Tropicana Entertainment to launch new TROP ADVANTAGE player loyalty reward program at its Tropicana Laughlin & River Palms Ca...
27 July 2010 - 4:33AM
Business Wire
Tropicana Entertainment will introduce an enhanced player
loyalty program, TROP ADVANTAGE, on August 1 at its Tropicana
Laughlin and River Palms Casinos. The program will kick-off with a
concert featuring David Cassidy at the Tropicana Laughlin on July
31 and chances to roll for a $1.0 million payday during the months
of August and September at both casinos. Players who obtain their
new cards before August 10th will also receive $10 in free
play.
Trop Advantage cardholders will enjoy expanded benefits like
same day cash back, discounts across the property, and an array of
VIP amenities. They will be able to participate in five club tiers
with opportunities to earn even greater player rewards and
recognition. Members are also eligible to receive special discounts
at Tropicana Entertainment’s other 7 properties in Atlantic City,
NJ, Baton Rouge, LA, Evansville, IN, Lake Tahoe, NV, as well as
Greenville and Vicksburg, MS.
The new program places the player in control of their account at
all times given an easy to understand point structure.
- $1 in Coin-In = 1 Point on Reel
Games
- $2 in Coin-In = 1 Point on Video
Poker Games
- 500 Points = $1 in cash
back
“Most casino rewards programs are difficult to understand” said
Richard Harp, Corporate Vice President of Marketing. “Trop
Advantage is the solution, offering clarity and simplicity, while
providing incredible value to our players. We’re very excited about
this new program and think our players will see that Trop Advantage
is the best loyalty program in Laughlin.”
For more information, go to www.tropadvantage.com
About Tropicana Laughlin and
River Palms Casinos
Tropicana Laughlin, voted Best Hotel Accommodations, Nevada,
boasts 1,495 rooms, over 750 slots and 20 table games, and 6
restaurants including The Steakhouse – previously voted best
steakhouse 12 consecutive years and currently holding the title of
Best Fine Dining.
Located on the banks of the Colorado River, the River Palms
offers breathtaking views, 1,000 rooms, 700 slots, 10 table games,
and bingo. Guests can enjoy a variety of dining options such as The
Lodge Steakhouse, Island Buffet, and Denny’s.
About Tropicana
Entertainment
Tropicana Entertainment Inc. is a publicly reporting company
that, along with its affiliates, owns or operates nine casinos and
resorts in Indiana, Louisiana, Mississippi, Nevada, and New Jersey.
It owns approximately 6,000 rooms, 9,000 slot positions and 250
table games. The company is based in Las Vegas, Nevada.