NEW YORK, Oct. 14, 2021 /PRNewswire/ -- Stitcher,
the Triton-ranked #1 podcast company and SiriusXM (NASDAQ:
SIRI) subsidiary, today announced the signing of
Rory Farrell and Jamil
'MAL' Clay to bring their podcast New Rory &
MAL to Stitcher's More Sauce label beginning November 2.
Each week, Rory & MAL will bring listeners new stories, new
laughs and new random hot takes that no one asked for.
"The love we've received with the New Rory & MAL
podcast has been incredible," says MAL. "We look forward to
changing the optics of 'media culture' and having fun with the
content we create with SiriusXM and Stitcher. Just know that we're
here and that my karma is still beautiful."
"I've listened to some of my favorite people on SiriusXM for
years," says Rory. "We're honored to join the Stitcher family and
are excited to have their support in creating the content we've
wanted to create in a much cooler way. They've been instrumental in
pushing the podcast genre further, and we look forward to growing
with them."
New Rory & MAL will be available via Stitcher's More
Sauce label, home to popular shows The Salon with LaLa Milan and Lovers and Friends with
Shan Boodram.
"Rory and MAL embody what More Sauce is all about," says
Jazmine Henley-Brown, Executive
Producer of More Sauce. "They come with hilarious takes,
deep industry connections and stories; but most of all, they seem
like the friends you'd love to have at your dinner party or
kickback."
Stitcher will provide production support for the show. Access
for brands and marketers to New Rory & MAL is only
available through SXM Media – the exclusive advertising and sales
organization that includes inventory across SiriusXM, Stitcher,
Pandora and other major platforms and podcasters.
This news follows other notable announcements by SiriusXM,
including the acquisitions of 99% Invisible, as well as
agreements with For Colored Nerds and The Last Podcast on
the Left. In addition, New Rory & MAL joins the home
of other acclaimed podcasts at SiriusXM, Stitcher and Pandora,
including Office Ladies, Comedy Gold Minds with Kevin Hart, WTF with Marc Maron, Hidden Brain, series from Marvel
Entertainment, and prestigious documentary and narrative projects
such as Toxic: The Britney Spears Story, Heaven's Gate, and
Unfinished.
Stitcher has ranked #1 in Triton Digital's industry-tracking
U.S. Network Report for May, June, July and August 2021. The report ranks the top podcast
networks in the U.S., as measured by Podcast Metrics based on
average weekly downloads and average weekly users.
New episodes of New Rory & MAL will be released
Tuesdays and Fridays, and will be available on Stitcher, SiriusXM's
mobile app, Pandora, and all major podcast listening platforms.
UTA represented Rory and MAL in connection with the
agreement.
About Rory
Farrell
Rory Farrell
began podcasting in early 2015 with a top 20 series, ranked most
popular on the number one streaming platform in the world. In
addition, he is a key behind-the-scenes player in the music
industry; managing Los
Angeles-based singing group Emotional Oranges, as well as
holding positions at major industry entities, including Sony Music,
MTV Networks, and Island Def Jam. The New Yorker is also a Partner
& General Manager of D'usse Palooza, which in collaboration
with Roc Nation & Bacardi, has become the country's largest
touring party series. Farrell has since launched New Rory &
MAL, a podcast alongside co-host Jamil "MAL" Clay.
About Jamil Clay
Jamil
"MAL" Clay first became known to mainstream audiences in 2016 as a
co-host on one of Spotify's marquee shows. As an imminent role in
the series' increasing popularity and chart-topping status, the
critically acclaimed show catapulted his career in podcasting.
Mal's success allowed the native New Yorker to tour the
USA with a live show component.
Mal brings a combination of relatability and cavalier charisma to
the ever-evolving intersection of the music industry, sports and
internet media. Mal is currently concentrating on his latest
venture, the New Rory & MAL podcast, alongside co-host
Rory Farrell.
About Stitcher
Stitcher is the best place to listen
to, produce and monetize podcasts. The Stitcher app is one of the
world's most popular podcast listening platforms, with a growing
network of original content and a premium subscription service.
Stitcher is home to top-ranked comedy podcast network Earwolf.
Stitcher has offices in Los
Angeles, New York City and
San Francisco, and is a subsidiary
of SiriusXM.
About SXM Media
SXM Media is the combined sales
organization of Sirius XM Holdings Inc., spanning its SiriusXM,
Pandora, and Stitcher audio entertainment platforms and services,
including that of Midroll, the leading podcast advertising network
representing over 300 of the world's largest podcasts. With a reach
of more than 150 million listeners, SXM Media gives brands,
creators, and publishers access to the largest digital audio
advertising platform in North
America. SXM Media also serves as the exclusive advertising
and sales representative for other platforms and podcasters,
including major entities such as SoundCloud (exclusive U.S.
advertising representative) and the NBCUniversal News Group
(exclusive advertising representative for NBC News and MSNBC
podcasts, with additional sales rights to CNBC podcasts).
Stitcher Publicity Contacts
Ron Gaskill
Blake Zidell & Associates
ron@blakezidell.com
Patrick Reilly
SiriusXM
Patrick.Reilly@siriusxm.com
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SOURCE Sirius XM Holdings Inc.