Fitbit OS 3.0 delivers an upgraded on-device
dashboard and goal-based exercise modes to Fitbit Ionic, Fitbit
Ionic: adidas edition and Fitbit Versa, along with new popular
brand apps and clock face
Fitbit (NYSE: FIT), the leading global wearables brand, today
announced advancements to the on-device Fitbit user experience for
its popular smartwatches:
- Starting today, Fitbit OS 3.0 for
Fitbit Ionic, Fitbit Ionic: adidas edition and Fitbit Versa
smartwatches lets you see even more personal data at-a-glance,
including sleep and expanded exercise view, plus adds quick logging
for weight and water intake, so it’s easier than ever to take
action based on data right from your wrist.
- 10 new popular brand apps across
health, fitness, smart home and lifestyle brands were announced,
including achu health, Couch to 5K, Genius Wrist and MySwimPro.
Others like FitBark, GOLD’S AMP™ for Fitbit, MINDBODY, Noonlight
and TRX are coming soon to the Fitbit App Gallery, offering more
tools to help maximize your health and simplify your life.
- New Fitbit Exercise API and open-source
developer tools provide Fitbit’s global developer community with
faster, more efficient ways to build complex and innovative health
and fitness apps and clock faces for Fitbit smartwatches; new
developer apps Alpine Snow and Skateboard launch starting
today.
- Female Health Tracking trends will
arrive in the Fitbit app in early 2019, offering a comprehensive
view of menstrual cycle data including symptom trends, over
time.
“We are excited to announce these software and app updates as
they provide Fitbit smartwatch users with more ways to take action
based on their personal data to achieve their health and fitness
goals,” said Jon Oakes, Senior Vice President of Product at
Fitbit.
Take action right from your wrist with more health data and
quick logging
The Fitbit OS 3.0 update delivers an expanded on-device
dashboard to easily view additional and expanded stats and data,
including sleep, log water intake and weight, with expanded
exercise stats, heart rate and hourly activity, allowing you more
ways to take control of and manage your important personal health
data right from your wrist. Goal-based exercise modes have been
added to Ionic, Ionic: adidas edition and Versa, so you can set a
goal for calories burned, distance or time for 15+ exercises,
including running, biking, swimming and more, and see real-time
stats, progress and celebrations when goals are reached.
New health and fitness apps from popular brands
Fitbit is expanding its Fitbit App Gallery with 10 new popular
brand apps to deliver enhanced health and fitness experiences and
provide you with more unique ways to simplify your every day. These
apps integrate with Fitbit data to offer guidance and insights to
help track your progress and motivate you along your health and
fitness journey.
Available starting today in the Fitbit Featured App Gallery are
four new popular brand apps and clock faces:
- achu
health: This clock face transfers your Fitbit data to achu’s
illness prediction technology to help you evaluate potential
illness, providing alerts when your body show signs of sickness
before it happens.
- Couch to
5K: Pulls your Fitbit data including distance and calories
burned to provide you with insights and training programs for races
ranging from 5K to a marathon.
- Genius
Wrist: Features four apps (Gym Genius, Gym Time Pro, Workout
Builder and Workout Genius) which provide structured on-device
workouts, productivity and visualization tools, offering different
ways for you to view your Fitbit data and workout anywhere,
anytime.
- MySwimPro:
Offers custom guided swim workouts, training plans and video
coaching for all levels, using real-time heart rate from your
Fitbit device to help you improve your swim performance.
Post-workout analytics pull personal workout data to track progress
and measure improvement.
“We are partnering with some of the most popular health and
fitness brands to develop apps that leverage Fitbit data to offer
unique experiences and deliver more valuable and personal insights
to help our users to live healthier lifestyles,” said Tim Rosa,
Chief Marketing Officer at Fitbit. “For example, apps like achu
health pairs your Fitbit data with illness prediction technology to
help you manage signs of sickness, and MySwimPro helps you improve
swimming performance with personalized coaching plans based on your
heart rate data during swimming workouts.”
Additional third-party apps coming in early 2019 include:
- Charity
Miles: Syncs with your Fitbit activity data to raise money
for 40 of the world’s top charities for every mile logged.
- FitBark:
Helps you and your dog get healthy together by showing your daily
Fitbit stats such as activity, distance and calories burned
alongside those of your canine companion.
- GOLD’S AMP for
Fitbit (Gold’s Gym): Experience a variety of cardio and
strength workouts designed for your wearable by expert Gold’s Gym
Coaches. Receive guidance through every step of your workout,
including visual demos, a countdown timer and interval cues with
vibrating alerts.
- MINDBODY:
Keep your fitness and wellness top of mind with the ability to
check the schedule at your favorite studios and view your upcoming
MINDBODY classes from your wrist.
