B2B technology marketing leader to drive
customer expansion efforts through go-to-market optimization and
tighter alignment with sales and product
SAN
FRANCISCO, Aug. 8, 2022 /PRNewswire/ -- WalkMe Ltd.
(NASDAQ: WKME), a leading provider of digital adoption solutions,
today announced the appointment of Adriel
Sanchez as Chief Marketing Officer (CMO), reporting to CEO
and Co-founder, Dan Adika. As CMO,
Sanchez will lead the global marketing organization to promote the
WalkMe brand, including the development and execution of the
company's strategic priorities and campaigns, while partnering
closely with the sales and product organizations to drive
revenue.
Sanchez joins WalkMe from Newsela, where he spent more than
three years serving as CMO. While at Newsela, he drove go-to-market
strategy that contributed to triple-digit ARR growth early in the
pandemic while tripling marketing contribution to pipeline and
revenue. Before Newsela, Sanchez held a number of senior marketing
roles with global B2B data management company Commvault, and
software giant SAP, where he spent nearly a decade in various
demand generation leadership positions.
"Adriel's experience in scaling global marketing organizations
at high-growth and large enterprise software companies are what
WalkMe needs today to take us to the next level of growth," said
Dan Adika, CEO and Co-Founder of
WalkMe. "He is a proven leader with a reputation for building
strong relationships at both a team and executive level. We are
excited to expand our executive leadership bench with Adriel and
look forward to seeing his contributions to WalkMe's success."
"Joining WalkMe was one of those once-in-a-career opportunities
to join the market leader and creator of a burgeoning category on a
clear path to reaching critical mass," said Sanchez. "Throughout my
career, and especially within the past few years alone, I've
witnessed how critical it is to drive technology adoption among
users. Winning the hearts and minds of the end user is key to
realizing the business outcomes sought when new technology is
introduced. WalkMe pioneered how to do this. I look forward to
expanding our reach and helping our customers realize the full
value of their technology investments."
About WalkMe
WalkMe's cloud-based Digital Adoption Platform enables
organizations to measure, drive and act to ultimately accelerate
their digital transformations and better realize the value of their
software investments. Our code-free platform leverages our
proprietary technology to provide visibility to an organization's
Chief Information Officer and business leaders, while improving
user experience, productivity and efficiency for employees and
customers. Alongside walkthroughs and third-party integration
capabilities, our platform can be customized to fit an
organization's needs.
Special Note
Regarding Forward-Looking Statements:
Certain statements in this press release may constitute
"forward-looking" statements and information, within the meaning of
Section 27A of the Securities Act of 1933, Section 21E of the
Securities Exchange Act of 1934, and the safe harbor provisions of
the U.S. Private Securities Litigation Reform Act of 1995 that
relate to our current expectations and views of future events. In
some cases, these forward-looking statements can be identified by
words or phrases such as "may," "might," "will," "could," "would,"
"should," "expect," "plan," "anticipate," "intend," "seek,"
"believe," "estimate," "predict," "potential," "continue,"
"contemplate," "possible" or similar words. These forward-looking
statements are subject to risks, uncertainties and assumptions,
some of which are beyond our control. In addition, these
forward-looking statements reflect our current views with respect
to future events and are not a guarantee of future performance.
Actual outcomes may differ materially from the information
contained in the forward-looking statements as a result of a number
of factors, including, without limitation, the following: our
ability to manage our growth effectively, sustain our historical
growth rate in the future or achieve or maintain profitability; the
impact of the COVID-19 pandemic or adverse macro-economic changes
on our business, financial condition and results of operations; the
growth and expansion of the markets for our offerings and our
ability to adapt and respond effectively to evolving market
conditions; our estimates of, and future expectations regarding,
our market opportunity; our ability to keep pace with technological
and competitive developments and develop or otherwise introduce new
products and solutions and enhancements to our existing offerings;
our ability to maintain the interoperability of our offerings
across devices, operating systems and third-party applications and
to maintain and expand our relationships with third-party
technology partners; the effects of increased competition in our
target markets and our ability to compete effectively; our ability
to attract and retain new customers and to expand within our
existing customer base; the success of our sales and marketing
operations, including our ability to realize efficiencies and
reduce customer acquisition costs; the percentage of our remaining
performance obligations that we expect to recognize as revenue; our
ability to meet the service-level commitments under our customer
agreements and the effects on our business if we are unable to do
so; our relationships with, and dependence on, various third-party
service providers; our dependence on our management team and other
key employees; our ability to maintain and enhance awareness of our
brand; our ability to offer high quality customer support; our
ability to effectively develop and expand our marketing and sales
capabilities; our ability to maintain the sales prices of our
offerings and the effects of pricing fluctuations; the
sustainability of, and fluctuations in, our gross margin; risks
related to our international operations and our ability to expand
our international business operations; the effects of currency
exchange rate fluctuations on our results of operations; challenges
and risks related to our sales to government entities; our ability
to consummate acquisitions at our historical rate and at acceptable
prices, to enter into other strategic transactions and
relationships, and to manage the risks related to these
transactions and arrangements; our ability to protect our
proprietary technology, or to obtain, maintain, protect and enforce
sufficiently broad intellectual property rights therein; our
ability to maintain the security and availability of our platform,
products and solutions; our ability to comply with current and
future legislation and governmental regulations to which we are
subject or may become subject in the future; changes in applicable
tax law, the stability of effective tax rates and adverse outcomes
resulting from examination of our income or other tax returns;
risks related to political, economic and security conditions in
Israel; the effects of unfavorable
conditions in our industry or the global economy or reductions in
information technology spending; factors that may affect the future
trading prices of our ordinary shares; and other risk factors set
forth in the section titled "Risk Factors" in our Annual Report on
form 20-F filed with the Securities and Exchange Commission on
March 24, 2022, and other documents
filed with or furnished to the SEC. These statements reflect
management's current expectations regarding future events and
operating performance and speak only as of the date of this press
release. You should not put undue reliance on any forward-looking
statements. Although we believe that the expectations reflected in
the forward-looking statements are reasonable, we cannot guarantee
that future results, levels of activity, performance and events and
circumstances reflected in the forward-looking statements will be
achieved or will occur. Except as required by applicable law, we
undertake no obligation to update or revise publicly any
forward-looking statements, whether as a result of new information,
future events or otherwise, after the date on which the statements
are made or to reflect the occurrence of unanticipated events.
Additional Resources:
- Visit the WalkMe Website
- Read the WalkMe Blog
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SOURCE WalkMe