ATLANTA, Aug. 30, 2012 /PRNewswire/ -- Novelis Inc.,
the world leader in rolled aluminum products, today announced
significant progress in its commitment toward reducing its carbon
footprint and delivering on key measures of sustainable business
performance. Among the milestones detailed in its second
annual sustainability report is an increase in the recycled content
of its products from 33 percent to 39 percent in the first year
since announcing its ambitious target to achieve 80 percent
recycled content by 2020.
Other highlights of the comprehensive report include the
following results vs. baseline performance:
- A 19 percent reduction in energy intensity – halfway to
Novelis' 2020 goal of 39 percent
- An 11 percent reduction in water intensity, almost halfway to
its goal of 25 percent
- A 7 percent reduction in greenhouse gas emissions, representing
significant progress towards reaching its total goal of halving
Novelis' absolute GHGs
- An 18 percent improvement towards the company's goal of
reducing waste to landfill to zero.
The Novelis report received an A rating from the Global
Reporting Initiative (GRI), the world's most widely used framework
for sustainability reporting.
"Sustainability is, without a doubt, driving our business
strategy going forward," said Phil
Martens, Novelis President and CEO. "A growing
percentage of people today want to purchase products that lower
their personal carbon footprint, and they expect the companies and
technologies behind these products to operate in a sustainable
manner. By dramatically increasing the amount of recycled content
in our aluminum sheet and applying innovation to our product
development, we enable consumers to make sensible, environmentally
sustainable purchasing choices."
Already the world's largest recycler of aluminum beverage cans,
Novelis is investing in new technologies and facilities to process
a broader array of aluminum scrap. In the past three years, the
company has announced investments of approximately 810,000 metric
tons of increased global recycling capacity in Germany, Korea and Brazil. The company is also strengthening its
recycling collection systems, including the establishment of a new,
independent beverage can procurement organization in North America.
A critical component of the company's sustainability commitment
is the newly-created Novelis Sustainability Council, which brings a
wealth of knowledge and experience in corporate
sustainability. The members of the Council include:
- Matt Arnold, Head of
Environmental Affairs, JP Morgan Chase
- Stuart Hart, S.C. Johnson Chair in Sustainable Global
Enterprise, Cornell University
- Jeffrey Keefer, Former Executive
Vice President, DuPont
- Miguel Milano,
President, Instituto LIFE
- Jonathon Porritt, Founder, Forum
for the Future
For more information, download the 2012 Novelis Sustainability
Report and listen to an interview with John Gardner, Novelis Chief
Sustainability Officer.
About Novelis
Novelis Inc. is the global leader in aluminum rolled
products and the world's largest recycler of used aluminum cans.
The company operates in 11 countries, has more than 11,000
employees and reported revenue of $11.1
billion in fiscal year 2012. Novelis supplies premium
aluminum sheet and foil products to automotive, transportation,
packaging, construction, industrial, electronics and printing
markets throughout North America,
Europe, Asia and South America. Novelis is a
subsidiary of Hindalco Industries Limited (BSE: HINDALCO), one of
Asia's largest integrated
producers of aluminum and a leading copper producer. Hindalco
is a flagship company of the Aditya Birla Group, a multinational
conglomerate based in Mumbai,
India. For more information, visit www.novelis.com and
follow us on Twitter at twitter.com/Novelis.
SOURCE Novelis Inc.
