COLUMBUS, Ohio, July 13, 2011 /PRNewswire/ -- Victoria's Secret and its Angels,
Alessandra Ambrosio,
Candice Swanepoel,
Lily Aldridge,
Lindsay Ellingson &
Erin Heatherton cycled away
at the first-ever Supermodel Cycle fundraiser held at SoulCycle in
New York which brought in more
than $100,000 for Pelotonia – a
grassroots bike ride that raises money for cancer research at
The Ohio State University
Comprehensive Cancer Center – James Cancer Hospital and Solove
Research Institute (The James).
(Photo: http://photos.prnewswire.com/prnh/20110713/CL35007
)
(Logo:
http://photos.prnewswire.com/prnh/20020520/CLM001LOGO )
Four levels of tickets to cycle alongside a supermodel were
available for purchase. Participants also had the opportunity to
bid on exclusive items as they cycled, including a pair of Angel
wings and photo ops with their favorite Victoria's Secret Angel.
Limited Brands, parent company of Victoria's Secret, is a lead sponsor of
Pelotonia. Every dollar raised at Supermodel Cycle will be matched
by the Limited Brands Foundation which will bring the total
donation to more than $200,000.
One hundred percent of the money raised for Pelotonia goes to
The James, which is one of the nation's leading cancer research
facilities.
ABOUT PELOTONIA:
Pelotonia's mission is to fund life-saving cancer research.
Pelotonia is a three-day experience that includes a weekend of
cycling, entertainment and volunteerism. Thanks to its generous
sponsors, Huntington Bank, Limited Brands Foundation, Richard and Peggy Santulli, American Electric
Power Foundation and Nationwide Insurance, Pelotonia is able to
direct 100 percent of every dollar raised to cancer research at The
James.
ABOUT VICTORIA'S
SECRET:
Victoria's Secret is the
leading specialty retailer of lingerie and beauty products with
modern fashion-inspired collections, prestige fragrances and
cosmetics, celebrated supermodels and world-famous runway shows. A
business of Limited Brands (NYSE: LTD), its more than 1,000
Victoria's Secret Lingerie and
Beauty stores, the catalogue and www.VictoriasSecret.com allow
customers to shop the brand anywhere and anytime.
ABOUT LIMITED BRANDS:
At Limited Brands, we believe it matters how we play the game.
We're passionate about doing well, so we can "do good" in the
communities where our associates live and work. Through targeted
community investments, and associate volunteerism and giving, we
strive to improve the lives of all our stakeholders and the global
community. Limited Brands, through Victoria's Secret, Victoria's Secret PINK, Bath & Body Works,
La Senza, C.O. Bigelow, White Barn
Candle Co. and Henri Bendel, is an
international company.
SOURCE Limited Brands