SUNNYVALE, Calif., and
ISTANBUL, Feb. 22, 2017 /PRNewswire/ -- Seventy-eight
percent (78%) of consumers across the U.S. and UK would prefer if
their Internet Service Providers (ISPs) provided them with their
in-home Wi-Fi networking gear, versus purchasing it themselves,
according to a new survey* commissioned by AirTies, a leading
international provider of premium in-home wireless systems. The
survey also found 43% of consumers reported having areas in their
home or apartment where Internet service does not work, and that
54% have called their ISP to complain about their home Internet or
Wi-Fi.
The new survey of 1,050 respondents in the U.S. and UK, with
multiple Wi-Fi users per home, was commissioned by AirTies, and
conducted by Qualtrics. Notably, 74% of respondents said they would
consider upgrading to a faster tier of Internet service if they
were ensured better speed and coverage in every room of their home
or apartment; and 77% said they would be willing to pay an extra
monthly fee for better Wi-Fi.
"When most consumers think about their own home Internet
experience, they don't view Wi-Fi as something separate. This is
why they are quick to call or blame their ISPs for performance
issues," said Philippe Alcaras, CEO
of AirTies. "Improving this experience shouldn't be the
responsibility of consumers or third-party retailers, but rather
their ISPs. In fact, the vast majority of consumers would prefer
that, and would consider paying extra for a premium Wi-Fi
experience that works in every corner of their home."
The survey also found that:
- Consumers ranked home Internet/broadband service to be more
important than pay TV or home telephone service; 63% ranked it #1,
while less than 20% ranked either TV or home phone as being most
important;
- 68% of respondents said they would pay between $5-$10 (or 4-8 pounds) per month extra for better
in-home Wi-Fi;
- 67% of respondents would consider purchasing small, extra Wi-Fi
Access Points (APs) – in addition to the router they currently have
– to place around their home to provide better speeds and coverage,
but 78% of all respondents said they would prefer that their
in-home Wi-Fi routers/hardware be provided by their ISPs
instead;
- 70% of consumers reported having at least five Wi-Fi devices
(such as smartphones, connected TVs, and tablets) in their home;
58% have between 5-10 devices; and 11% have between 10-15 devices;
and
- 92% of respondents said they are streaming video on Wi-Fi
connected devices in their homes.
Alcaras continued, "We believe better in-home Wi-Fi systems will
follow a similar history to the DVR. Service providers eventually
recognized the need to offer DVRs to subscribers to improve the
customer experience, instead of ceding this responsibility and
opportunity to third-party retailers. Progressive ISPs are now
starting to do the same with premium Wi-Fi, and selecting AirTies
Managed Mesh because of our proven technology and unmatched
deployment experience."
With operations around the globe, AirTies provides premium
in-home Wi-Fi solutions to leading international service providers,
such as Sky (in the UK, including SKY Q; Germany; Italy; and New
Zealand), Vodafone, Singtel, Swisscom, Waoo, Frontier,
Midco, and many others. Unlike traditional Wi-Fi, which relies on a
single Wi-Fi Access Point (AP) on a home gateway/router, AirTies
pioneered the use of multiple APs placed around the home to create
an intelligent, Managed Mesh network that ensures consistent, high
quality whole home Internet coverage. AirTies supplies operators
with devices, software, apps, and cloud-based performance
monitoring capabilities that enable ISPs to provide a managed Wi-Fi
Mesh solution for their subscribers. With AirTies, operators can
seize new opportunities to improve customer satisfaction, drive
incremental revenue, and differentiate with new classes of premium
Wi-Fi services.
Additional information about AirTies can be found at
www.AirTies.com.
About AirTies
Founded in 2004, AirTies is the most
widely deployed provider of Wi-Fi Mesh solutions to operators
around the globe. AirTies designs and develops software and
hardware that wirelessly streams Internet connections and high
definition video to multiple rooms and screens. The comprehensive
product portfolio includes broadband Internet devices and
Internet-based television set-top boxes. Its award winning
technology enables seamless wireless integration at the touch of a
button, increased wireless speeds, and coverage throughout
subscribers' entire homes. AirTies has an installed base of over 15
million devices worldwide. AirTies' customers include: Sky
(including Sky Q in the UK; Germany; Italy; and New
Zealand), Vodafone, Singtel, Swisscom, Frontier, Midco,
Waoo, and many others operators. More information is available at
www.AirTies.com.
*In-Home Wi-Fi survey of 1,050 respondents in the U.S.
and UK, with multiple Wi-Fi users per home, commissioned by AirTies
in December 2016, and conducted by
Qualtrics.
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/new-airties-survey-finds-nearly-80-of-consumers-would-prefer-in-home-wi-fi-gear-be-provided-by-their-internet-service-providers-300411355.html
SOURCE AirTies