- Noonlight:
Protects and comforts you with advanced safety features that you
can activate from your wrist, making it easier than ever before to
get emergency assistance.
- TRX®:
Guided workouts coach you through quick and effective TRX
Suspension Training® workouts that track biometrics using your
Fitbit data, helping you get stronger and reach your fitness
goals.
Advanced developer capabilities and innovative new
apps
Since Fitbit launched its App Gallery in late 2017, its growing
global community of more than 44,000 developers will now have
access to more advanced capabilities, including a new Exercise API
that makes it faster and easier to create, build and innovate more
complex, high-quality apps for Fitbit smartwatch users. A new
Scientific API helps developers and researchers perform advanced
data processing through a more efficient collection of math,
statistical and digital signal processing functions.
Developers can now utilize their own algorithms when building
health and fitness apps, in order to create more intricate apps in
less time, and can easily record custom exercise sessions on
the Fitbit platform. This allows developers to design Fitbit
smartwatch apps for more complex activities like snowboarding,
skiing and skateboarding, so you can keep track of more specific
activities that aren’t necessarily step-based.
For example, starting today are two innovative developer-created
apps leveraging the latest APIs that will appear in the Fitbit
Featured App Gallery:
- Alpine
Snow: Take your Fitbit device on the slopes with the ability
to track distance travelled, number of runs, speed, altitude,
weather conditions, calories burned and heart rate in real-time,
with the session available to view in the Fitbit App along with
your GPS route.
- Skateboard: Track your speed, heart rate, calories
burned, and distance traveled while you skateboard, based on your
Fitbit data.
All new popular brand and developer apps will be available in
addition to the existing suite of 15+ Exercise Modes and more than
1,200 apps and clock faces currently accessible to Fitbit
smartwatch users.
Period trends coming to Female Health Tracking
Last, Female Health Tracking, a highly engaged feature by women
in the Fitbit app1, will introduce menstrual cycle trends in the
Fitbit app, allowing you to see your menstrual cycle data, logged
symptoms and trends all in one place no matter what Fitbit device
you use.
About Fitbit
Fitbit helps people lead healthier, more active lives by
empowering them with data, inspiration and guidance to reach their
goals. As the leading global wearables brand, Fitbit designs
products and experiences that track and provide motivation for
everyday health and fitness. Fitbit’s diverse line of innovative
and popular products include Fitbit Charge 3™, Fitbit Alta HR™,
Fitbit Alta®, Fitbit Ace™, Fitbit Flex 2®, and Fitbit Zip® activity
trackers, as well as the Fitbit Ionic™ and Fitbit Versa™
smartwatches, Fitbit Flyer™ wireless headphones and Fitbit Aria 2™
Wi-Fi Smart Scale. Fitbit products are carried in over 39,000
retail stores and in 87 countries around the globe. Powered by one
of the world’s largest social fitness networks and databases of
health and fitness data, the Fitbit platform delivers personalized
experiences, insights and guidance through leading software and
interactive tools, including the Fitbit and Fitbit Coach apps, and
the Fitbit OS for smartwatches. Fitbit Health Solutions develops
health and wellness solutions designed to help increase engagement,
improve health outcomes, and drive a positive return for employers,
health plans and health systems.
Fitbit and the Fitbit logo are trademarks or registered
trademarks of Fitbit, Inc. in the U.S. and other countries.
Additional Fitbit trademarks can be found
at www.fitbit.com/legal/trademark-list. Third-party trademarks
are the property of their respective owners.
Connect with us on Facebook, Instagram or Twitter and share your
Fitbit experience.
Forward-Looking Statements
This press release contains forward-looking statements, within
the meaning of the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995, that involve risks and uncertainties
including, among other things, statements regarding the future
availability of certain third-party apps in the Fitbit App Gallery
and certain features and functionality described in this release
such as Female Health Tracking trends. These forward-looking
statements are only predictions and may differ materially from
actual results due to a variety of factors, including the effects
of the highly competitive market in which we operate, including
competition from much larger technology companies; any inability to
successfully develop and introduce new products, features, and
services or enhance existing products and services; product
liability issues, security breaches or other defects; and other
factors discussed under the heading “Risk Factors” in our most
recent report on Form 10-Q filed with the Securities and Exchange
Commission. All forward-looking statements contained herein are
based on information available to us as of the date hereof and we
do not assume any obligation to update these statements as a result
of new information or future events.
1 Based on Fitbit data of women who have added the feature,
August & September, 2018.
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version on businesswire.com: https://www.businesswire.com/news/home/20181217005235/en/
Fitbit, Inc.Jen Ralls, 415-941-0037PR@fitbit.com
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