Nike Run Hit Wonder Race Returns for 2005 National Tour
07 June 2005 - 11:00PM
PR Newswire (US)
Nike Run Hit Wonder Race Returns for 2005 National Tour Stops
Include New York, Portland, Chicago and Los Angeles; Joan Jett and
the Blackhearts Lead All-Star Line-up NEW YORK, June 7
/PRNewswire-FirstCall/ -- On your mark, Get set, ROCK. The Nike Run
Hit Wonder is back for another tour, and this year, the bands
featured have staying power -- much like the race itself, which has
proved to be much more than a "one" hit wonder. (Logo:
http://www.newscom.com/cgi-bin/prnh/19990818/NIKELOGO ) Coming off
a sell-out tour in 2004, Joan Jett and the Blackhearts lead an
all-star line-up that includes The Donnas, Fountains of Wayne, Nina
Sky, DJ Z-Trip and Chingy. Thousands of runners will rock the
5-mile (New York) and 5K/10K (Portland, LA & Chicago) Run Hit
Wonder races while they run to the sounds "I Love Rock N' Roll,"
"Take It Off," and "Stacy's Mom." The Nike Run Hit Wonder taps into
the unifying force between music and athletes in training and has
created a cult following of fitness runners that celebrate a common
love of running to music. The tour kicks off in New York City's
Central Park on July 20th, and then continues on to Portland (July
24), Chicago (Sept. 13) and Los Angeles (Sept. 24). "With Nike Run
Hit Wonder we've created a unique event that brings together
runners of all levels to participate in a race featuring well-known
bands," said Joaque Hidalgo, Vice President of Nike US Brand
Management. "There is such a big connection between music and
running -- and the race has sold out in every city we've been to --
so it only made sense to bring it back for a third year. It's
started to become a real tradition and something that all runners
now look forward to." To encourage preparation for the events in
each city, Nike is hosting training runs to allow runners to
maximize their training, socialize with fellow runners and
test-drive the newest performance Nike running gear. Led by
professional running coaches, participants will benefit from expert
running advice and pace groups as well as complimentary food and
beverages. In New York and Portland, training runs will begin on
June 6th and June 13th respectively; and in Chicago and Los
Angeles, on July 25th and August 13th. Training runs will be
complemented by entertainment from local DJs and prizes ranging
from free Run Hit Wonder registration to new Nike running products.
Trainees will have opportunities to try out the new Nike Shox Cog
and Nike Shox Go, Nike Sphere Apparel and Triax Series watches. All
registrants will also receive a custom designed Nike Run Hit Wonder
Dri-FIT T-shirt. As part of the main event in each city, finisher
medals will be provided to all participants. In addition, the
overall female and male winners as well as the winner of the
wheelchair race will receive a Fender Squier Stratocaster(R)
guitar. NikeGO, Nike's national community affairs program
commitment to getting youth physically active, will also donate 500
race entries to local youth groups in NY, Portland and Chicago and
1000 race entries in LA to promote health and fitness to those in
the community. In addition, NikeGO will also donate $100,000 to
support Portland Park & Rec programs to get kids active. For
more information on the race, training runs and to register, visit
http://www.nikerunhitwonder.com/ or call 1-877-4-RUNHIT. About
Nike, Inc. NIKE, Inc. based in Beaverton, Oregon is the world's
leading designer, marketer and distributor of authentic athletic
footwear, apparel, equipment and accessories for a wide variety of
sports and fitness activities. Wholly owned Nike subsidiaries
include Converse Inc., which designs, markets and distributes
athletic footwear, apparel and accessories; Bauer NIKE Hockey Inc.,
a leading designer and distributor of hockey equipment; Cole Haan
(R), which designs, markets, and distributes fine dress and casual
shoes and accessories; Hurley International LLC, which designs,
markets and distributes action sports and youth lifestyle footwear,
apparel and accessories and Exeter Brands Group LLC, which designs
and markets athletic footwear and apparel for the value retail
channel. NikeGO NikeGO is Nike's signature U.S. community affairs
initiative and the company's long-term commitment to getting kids
more physically active. The program's mission is to increase
physical activity in youth ages 8-15, offering them the support and
motivation to become physically active, stay healthy and have fun.
Nike committed more than $10 million last year in cash and products
to get kids moving and targets to increase that amount in the
current year through programs such as PE2GO. Visit
http://www.nikego.com/ for additional information.
http://www.newscom.com/cgi-bin/prnh/19990818/NIKELOGO
http://photoarchive.ap.org/ DATASOURCE: Nike, Inc. CONTACT: Ilana
Finley, +1-503-671-6734, or Rob Aldinger, +1-212-367-4438, both of
Nike, Inc.; or Anna Schneider of Fleishman Hillard,
+1-312-751-3522, for Nike, Inc. Web site: http://www.nikebiz.com/
http://www.nikerunhitwonder.com/
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