Level 5 Beverage Company, Inc., a Minerco Resources, Inc. Company, Announces Completion of the Initial Production Run of RISE...
22 August 2013 - 11:15PM
Business Wire
Minerco Resources, Inc. (OTCQB: MINE) (the “Company”), a
progressive developer, producer and provider of worldwide
commodities solutions, announced today that the company’s
subsidiary, Level 5 Beverage Company, Inc. (“Level 5”), has
completed the initial commercial production run of both RISE
and Coffee Boost.
RISE, the company’s flagship product, and Coffee
Boost, the company’s initial 2nd generation product, have been
produced in commercial quantities, passed quality control standards
and will be delivered directly to Avanzar Sales and Distribution
(“Avanzar”). RISE – The Coffee Drinkers’ Choice – is a
functional, 100% natural energy supplement made from real Sumatra
coffee beans. Coffee Boost can be taken “straight up” or
added to coffee for an all-natural, healthy alternative to
synthetic flavored creamers and powders. Both products target
health conscience consumers focused on great taste, targeted
functionality, low calories, and all-natural ingredients.
As previously released, Power Brands Consulting, LLC (“Power
Brands”) helped Level 5 formulate RISE and Coffee Boost, helped
design the label and brand and is actively managing the branding,
production, marketing, sales and distribution for Level 5’s new
healthy and functional product lineup.
Darin Ezra, the CEO of Power Brands, stated, “We are happy to
report that the first mass production of the products went off
without a hitch, they are working their way through quality control
and will be heading for market in California shortly.”
John Powers, the CEO of the company said, "We are thrilled to
have completed commercial production of RISE and Coffee
Boost. Our world class distributor, Avanzar, is already under
contract and will have product available for distribution and sales
in an expedited time frame. We believe our target consumers will
agree that our product is unique and exceptional in taste, design
and functionality. I will reiterate how excited and fortunate we
are to have such veteran and dynamic partners in Power Brands and
Avanzar. With their guidance, we were able to shave significant
costs and months off of our product launch. As always, we will keep
our shareholders and consumers informed as Level 5 products become
available in stores.”
Safe Harbor Statement
This release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section
21E of the Securities Act of 1934 that are based upon current
expectations or beliefs, as well as a number of assumptions about
future events. Although we believe that the expectations and
assumptions upon which they are based are reasonable, we can give
no assurance that such expectations and assumptions will prove to
have been correct. Some of these uncertainties include, without
limitation, the company's ability to perform under existing
contracts or to procure future contracts. The reader is cautioned
not to put undue reliance on these forward-looking statements, as
these statements are subject to numerous factors and uncertainties,
including without limitation, successful implementation of our
business strategy and competition, any of which may cause actual
results to differ materially from those described in the
statements. We undertake no obligation and do not intend to update,
revise or otherwise publicly release any revisions to these
forward-looking statements to reflect events or circumstances after
the date hereof or to reflect the occurrence of any unanticipated
events. Although we believe that our expectations are based on
reasonable assumptions, we can give no assurance that our
expectations will materialize. Many factors could cause actual
results to differ materially from our forward-looking
statements.
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