WMDA

Watchit Media, Inc., (OTCBB:WMDA) the leader in out-of-home place based television programming on private television networks for the gaming, lodging and hospitality markets today announced the signing of an Agreement with Robin Leach and Total Vegas Television (TVTV). The Agreement provides for Mr. Leach to provide branding services, personal endorsement and voiceover services for Watchit and for TVTV to supply its television content for the Watchit Television Network. The Watchit Television Network is presented exclusively on gaming, lodging and hospitality venue private television networks. Under the Agreement, Watchit will also provide TVTV with Watchit's Gaming Guides, a series of entertaining television programs on the subject of playing casino games. "Robin Leach and TVTV have become the source for what's happening in Las Vegas around the clock," stated James Lavelle, Watchit's chairman and chief executive officer. "Over the past year Robin's 'AOL Journal-'Luxe Life Vegas with Robin Leach' have become AOL's #1 Celebrity Blog with over 1.1 million visitors." Mr. Lavelle continued, "Everyone everywhere seems to be interested in what's happening in Las Vegas so the inclusion of TVTV content on the Watchit Television Network in hotel rooms to travelers is a natural." A resident of Las Vegas for the past seven years, Robin Leach has a long and rich history in television. As the man who was the original personality behind Entertainment Tonight, ushered Lifestyles of the Rich and Famous onto the American scene in the 1980's, and more recently as a co-founder of the Television Food Network, Robin has had an important influence both in front of and behind the camera. Since arriving on the Las Vegas scene in 1999 he has established himself as a major media personality in the Entertainment Capital of the World. "I'm delighted to be working with Watchit as they expand the Watchit Television Network to hotel rooms here in the United States, and eventually around the world," stated Mr. Leach. "The appetite the public has for the Las Vegas scene is insatiable. Our TVTV programming is ideally suited for Internet and narrowcast markets where we are able to pinpoint the demographic of our audience creating an incredible opportunity for advertisers. I'm excited about the prospect of working closely with Watchit and to help reinforce their high standards of television programming now and in the future." About Watchit Media, Inc. Watchit Media, Inc. is the leader in producing out-of-home place based television programming and advertising on private television networks that matches the unique interests and lifestyles of captive audiences. Using digital photography, computer editing and Internet Protocol technology, Watchit produces, schedules and presents its video content via broadband to gaming, lodging and hospitality venues across the United States. Watchit's brand marketing and proprietary television programming reaches over 27,000,000 viewers per year. Visit the Company's website at www.watchitmedia.com.