Announces $20 million donation of products and
services in the U.S., including national Day of Service
Unilever United States today announced its ‘United for America’
initiative, a wide-ranging set of measures to support the American
people during the coronavirus (COVID-19) pandemic.
The company’s actions in the U.S. are part of Unilever’s global
effort to help protect the lives and livelihoods of the communities
it supports, including its consumers, its customers and suppliers,
and workforce, with worldwide contributions of more than €100
million (approximately $108 million USD) to continue helping people
affected around the world.
The United for America initiative will include an immediate
product donation and will lead to a national Day of Service on May
21, when Unilever United States will dedicate its workforce to the
community and donate all the products manufactured at its factories
that day or products of equal value to those impacted by
COVID-19.
Consumers and Communities
Today, Unilever United States is contributing more than $8
million to help those impacted by the pandemic through donations of
its food, soap, personal hygiene, and home cleaning products.
Unilever will partner with Feeding America to support a national
network of foodbanks to distribute these products to Americans in
need.
The donated products include: personal care and hygiene products
from Dove, Suave, Degree, TRESemmé, Shea Moisture, and Axe; home
cleaning and sanitization products from Seventh Generation; and
food products from Knorr, Hellmann’s/Best Foods, and Lipton.
Additionally, Unilever is donating more than 200,000 masks to
local hospitals in New Jersey to help protect the lives of health
care professionals.
National Day of Service on May 21
In addition to its current donations, Unilever United States is
organizing a national Day of Service on May 21 to provide an
estimated $12 million of support for Americans in need.
Every essential item produced by Unilever employees at its
network of 14 U.S. factories that day or products of equal value
will be donated and delivered to its community partners to provide
to those most in need. Unilever employees across the country will
be invited to dedicate this day to volunteer opportunities that
provide hygiene products, food, services, and hope to those
impacted by the crisis.
Additionally, Unilever will devote its entire marketing and
advertising spend that day to support the Day of Service by
promoting non-profit partners, relief organizations, and other
community groups that will distribute products to those most in
need.
Over the next eight weeks, Unilever will mobilize its network by
asking its partners – including retailers, technology companies,
delivery enterprises, packaging suppliers, and media companies – to
join in this initiative and demonstration of hope.
Our Customers and Suppliers
Unilever will offer €500 million (approximately $540 million
USD) of cash flow relief worldwide to support livelihoods across
its extended value chain through: early payment for its most
vulnerable small and medium sized suppliers, to help them with
financial liquidity; and extending credit to selected small-scale
retail customers whose business relies on Unilever, to help them
manage and protect jobs.
Our Workforce
Unilever will protect its global workforce from sudden drops in
pay, as a result of market disruption or being unable to perform
their role, for up to three months. This will cover all employees,
contractors and others who we manage or who work on Unilever’s
sites, on a full- or part-time basis. This will apply to workers
not already covered by government plans or by their direct
employer.
Brand Activities
Unilever’s brands are also taking action now. Personal care,
hygiene and homecare brands including Suave, Dove, Vaseline and
Seventh Generation, are working to support people and communities
in need – from sharing educational content about healthy hygiene
habits and handwashing to increasing support to small businesses.
Food brands Knorr and Hellmann’s/Best Foods are working with
partners to ensure quality, nutritious food is accessible to all.
Brands will continue to act in new ways to support people and
communities as the situation evolves.
Fabian Garcia, president of Unilever North America, said: “Our
hearts go out to all those who are suffering from this pandemic.
Unilever is ‘United for America’ because we are all in this
together and only together will we defeat this virus. Our people
are committed to supporting all Americans – especially those most
in need – with the resources to act to protect the wellbeing of
their families and their communities. We will do this by ensuring
access to hygiene, nutrition and sanitation products, and by
working through our brands to inform and educate people to help
them in this difficult time.”
About Unilever United States
Unilever is one of the world’s leading suppliers of Beauty &
Personal Care, Home Care, and Foods & Refreshment products with
sales in over 190 countries and reaching 2.5 billion consumers a
day. In the United States and Canada, the portfolio includes brand
icons such as: Axe, Ben & Jerry’s, Breyers, Degree, Dollar
Shave Club, Dove, Hellmann’s, Klondike, Knorr, Lever 2000, Lipton,
Love Beauty and Planet, Magnum, Nexxus, Noxzema, Pond’s, Popsicle,
Pure Leaf, Q-tips, Seventh Generation, Simple, Sir Kensington’s,
St. Ives, Suave, Talenti Gelato & Sorbetto, TAZO, TIGI,
TRESemmé and Vaseline. All of the preceding brand names are
trademarks or registered trademarks of the Unilever Group of
Companies.
Unilever’s Sustainable Living Plan (USLP) underpins the
company’s strategy and commits to:
- Helping more than a billion people take action to improve their
health and well-being by 2020.
- Halving the environmental impact of our products by 2030.
- Enhancing the livelihoods of millions of people by 2020.
The USLP creates value by driving growth and trust, eliminating
costs and reducing risks. The company’s Sustainable Living Brands
grew 69% faster than the rest of the business and delivered 75% of
the company’s growth in 2018.
Since 2010 we have been taking action through the Unilever
Sustainable Living Plan to help more than a billion people improve
their health and well-being, halve our environmental footprint and
enhance the livelihoods of millions of people as we grow our
business. We have already made significant progress and continue to
expand our ambition – most recently committing to ensure 100% of
our plastic packaging is fully reusable, recyclable or compostable
by 2025. While there is still more to do, we are proud to have been
recognized in 2018 as sector leader in the Dow Jones Sustainability
Index and as the top ranked company in the GlobeScan/SustainAbility
Global Corporate Sustainability Leaders survey, for the
eighth-consecutive year.
For more information on Unilever U.S. and its brands visit:
www.unileverusa.com For more information on the USLP:
www.unilever.com/sustainable-living/
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version on businesswire.com: https://www.businesswire.com/news/home/20200325005660/en/
Media: Catherine Reynolds MediaRelations.USA@unilever.com
(201) 894-7760
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