SAN FRANCISCO, Nov. 20, 2019 /PRNewswire/ -- DREAMFORCE
2019 -- MuleSoft, provider of the leading platform
for building application networks, today announced that HSBC is
leveraging MuleSoft's Anypoint Platform to build a digital banking
platform to power the bank of the future. As one of the largest
banking and financial services organizations in the world, HSBC is
taking advantage of open banking to drive new, connected
experiences for its more than 38 million customers worldwide. With
MuleSoft and its Anypoint API Community Manager, HSBC is building
APIs that securely unlock access to core banking products to enable
collaboration with partners, accelerate innovation and open new
revenue channels.
The rise of PSD2 requirements and open banking are requiring
financial institutions to share customer data with third-party
developers via APIs. Connected customer experiences have become the
new battleground. Banks are going through a revolution where they
must move from transactions to personalized interactions and
digital services for customers. HSBC is leveraging an API strategy
to develop a digital platform and co-create new experiences with a
broader ecosystem of developers and partners.
"HSBC is driving incredible innovation in the era of open
banking through API-led connectivity," said Dinesh Keswani, group CTO and CIO of retail
digital banking, HSBC. "We are moving to serving customers across
multiple online and offline channels. With MuleSoft, HSBC has built
thousands of APIs in an application network and deployed them
across multiple environments to deliver new and consistent
experiences. We've been able to reduce our app development time by
75% and release new functionality to consumers every two weeks
versus once a quarter."
Building a digital banking platform
HSBC realized that
the bank of the future will be a digital platform, powered by a
collection of APIs that enable truly connected, multi-channel
experiences. The bank chose MuleSoft and its API-led approach to
connectivity to develop a shared services platform for secure asset
reuse and business self-service. HSBC was able to turn its core
banking products, including credit cards, mortgages, and payments,
into APIs in an application network that can be easily and quickly
assembled to create new experiences.
For example, HSBC can draw data from legacy systems using APIs
to enable new features, such as showing customers an overview of
their spending across all their bank accounts.
Building APIs with MuleSoft, HSBC can unlock its backend systems
and connect them with trusted third parties to develop a range of
other new customer-facing services. By enabling an API ecosystem to
innovate on top of its core bank platform, HSBC can drive speed,
agility and innovation at scale to deliver more value for its
customers.
Tapping into the API economy
In the same way that APIs
have accelerated internal innovation, external APIs present the
opportunity for HSBC to collaborate with partners and create new
revenue channels. In this new API economy, developers are HSBC's
new customers and developer portals are the new customer
storefront. To engage and evangelize its APIs to developers, HSBC
is leveraging API Community Manager built on Salesforce Community
Cloud and Salesforce Service Cloud to deliver an internal and
external developer portal that will span more than 30 markets and
three global businesses.
API Community Manager uniquely combines a full-featured API
portal and industry-leading digital experience capabilities,
transforming how teams collaborate across the entire lifecycle of
an API program. With API Community Manager, HSBC can easily build
and engage API ecosystems, so it can foster new partnerships to
deliver joint business value and innovate faster. For example,
HSBC's Mortgage API could be applied to home buying websites so
that consumers can filter houses for which they are
pre-approved.
"With MuleSoft supporting our API program, HSBC is leading
innovation in a highly competitive developer-driven third-party
ecosystem," said Keswani. "Using Anypoint Platform, we can easily
integrate with new internal and external applications and create
new digital capabilities that deliver personalized
experiences."
HSBC at Dreamforce 2019
HSBC will be featured in the
Integration Keynote on Wednesday, November
20 at 5 p.m. PT in Moscone
North, Hall F. To tune into the keynote live stream, please visit:
https://www.salesforce.com/video/7488080/.
Dreamforce 2019
Dreamforce is the world's largest
software conference with more than 171,000 registered attendees and
13 million online viewers. Bringing together thought leaders,
industry pioneers, and Trailblazers, Dreamforce is the ultimate
expression of Salesforce's values of trust, customer success,
innovation and equality. With more than 2,700+ sessions,
Trailblazers in every role and industry will learn how to achieve a
360-degree view of their customers and get hands-on with
Salesforce's latest product innovations including AI, voice,
integration and online learning. To learn more, please
visit: www.salesforce.com/dreamforce.
About Anypoint Platform
MuleSoft's Anypoint Platform™
is a leading application network platform. It allows organizations
to create composite applications that connect apps, data, and
devices through API-led connectivity to form a flexible application
network. Anypoint Platform is a unified, single solution for iPaaS
and full lifecycle API management, both on-premises and in the
cloud.
About MuleSoft, a Salesforce company
MuleSoft's
mission is to help organizations change and innovate faster by
making it easy to connect the world's applications, data
and devices. With its API-led approach to connectivity,
MuleSoft's market-leading Anypoint Platform™ empowers thousands of
organizations to build application networks. By unlocking data
across the enterprise with application networks, organizations can
easily deliver new revenue channels, increase operational
efficiency and create differentiated customer experiences. For more
information, visit https://www.mulesoft.com.
About Salesforce
Salesforce is the global leader in
Customer Relationship Management (CRM), bringing companies closer
to their customers in the digital age. Founded in 1999, Salesforce
enables companies of every size and industry to take advantage of
powerful technologies—cloud, mobile, social, internet of things,
artificial intelligence, voice and blockchain—to create a
360-degree view of their customers. For more information about
Salesforce (NYSE: CRM), visit: www.salesforce.com.
MuleSoft is a registered trademark of MuleSoft, Inc., a
Salesforce company. All other marks are those of respective
owners.
View original content to download
multimedia:http://www.prnewswire.com/news-releases/hsbc-builds-the-bank-of-the-future-with-mulesoft-300960621.html
SOURCE MuleSoft