USANA Announces Strategic Collaboration with Built Brands
04 December 2020 - 3:00AM
Business Wire
USANA (NYSE: USNA), a leader in cellular nutrition, today
announced that it has entered into a strategic investment and
collaboration with Built Brands, a leading manufacturer and
distributor of protein bars. USANA has made a minority equity
investment in Built Brands, enabling USANA to leverage Built
Brands’ expertise to accelerate the development, enhancement and
expansion of USANA’s offering of healthy nutrition bars that will
be manufactured in USANA’s new foods plant.
“Built Brands is well known for their unique and great-tasting
protein bars,” said Kevin Guest, Chief Executive Officer and
Chairman of the Board. “We look forward to collaborating with Built
Brands and leveraging its expertise in the development of new and
exclusive USANA products, starting with our upcoming Active
Nutrition product line in 2021.”
Nick Greer, Chief Executive Officer of Built Brands said, “We
welcome the opportunity to partner with USANA, a leader in cellular
nutrition, and appreciate their desire to partner with our company.
Through this collaboration, we are confident that we can support
the team at USANA to bring to market unique and innovative new
products to their customers around the world.”
About USANA
USANA (NYSE:USNA) develops and manufactures high-quality
nutritional supplements, functional foods and personal care
products that are sold directly to Associates and Preferred
Customers throughout the United States, Canada, Australia, New
Zealand, Hong Kong, China, Japan, Taiwan, South Korea, Singapore,
Mexico, Malaysia, the Philippines, the Netherlands, the United
Kingdom, Thailand, France, Belgium, Colombia, Indonesia, Germany,
Spain, Romania, and Italy. More information on USANA can be found
at www.usana.com.
About Built Bar
Built Brands™ is a leading manufacturer and distributor of
healthy, great-tasting protein and energy products – combining
natural, clean ingredients in a unique way. The original product is
the Built Bar. The proprietary manufacturing process produces a
great-tasting, healthy bar that is high in protein, high in fiber,
and low in sugar. The Built™ family of brands includes Built Bar™,
BuiltGO™, Built Broth™, and Built Boost®. The company headquarters,
located in American Fork, Utah, is a creative space dedicated to
continuously innovating new products that transform the way
customers "fuel" active and healthy lifestyles. For more
information, please visit www.builtbar.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20201203005210/en/
Investors contact: Patrique Richards Investor Relations (801)
954-7961 investor.relations@us.usana.com
Media contact: Dan Macuga Public Relations (801) 954-7280
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