Dario Pressimone Joins Edible Garden as Vice President of Digital and E-Commerce
19 November 2024 - 12:30AM
Edible Garden AG Incorporated (“Edible Garden” or the “Company”)
(Nasdaq: EDBL, EDBLW), a leader in controlled environment
agriculture (CEA), locally grown, organic, and sustainable produce
and products, today announced that Dario Pressimone has joined the
Company as Vice President of Digital and E-Commerce. With over 20
years of experience in digital marketing and e-commerce, Dario’s
proven ability to drive growth through innovative, data-driven
strategies will support Edible Garden’s continued expansion in the
digital marketplace.
Dario joins Edible Garden with an extensive
background leading high-impact digital teams at top-tier retailers
and agencies. Prior to joining Edible Garden, Dario has served in
marketing and digital marketing roles at leading retailers such as
Macy’s and Bed Bath & Beyond. Dario began his digital career at
several leading agencies where he managed high-performing digital
campaigns for clients like Walmart, Vitamin Shoppe, and IBM.
In his new role, Dario will lead Edible Garden’s
e-commerce and digital marketing initiatives, focusing on expanding
the company’s online presence and enhancing customer engagement.
His strategic vision will be key to strengthening Edible Garden’s
commitment to providing fresh, organic produce and innovative food
products to a growing consumer base.
"We are excited to have Dario join the Company
in this pivotal role," said Jim Kras, CEO of Edible Garden. "His
extensive expertise in digital marketing, combined with a deep
understanding of e-commerce strategies, makes him the ideal
individual to lead our digital initiatives. As we continue to grow
in an increasingly online-driven marketplace, Dario’s leadership
will be key to driving efforts like our launch of consumer-packaged
goods on Walmart Marketplace. Dario’s proven ability to drive sales
growth through data-driven insights and innovative digital
campaigns will be instrumental as we expand our digital footprint
and strengthen our relationships with major platforms like Walmart
Marketplace and Amazon. We are confident that his leadership will
not only enhance our digital and e-commerce capabilities but also
accelerate our broader goals of scaling the business and enhancing
brand loyalty.”
ABOUT EDIBLE GARDEN®Edible
Garden AG Incorporated is a leader in controlled environment
agriculture (CEA), locally grown, organic, and sustainable produce
and products backed by Zero-Waste Inspired® next generation
farming. Offered at over 5,000 stores in the US, Edible Garden is
disrupting the CEA and sustainability technology movement with its
safety-in-farming protocols, use of sustainable packaging, patented
GreenThumb software and self-watering in-store displays. The
Company currently operates its own state-of-the-art greenhouses and
processing facilities in Belvidere, New Jersey and Grand Rapids,
Michigan, and has a network of contract growers, all strategically
located near major markets in the U.S. Its proprietary GreenThumb
2.0 patented (US Nos.: US 11,158,006 B1, US 11,410,249 B2 and US
11,830, 088 B2) software optimizes growing in vertical and
traditional greenhouses while seeking to reduce
pollution-generating food miles. Its proprietary patented (U.S.
Patent No. D1,010,365) Self-watering display is designed to
increase plant shelf life and provide an enhanced in-store plant
display experience. Edible Garden is also a developer of
ingredients and proteins, providing an accessible line of plant and
whey protein powders under the Vitamin Way® and Vitamin Whey®
brands. In addition, the Company’s Kick Sports Nutrition line
features premium performance products that cater to today’s
health-conscious athletes. Furthermore, Edible Garden offers a line
of sustainable food flavoring products such as Pulp gourmet sauces
and chili-based products. For more information on Pulp products go
to https://www.pulpflavors.com/. For more information on Vitamin
Whey® products go to https://vitaminwhey.com/. For more information
on Edible Garden go to https://ediblegardenag.com/.
Forward-Looking StatementsThis
press release contains forward-looking statements, including with
respect to the Company’s growth strategies, the Company’s ability
to improve its financial results, and performance as a public
company. The words “believe,” “design,” “expect,” “intend,”
“objective,” “seek,” “strategy,” “will,” and similar expressions
are intended to identify forward-looking statements. These
forward-looking statements are subject to a number of risks,
uncertainties, and assumptions, including market and other
conditions, the Company’s ability to achieve its growth objectives,
and other factors set forth in the Company’s filings with the
Securities and Exchange Act Commission, including the Company’s
annual report on Form 10-K for the year ended December 31, 2023 and
subsequent quarterly reports. Actual results might differ
materially from those explicit or implicit in the forward-looking
statements. The Company undertakes no obligation to update any such
forward-looking statements after the date hereof to conform to
actual results or changes in expectations, except as required by
law.
Investor Contacts:Crescendo Communications,
LLC212-671-1020EDBL@crescendo-ir.com
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