Primus Knowledge Solutions Named 'Best Support Technology Vendor' for Second Consecutive Year Primus Honored With 2004 Star Award From the Service & Support Professionals Association (SSPA) SEATTLE, Oct. 7 /PRNewswire-FirstCall/ -- Primus Knowledge Solutions (NASDAQ:PKSI) today announced for the second consecutive year the company received the STAR Award for "Best Support Technology Vendor" from the Service & Support Professionals Association (SSPA), the leading industry association for IT support professionals. "To receive the SSPA STAR Award for Best Support Technology Vendor for the second consecutive year is a testament to Primus' industry leading software and services," said Michael Brochu, president and CEO of Primus. "We thank our valued customers for their ongoing support as this award continues to validate our service and support organization as well as our next-generation Primus KnowledgeCenter suite, used by many SSPA members to enhance the overall customer experience." The SSPA announced the winners of the 15th annual STAR Awards from the SSPA Conference@Savannah site, where professionals and industry experts of the service and support world are meeting to discuss the future of customer support services. Chosen as the best in what they do, companies delivering technical support for service and support customers were awarded the highest honors in their industry. In addition, EMC Corp., a Primus customer, was honored with the 2004 STAR Award for Mission-Critical Support. EMC received this award based on its ability to keep customers' systems up and running 24/7. About Primus Knowledge Solutions, Inc. Primus Knowledge Solutions develops award-winning software that enables companies to provide a superior customer experience via contact centers, help desks, Web self-service, and electronic communication channels. Primus technology powers every interaction with knowledge to increase customer satisfaction and reduce operational costs. The company continues to receive industry accolades for its robust product platform, including a 2004 CRM Excellence Award and 2004 Users Choice Award for Primus(R) KnowledgeCenter, and "Strong Positive" ratings from Gartner, the leading provider of research and analysis on global IT, in both the Web Self-Service Gartner MarketScope for 1H04 and the ERMS Gartner MarketScope for 1H04. In 2003, Primus received the STAR Award for "Best Support Technology Vendor" from the Service & Support Professionals Association (SSPA), was recognized for its trend-setting products and named one of the "100 Companies that Matter in Knowledge Management" by KMWorld magazine, and received the CRM Excellence Award from the editors of Customer Interaction Solutions magazine. Global organizations such as Allied Irish Bank, The Boeing Company, CompuCom, EMC, Ericsson, Inc., Fujitsu Limited, Inc., IBM, HSBC, Orange, Motorola, 3Com, and T-Mobile rely on Primus technology to enhance their customer service and support initiatives. Visit http://www.primus.com/ for more information. NOTE: Primus, Primus Knowledge Solutions, Primus Answer Engine, Primus eServer, Primus eSupport and Primus eServer iView are registered trademarks or service marks of Primus Knowledge Solutions, Inc. Other products and company names mentioned in this press release may be the trademarks of their respective owners. Any statements, expectations and assumptions contained in this press release that do not describe historical facts, such as statements about the integration, performance, use, and deployment of Primus products and the anticipated results constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. There is no guarantee that these results will actually occur. Any forward-looking statements contained in this release are based on current expectations, are not guarantees of future performance, and are subject to a number of risks and uncertainties. Factors that could cause actual results to differ materially from current expectations include the following: difficulties encountered in the integration, deployment, or implementation of the Primus products and customer's systems; failure in the customer's widespread adoption and use of the Primus products; quality of the customer's database of solutions; fluctuations in customer demand; use of the Web as a delivery vehicle for customer support or eCRM solutions; risk resulting from new product introductions and customer acceptance of new products; rapid technological change; the risks associated with competition and the rapid consolidation of competitors; continued growth in the use of the Internet; the ability of Primus to manage its growth and integration efforts and the ability of Primus to compete successfully in the future, as well as other risks identified in Primus' Securities and Exchange Commission filings, including but not limited to those appearing under the caption "Factors Affecting our Future Operating Results" in Primus' Report on 10-K filed in March of 2004 and 2004 Reports on Form 10-Q . The extent of return on investment of Primus products is specific to our customer's experience. For more information, contact: Kristin Treat | direct: 206-834-8325 | mobile: 206-954-8790 email: DATASOURCE: Primus Knowledge Solutions CONTACT: Kristin Treat of Primus Knowledge Solutions, +1-206-834-8325, or mobile, +1-206-954-8790, or Web site: http://www.primus.com/

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