Ebiquity PLC Interim trading statement (9666M)
03 August 2017 - 4:01PM
UK Regulatory
TIDMEBQ
RNS Number : 9666M
Ebiquity PLC
03 August 2017
Ebiquity Plc
("the Company")
Interim trading statement
Ebiquity plc, the leading independent marketing analytics
specialists, today announces its trading statement for the 6 months
ended 30 June 2017 ("the period").
Ebiquity's total revenues have grown by 5% over the period, with
operating profit and earnings anticipated to be in line with market
expectations.
During the period we continued to deliver against the milestones
set out within our Growth Acceleration Plan. As planned, we
organically expanded our Marketing Effectiveness practice into
Europe and Asian markets, recruited dedicated business development
staff in selected markets, and invested into internal support
functions.
Additionally we launched the Ebiquity "Media Transparency Score"
to help advertisers understand how well their business operations
perform in achieving the level of media transparency they desire
from their marketing activities, and "Total View Attribution" which
enables clients to improve the return on investment of their media,
by enabling them to understand which media channels and campaigns
(both online and offline in combination) are the most effective and
warrant increased investment.
Revenues from the Media Value Measurement ("MVM") practice
achieved high single digit growth, benefitting from strong
performance from our Contract Compliance business as clients are
more focused on achieving media transparency. However, the
performance of our US MVM business was softer than anticipated
during the period, due to a lower rate of client renewals. We are
in the process of strengthening our US team in response to these
changing client demands.
The Market Intelligence ("MI") practice revenues from our
platform business (Portfolio), which accounts for over 90% of MI
revenue, increased over the period. We launched our Portfolio
Digital service in Asia Pacific and Europe, which combined with
high renewal rates, has driven a return to revenue growth. As
expected, revenue from our project based reputation business
declined in the first half.
Within the Marketing Performance Optimization ("MPO") practice
our Marketing Effectiveness revenues continued to grow, most
notably from our UK business. Additionally, during the first half
of the year in line with our Growth Acceleration Plan we recruited
Marketing Effectiveness practice leaders in Germany, France and
Singapore. Performance from our US based Multi-Channel Analytics
practice fell behind expectations due to organisational changes at
some of our largest clients.
Whilst the first half of the year has been softer in the US, we
anticipate stronger performance from the US MPO and MVM in the
second half of the year and we are pleased that the MI practice has
returned to growth following high renewal rates and new product
launches. Management anticipate that full year trading will be
broadly in line with market expectations.
The Company will release its interim report for the 6 months
ended 30 June 2017 on 26 September 2017.
3 August 2017
Enquiries:
Ebiquity plc
Michael Karg (CEO)
Andrew Noble (CFO) 020 7650 9600
Instinctif Partners
Matthew Smallwood
Guy Scarborough 020 7457 2020
Numis Securities Limited
Nick Westlake (NOMAD)
Toby Adcock (Corporate
Broker) 020 7260 1000
This information is provided by RNS
The company news service from the London Stock Exchange
END
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