Local Corporation’s Krillion® Platform Powers Shopping Channel for NH.com
08 January 2014 - 11:30PM
Business Wire
Expands Distribution of Valuable Product Data
to Consumers in Local Markets
Local Corporation (NASDAQ: LOCM), a leading online local media
company, today announced that it is powering a new local shopping
channel for popular New Hampshire site, NH.com.
Local Corporation’s new local shopping channel enables
publishers to drive new digital revenue and traffic through the
integration of dynamic local shopping content from the company’s
patented Krillion local shopping platform.
The local shopping channel delivers relevant store location,
pricing, and product availability to ready-to-buy consumers via
online and mobile interfaces. The fully hosted, turnkey solution is
private-labeled and is free to implement for publishers.
The channel provides a local discovery experience for both
advertisers and consumers, and features one of the largest and most
comprehensive local shopping data indexes in the industry, with
over 84,000 retail stores, covering over 3,000 shopping categories,
representing millions of localized products.
Local Corporation’s Krillion local shopping platform provides
relevant local product search results, including retail locations,
brands, categories, product images and product inventory and
availability data, to connected consumers researching online prior
to purchase.
“We are happy to be extending our relationship with longtime
partner NH.com by adding our local shopping channel to their
content portfolio,” said Michael Sawtell, Local Corporation,
president and COO. “By building on the success of our local
business channel, we hope to drive even greater digital revenue
opportunities and increase consumer traffic to NH.com.”
“We are especially excited about implementing Local
Corporation's local shopping channel,” said Jessica C. Jordan,
editor and producer, NH.com. “We look forward to continuing this
strong momentum and taking our digital revenue to new levels, while
providing new features for our users, and capturing additional
local consumer search traffic.”
NH.com has been a Local Corporation partner since 2006.
About Local Corporation
Local Corporation (NASDAQ:LOCM) is a leading online local media
company that connects brick-and-mortar businesses with
approximately a million online and mobile consumers each day using
a variety of innovative digital marketing products. To advertise,
or for more information, visit:
http://www.localcorporation.com.
Forward Looking Statements
This press release contains certain forward-looking statements
that are based upon current expectations and involve certain risks
and uncertainties within the meaning of the U.S. Private Securities
Litigation Reform Act of 1995. Words or expressions such as
"anticipate," "plan," "will," "intend," "believe" or "expect" or
variations of such words and similar expressions are intended to
identify such forward-looking statements. These forward-looking
statements are not guarantees of future performance and are subject
to risks, uncertainties, and other factors, some of which are
beyond our control and difficult to predict and could cause actual
results to differ materially from those expressed or forecasted in
the forward-looking statements. Key risks are described in the
filings we make with the U.S. Securities and Exchange Commission.
The forward-looking statements in this release speak only as of the
date they are made. We undertake no obligation to revise or update
publicly any forward-looking statement for any reason. Unless
otherwise stated, all site traffic and usage statistics are from
third-party service providers engaged by the company. Traffic and
our monetization of that traffic combine to determine our revenues
for any given period. Our traffic volume alone for a period should
not be viewed as demonstrative of our financial results for such
period.
Investor Relations and Media Relations Contact:Local
CorporationCameron Triebwasser,
949-789-5223ctriebwasser@local.com
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