CAMPACHE, Mexico and
AUSTIN, Texas, Aug. 17, 2021 /PRNewswire/ -- Corporativo
GES operates more than 30 Burger King and Church's Texas
Chicken franchises in Mexico. With
the pandemic putting a strain on restaurants, the fast-growing
operator knew it needed to move to the cloud to improve the
efficiency of its operations. Today, Oracle MICROS Simphony
Point-of-Sale (POS) is helping Corporativo GES to
remotely manage its entire business on just one system. With
built-in restaurant data and analytics, the operator can make
faster, more-informed decisions and is increasing diner
satisfaction by improving the order and payment process, speeding
counter and drive-thru service, and better managing its menu and
customer promotions.
"We were making decisions in the dark; we needed better
visibility into our business," said Erik
Moreno, manager, franchise operations, Corporativo GES. "A
robust and scalable restaurant technology platform, like Oracle
MICROS Simphony, that allows me to see and manage all my businesses
from either my cellphone or computer was critical."
Using MICROS Simphony's analytics, Corporativo GES can
immediately see where it can improve operations down to the
individual franchise location. This includes a real-time view into
its sales and product mix, popularity of menu items, average sales
time, and the busiest times of day at each restaurant. This
information allows Corporativo GES to better understand its
diners and launch more effective promotions to foster customer
loyalty.
"We felt that Oracle's MICROS Simphony POS cloud solution was
the best for our needs. To be able to complete all the upgrades
remotely during a time when no one could travel was incredibly
important to us and really shows the power of cloud," said Moreno.
"Since then, we've further realized the value of Oracle as a
strategic partner, and for me, they are the best partner we
have."
Corporativo GES also chose Oracle NetSuite to streamline its
accounting and inventory process and unify information from
MICROS Simphony. With NetSuite, it will increase visibility and
control of sales transactions, accurately forecast
budgets across the organization and improve purchasing based
on data and historical purchase trends from its customers.
"During the pandemic, Corporativo GES realized the critical need
for a technological change to help keep its restaurants at the
forefront of fast food industry in Mexico. It's no longer just about
understanding the end sales number, but how you got there, what
locations and items are most profitable, and how to best serve an
evolving customer base," said Simon de
Montfort Walker, senior vice president and general manager,
Oracle Food and Beverage. "The Corporativo GES team bet on Oracle
to stay ahead of the curve and continue to grow and best serve
customers in-store, in the drive-thru, and via online ordering.
This new technology platform positions them well for continued
success and to be able to navigate whatever comes next."
Corporativo GES selected Oracle in Q3 FY2021.
About Corporativo GES
Grupo GES is a company committed
to the standard of living of our workers and our community. For
over 13 years they have been a company committed to the sustainable
development of our environment and our community, covering four
points of action: Environmental and Ethical, Economic, Social and
Corporate Governance.
With a mission to consolidate the expansion of Corporate GES,
through a strategic business management that increases our
profitability and encourages our shareholders, collaborators and
society in general: satisfying the needs and expectations of our
clients; offering products and services of total quality; creating
socially responsible sources of work, and promoting sustainable
development where we are present.
For more information access:
https://www.gruges.com.mx/
About Oracle Food & Beverage
Oracle Food and
Beverage, formerly MICROS, brings 40 years of experience in
providing software and hardware solutions to restaurants, bars,
pubs, clubs, coffee shops, cafes, stadiums, and theme parks.
Thousands of operators, both large and small, around the world are
using Oracle technology to deliver exceptional guest experiences,
maximize sales, and reduce running costs.
About Oracle
Oracle offers integrated suites of
applications plus secure, autonomous infrastructure in the Oracle
Cloud. For more information about Oracle (NYSE: ORCL), please visit
us at www.oracle.com.
Trademarks
Oracle, Java, and MySQL are registered
trademarks of Oracle Corporation.
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SOURCE Oracle