HGTV’s celebrity lineup at the 2015 CMA Music Festival will be
the hottest ticket in Nashville when the network returns with its
newly expanded Lodge venue—fresh from its mega debut at
Super Bowl XLIX in Glendale, Ariz. From Thursday, June 11 - Sunday,
June 14, the HGTV Lodge offers Festival-goers the Ultimate Country
Music Fan Experience, including live musical performances by
popular Country Music stars Zac Brown Band, Lady
Antebellum, Darius Rucker and a $4,000 cash giveaway. In
addition, DIY Network’s Alison Victoria, HGTV’s David
Bromstad, and Great American Country’s Suzanne Alexander
and Nan Kelley will co-host the live musical event
throughout the week.
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HGTV Lodge 2015 (Photo: Business
Wire)
During the four-day Festival, fans can attend performances and
signings by their favorite artists at the Lodge, including Kip
Moore, Jana Kramer, Eric Paslay, Charles
Esten, Thompson Square, Cole Swindell, Kelsea
Ballerini, Josh Turner, Brothers Osborne,
Will Hoge, Casey James, Emi Sunshine, Ryan
Kinder, Clare Bowen, Tyler Farr, Randy
Houser, Love and Theft, Kristian Bush, Lauren
Alaina, Dustin Lynch and Michael Ray.
“The HGTV Lodge is back this year with a bigger and better
experience for Country Music fans,” said Shannon Jamieson Driver,
senior vice president, marketing and creative, HGTV and DIY
Network. “Our venue is 40% larger than last year and hosts our
biggest lineup of Country Music stars to date—not to mention
provides a cozy ‘home’ environment Festival-goers won’t find
anywhere else.”
The 3,500 sq. ft. HGTV Lodge, conceived and produced by New
York-based experiential + music agency Pop2Life and built by Murphy
Productions, will feature an air-conditioned VIP lounge boasting
900 sq. ft. on the mezzanine, a one-of-a-kind stage experience and
is centrally located in downtown Nashville, just minutes from LP
Field. In addition, visitors can enter for the chance to win $500
cash in the #HGTVLodge Cash Giveaway—up to eight prizes
awarded. No purchase necessary and open to legal U.S.
residents of the 50 United States or the District of Columbia,
18 or older. The sweepstakes ends 6 p.m. CT on June 14, 2015. Void
where prohibited.
HGTV knows that Festival goers are as passionate about Country
Music as the network’s audience is about their homes. To encourage
fans to share their love of music and home, fans can upload photos
of their experience at The Lodge on Twitter, Facebook and Instagram
using #LoveHGTV. The #lovehgtv hashtag is a part of HGTV’s 2015
brand campaign, which asks viewers to share what they “love” about
home by tagging photos with #hgtv and #lovehome.
For media who want to schedule interviews with the artists
appearing at the HGTV Lodge, CMA Press Guidelines specifies that
only credentialed journalists can conduct interviews onsite at the
Festival. Media must contact the artist’s publicist and/or record
label to set up interviews prior to
arrival at the CMA Music Festival. A list of publicity contacts can
be found at CMApress.com. Please note that when arranging an artist
interview, a scheduled location for the interview must be confirmed
with the publicist. If you cannot interview the artist at the
Lodge, then an alternative off-site location must be designated.
For media interested in touring the Lodge, please contact Rachael
Jones at rjones@hgtv.com.
Schedule of Events* at The Lodge by HGTV (All times
CT):
Thursday, June 11:11 a.m.: Kip Moore performance12 p.m.:
Jana Kramer/autographs only1 p.m.: Eric Paslay performance2 p.m.:
Charles Esten, Star of ABC’s “Nashville” performance3 p.m.:
Thompson Square performance4 p.m.: Cole Swindell performance5 p.m.:
Kelsea Ballerini performance
Friday, June 12:10 a.m.: Josh Turner performance11 a.m.:
Brothers Osborne performance12 p.m.: Will Hoge performance1 p.m.:
Casey James performance2 p.m.: Lady Antebellum performance3 p.m.:
Open House4 p.m.: Zac Brown Band
Saturday, June 13:10 a.m.: Emi Sunshine performance11
a.m.: Ryan Kinder performance12 p.m.: Open House1 p.m.: Clare
Bowen, Star of ABC’s “Nashville” performance2 p.m.: Tyler Farr
performance3 p.m.: Randy Houser performance4 p.m.: Darius Rucker
performance5 p.m.: Open House
Sunday, June 14:10 a.m. Love and Theft performance11
a.m.: Kristian Bush performance12 p.m.: Open House1 p.m.: ASCAP
Songwriters performance2 p.m.: Lauren Alaina performance3 p.m.:
Dustin Lynch performance4 p.m.: Michael Ray performance
*All performances and times subject to change without
notice.
ABOUT HGTV
America’s leading home and lifestyle brand, HGTV features a
top-rated cable network that is distributed to more than 96 million
U.S. households and HGTV.com, the premier source for home-related
inspiration, instruction and entertainment, attracts more than six
million people each month. The brand also includes the HGTV HOME™
consumer products line which showcases exclusive collections of
paint, flooring, lighting, furniture, plants, fabrics and other
home-oriented products. For more information on HGTV HOME branded
products and to find a retailer, go to www.hgtvhome.com. In
partnership with Hearst Magazines, the HGTV Magazine, a home and
lifestyle publication, is currently available on newsstands.
Viewers can become fans of HGTV and interact with other home
improvement enthusiasts through Facebook, Twitter, Pinterest and
Instagram. Headquartered in Knoxville, Tenn., HGTV is owned by
Scripps Networks Interactive, Inc. (SNI).
About CMA Music Festival: The Ultimate Country Music Fan
Experience began in 1972 as Fan Fair®, bringing 5,000 fans to
Nashville’s Municipal Auditorium. More than 40 years later, the now
legendary Festival has become the city’s signature music event. In
2014, CMA Music Festival will host visitors from every state and 21
foreign countries. CMA Music Festival will once again be filmed for
a national television special to air on the ABC Television Network.
This is the 11th consecutive year that the event has been filmed
for a network television special, a feat no other music festival
has achieved. “CMA Music Festival: Country’s Night to Rock” will be
executive-produced by Robert Deaton.
ABOUT POP2LIFE
Pop2Life is an experiential marketing + music agency that
specializes in branded entertainment, social experiences, and
unique promotions that “go beyond.” The company was founded in 2003
by former VP of Marketing & Promotion at RCA Records, Eric
Murphy, who played a vital role in launching the careers of notable
artists and bands including *NSYNC, Dave Matthews Band and
Christina Aguilera. P2L works with some of the biggest media +
entertainment brands in the world including iHeartMedia, MTV
Networks, HGTV, AMC, Cartoon Network, Dreamworks, Food Network, NBC
and many more.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20150528005900/en/
HGTV and DIY NetworkRachael Jones,
865-560-3860rjones@scrippsnetworks.comorAmy Hammontree,
865-560-4639ahammontree@hgtv.com
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