SDL Unveils Global Content Management Solutions in the Cloud
15 November 2016 - 2:09AM
Business Wire
Combining content management and translation management into a
single solution allows organizations to go global faster
SDL (LSE:SDL) today announced two solutions for managing the
complete global content lifecycle from creation through translation
and delivery. The two revolutionary offerings, SDL Global Digital
Experience Solution™ and SDL Global Knowledge Delivery Solution™,
combine best-in-class content management and translation management
technology. By adopting a single solution, organizations can
automatically trigger translation processes, monitor progress,
review and publish new content.
With rapid global expansion, today’s companies need optimized
processes for creating, managing and localizing content. According
to a brand new report commissioned by SDL and Forrester Consulting,
92 percent of companies face challenges as they translate content
into different languages and only 29 percent integrate their
content management system with a translation management system or
language service provider, resulting in sub-par, manual processes.
SDL’s new, integrated solutions address these issues and deliver
greater efficiency, brand consistency and content quality.
“Content and language are at the heart of customer
communication,” said Jasper van de Luijtgaarden, CEO of Building
Blocks, part of Dept, an international network of leading, digital
agencies. “For our customers, it’s imperative that technology helps
them navigate the complexity of managing content and translation
processes to reach global audiences and deliver locally relevant
experiences. SDL’s approach makes this possible for them,
supporting their global growth.”
“After numerous discussions with customers, we realized we have
a unique opportunity to help companies go global faster,” said
Adolfo Hernandez, CEO, SDL. “By providing a single solution that
brings together content management and language management in the
cloud, we are able to streamline the content creation-to-delivery
lifecycle. With these solutions, marketing and documentation teams
can focus more of their time creating content because translation
and global distribution are just one click away.”
SDL Global Digital Experience Solution™ provides the
following web content management and translation management
capabilities:
- Create consistent global digital
experiences for your brand
- Give web editors full control of what
content is displayed across all channels and devices
- Manage and automate translation and
review processes in the context of a web page with advanced
translation job control, translation review and translation
preview
- Apply personalization and targeting to
create relevant, personal connections
- Use BluePrinting®, a content dependency
model that lets you reuse, adapt, synchronize and localize
content
The solution includes a package of two million translated words
using advanced machine translation plus a package of human
translated words equivalent to eight average local country
websites.
As a result, SDL Global Digital Experience Solution™ provides
unparalleled process efficiencies and more effective customer
communication on a global scale. It speeds up time-to-market for
time-critical content and ensures ongoing content quality and
consistency.
SDL Global Knowledge Delivery Solution™ provides the
following technical content management and translation management
capabilities:
- Easy what-you-see-is-what-you-get
(WYSIWYG) authoring of DITA-based technical content
- Provide authors with direct access to
advanced translation capabilities, using both machine and human
translation
- Use baselining and advanced versioning
for long-term structural integrity of your publications
- Review content collaboratively between
content authors and subject matter experts (SMEs)
- Publish content automatically into any
destination format
SDL Global Knowledge Delivery Solution™ includes a package of
advanced machine translation and human translated words, similar to
SDL Global Digital Experience Solution™.
SDL Global Knowledge Delivery Solution™ radically changes how
organizations manage technical content on a global scale. It helps
them to deliver quality technical documentation and support content
anywhere in the world, in any language, on any device much faster
than before and at lower cost.
SDL has a long history of providing innovative solutions for
organizations dealing with multilingual content. Approximately 70
percent of translators worldwide use SDL technology for their
day-to-day translation work and the world’s largest enterprises
rely on SDL for translation technology and services. With 1,172
in-country translators across 38 countries, SDL offers the largest
number of on-site, full-time linguists in the industry. The
company’s translation experts can reflect the characteristics and
nuances of different market segments, trends and the specialized
requirements of specific verticals. In addition, SDL has 39 patents
for machine translation related technologies. All of this expertise
and technology is embedded in the new solutions, ensuring that
companies gain access to state-of-the-art translation
solutions.
To learn more, please visit: www.sdl.com.
About SDL
SDL (LSE: SDL) SDL is the global innovator in language
translation technology, services and content management. For more
than 20 years, SDL has transformed business results by enabling
nuanced digital experiences with customers across the globe so they
can create personalized connections anywhere and on any device. Are
you in the know? Find out more at SDL.com and follow us on
Twitter, LinkedIn and Facebook.
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SDLVicky RyceVryce@sdl.comorPAN CommunicationsEmily Holt / Jenny
Radloff+1 617-502-4300sdl@pancomm.com
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