Limited Brands Comps Rise - Analyst Blog
06 November 2012 - 3:20AM
Zacks
Limited Brands Inc. (LTD), a specialty retailer
of women’s intimate and other apparel, beauty and personal care
products, posted comparable-store sales results for the four-week
period ended October 27, 2012 that fell short of analysts’
projection.
The owner of Victoria's Secret Direct and La Senza chains did
sustain its growth momentum, however, rate of increase decelerated
sequentially. Limited Brands’ comparable-store sales for October
2012 rose 3% following an increase of 5% in September and 8% in
August. In October 2011 the company had registered a
comparable-store sales growth of 6%.
For November, management expects comparable-store sales to rise
in the low single-digits, and hinted that Hurricane Sandy did
adversely impacted sales at the beginning of this month, as the
stores remained closed.
Comparable-store sales for October increased 3% at Victoria’s
Secret Stores & Victoria’s Secret Beauty and 5% at Bath &
Body Works & The White Barn Candle Co. but dropped 2% at La
Senza. Sales at Victoria’s Secret Direct fell 3%.
Limited Brands, which competes with Hanesbrands
Inc. (HBI), said that net sales for October fell 6.3% to
$611 million from $652.4 million posted in the comparable
prior-year month. The prior-year period sales included $74.4
million from a third-party apparel sourcing business that was sold
in November 2011.
In terms of performance, Limited Brands, the operator of 2,626
specialty stores in the United States, marginally lagged its
competitor Gap Inc. (GPS), which posted a
comparable-store sales growth of 4% compared with a decline of 6%
witnessed in the prior-year
period.
Comparable-store sales climbed 5% for the third quarter compared
with an increase of 9% in the year-ago quarter. Net sales dropped
5.7% to $2.050 billion for the third quarter compared with net
sales of $2.173 billion last year. The prior-year quarter sales
included $258.7 million from a third-party apparel sourcing
business that was sold in November 2011. However, net sales came
ahead of the Zacks Consensus Estimate of $2.046 billion.
Consequently, management raised its third quarter adjusted
earnings guidance to a range of 23 cents to 25 cents, up from a
band of 15 cents to 20 cents forecasted earlier. The current Zacks
Consensus Estimate for the quarter is 24 cents, up 3 cents in
the last 7 days. Limited Brands is slated to release its third
quarter results on November 14.
Let’s
Conclude
The company’s Bath & Body Works segment is gaining traction,
driven by a rise in store transactions, enhancement in the direct
channel business and new stores. Victoria’s Secret Stores have been
performing well, and the company is also revamping its La Senza
brand.
Limited Brands is keen on augmenting its retail footprint across
the globe by expanding aggressively in Canada and other
international markets. Moreover, the company’s strong liquidity
positions it for growth and higher returns. However, stiff
competition and erratic consumer behavior still remain matters of
concern.
Currently, we have a long-term Neutral recommendation on the
stock. Moreover, Limited Brands holds a Zacks #2 Rank that
translates into a short-term Buy rating, and well support the
company’s upbeat guidance.
GAP INC (GPS): Free Stock Analysis Report
HANESBRANDS INC (HBI): Free Stock Analysis Report
LIMITED BRANDS (LTD): Free Stock Analysis Report
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