BetUGetIt Set to Launch With Diversified Advertising
21 March 2014 - 1:18AM
Marketwired
BetUGetIt Set to Launch With Diversified Advertising
CBS Digital and Google New Business Development to Lead
BOCA RATON, FL--(Marketwired - Mar 20, 2014) - True2Beauty, Inc.
(OTC: TRTB) (The "Company") (www.True2Beauty.com) TRTB is excited
to announce the upcoming release of its new entertainment auction
site, BetUGetIt, and a comprehensive advertising plan to
immediately reach millions of potential customers. Utilizing CBS
Digital's large database of opt in emails, we will narrowly target
potential users through massive email blasts. The Company
anticipates a significant awareness outreach as well as a large
number of signups from the millions of emails planned for release
in the first month. Additionally, Google New Business Development
has offered to manage the first 3-4 months of all ads placed
through Google, be it search or banners in the display network. We
anticipate their assistance will greatly increase our return per
dollar invested, as well as provide a strong foundation for future
advertising. Our New Business Development team is guiding all of
our ad placements and helping to analyze returns on a daily
basis.
Lyndsay Nelson, CBS Senior Digital Consultant commented, "We are
excited for the opportunity and appreciate True2Beauty/BetUGetIt
choosing to utilize CBS Digital's large database of opt-in email
users. We are targeting sports memorabilia collectors who are
excitement enthusiasts in the NY market, which will put BetUGetIt
in front of its best prospective customers. BetUGetIt is changing
the playing field for online entertainment auction platforms, and
we feel their business model is unique and innovative."
"We are very pleased to have CBS Digital and Google New Business
Development as guiding forces for the launch of BetUGetIt", states
William Bollander, CEO. "Management believes teaming with the
leaders in their respective space will help to ensure the best
return on our investment of capital. BetUGetIt is planning
substantial commitments in marketing and advertising dollars; CBS
Digital and Google offer the assistance to make this happen",
continues Mr. Bollander.
In addition, BetUGetItâ„¢ will provide users a guarantee they
won't lose any money, as losers in auctions will always be able to
apply the value of bids used in auctions toward the discounted
purchase of either a great collectable or a gift card from one of
the nation's leading sports memorabilia sites. The Company will
provide further updates as the site prepares for launch.
About True2Beauty, Inc.
True2Beauty is the parent company of True2Bid, an online retail
platform. The True2Bid site is focused on delivering users a wide
array of products that can either be won in an action packed
environment of a live auction or purchased outright at considerable
discounts to MSRP. With a guarantee that "The Only Risk Is Having
Fun," participants can now experience a new and exciting way to
shop for the products they want, at great discounts.
Safe Harbor Statement This press release contains
forward-looking statements within the meaning of the Private
Securities Litigation Reform Act of 1995. Such statements include,
among others, all assumptions, expectations, predictions,
intentions or beliefs about future events. You are cautioned that
any such forward- looking statements are not guarantees of future
performance and that a number of risks and uncertainties could
cause actual results of the Company to differ materially from those
anticipated, expressed or implied in the forward-looking
statements. The words "believe," "expect," "anticipate," "project,"
"targets," "optimistic," "intend," "aim," "will" or similar
expressions are intended to identify forward-looking statements.
All statements other than statements of historical fact are
statements that could be deemed forward-looking statements. Risks
and uncertainties that could cause actual results to differ
materially from those anticipated include risks related to new and
existing products, product defects and any related product recall;
any projections of sales, earnings, revenue, margins or other
financial items; any statements of the plans, strategies and
objectives of management for future operations; any statements. No
information in this press release should be construed as an
indication of the Company's future revenues, results of operations
or its future stock price. The Company assumes no obligation and
does not intend to update any forward-looking statements, except as
required by law.
CONTACT: Investor Relations: True 2 Beauty Inc. 1-800-630-4190
www.True2Beauty.com www.True2Bid.com
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