ISee3D Draws Attention at CES
13 January 2011 - 8:15AM
Marketwired
The technical development team at ISee3D Inc. (TSX VENTURE: ICT)
returned to its Vancouver headquarters on Monday, after showcasing
the company's latest technology advances to industry leaders at the
Consumer Electronics Show in Las Vegas. The company's signature
single lens 3D technology - on display in the form of a prototype
camcorder - met with extremely positive reception.
"Interest in 3D was extremely high at CES this year," said Tom
Mitchell, CTO of ISee3D. "During our meetings with consumer
electronics manufacturers, one thing that consistently drew
positive responses was our ability to demonstrate real time zoom,
close ups and focus in a working consumer camcorder prototype."
Zoom, close ups and tracking focus have proven especially
challenging for 3D capture devices with two lenses, owing to the
difficulty of calibrating and locking image pairs through zoom
shots and close ups. ISee3D's approach to capturing 3D through a
single lens ensures high quality comfortable zoom along with
automatic or manual focus. During the demonstrations, ISee3D was
able to show large real time zoom ranges and close ups on a
modified 2D consumer camcorder.
"The consumer product representatives that ISee3D talked to at
the show agreed that the difficulty in incorporating zoom and focus
into 3D camcorders has been a major hurdle for mass adoption of 3D
capture devices," said ISee3D CEO Dwight Romanica. "By being able
to incorporate high quality 3D functionality, including zoom and
focus, into devices at low marginal costs, we feel that ISee3D
presents a viable option for consumer electronics manufacturers who
are looking for an edge in the 3D consumer market."
About ISee3D
ISee3D is driving the universal adoption of 3D single lens
capture - from consumers and Hollywood to health care and military.
The company is introducing the first commercially feasible single
lens, single camera 3D capture technology. Scalable in size from
one mm in diameter to more than over 250 mm, the patented
technology can be applied across many devices. Through its patented
optical switch technology, ISee3D continues to aggressively pursue
the best in 3D innovation to ensure an immersive 3D viewing
experience, rather than the traditional two lenses or 2D conversion
approaches that are the current standard. The company is
headquartered in Toronto with offices in Vancouver and
Montreal.
Statements included in this announcement, including statements
concerning our plans, intentions and expectations, which are not
historical in nature are intended to be, and are hereby identified
as, "forward-looking statements" for purposes of the safe harbor
provided by Section 21E of the Securities Exchange Act of 1934, as
amended by the Private Securities Litigation Reform Act of 1995.
Forward-looking statements may be identified by words including
"anticipates", "believes", "intends", "estimates", "expects" and
similar expressions. The company cautions readers that
forward-looking statements, including without limitation those
relating to the company's future operations and business prospects,
are subject to certain risks and uncertainties that could cause
actual results to differ materially from those indicated in the
forward-looking statements.
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Contacts: Investor Relations Contact: ISee3D Inc. Dwight
Romanica CEO Office: 416-848-6353 dromanica@ISee3D.com
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