Shutterfly Launches Two New Categories: Kids and Pets
10 July 2018 - 6:01AM
Business Wire
Shutterfly Inc. (NASDAQ:SFLY), the leading online retailer and
manufacturer of high-quality personalized products and services,
announced today the launch of two new categories: Kids and Pets.
Now kids, pets and their parents can show their personality with an
inspiring range of customizable products.
Kids and Pets are natural extensions for Shutterfly as it
broadens its focus on helping people share life’s joy through
photos and personalized products. Both new categories will feature
a wide variety of offerings. Shutterfly Kids offers a variety of
products for children, including School Gear, Kids Room, Travel,
Toys and Games, and Tableware. The collection is designed for
children ages 4-14+, and includes personalized bean bags, duvets,
fleece blankets, custom backpacks, folders, and beach towels.
Shutterfly Pets offers products for both pets and their owners,
ranging from personalized pet beds, bowls, and blankets to pet tags
and bandanas. Pet Lovers can incorporate their favorite breed into
their home décor in a variety of styles including water color,
silhouettes, and cartoon drawings.
“Kids and Pets are at the center of many of the most memorable
moments in the lives of the families we serve, and we are thrilled
to bring a broad array of new products in both categories to
customers on Shutterfly.com,” said Michele Anderson, Senior Vice
President of Retail. “Targeted category expansion is a strategic
focus for the company and we are being thoughtful about how to make
it simple and fun to preserve and share all of a family’s most
precious memories. We look forward to adding fresh ideas to these
categories over time and making both Kids and Pets a valued
addition to Shutterfly.com.”
From stylish backpacks and beanbags, pet beds and home décor, it
has never been easier to create unique, beautiful, high-quality
personalized products for the whole family – including the family
pet. To shop the new Kids collection, visit
www.shutterfly.com/kids. To shop the new Pets collection, visit
www.shutterfly.com/pets. Check back often as more Kids and Pets
products are added to the collections.
About Shutterfly, Inc.
Shutterfly, Inc. is the leading retailer and manufacturing
platform for high-quality personalized products. Founded in 1999,
Shutterfly, Inc. helps customers capture, preserve and share life’s
joy through its Shutterfly and Lifetouch brands. Shutterfly brings
photos to life in photo books, gifts, home décor, and cards and
stationery, through its flagship Shutterfly.com website, including
premium offerings in its Tiny Prints boutique. Lifetouch is the
national leader in school photography, built on the enduring
tradition of “Picture Day,” as well as serving families through
portrait studios and partnerships with churches. Additionally,
Shutterfly, Inc. operates Shutterfly Business Solutions, delivering
digital printing services to businesses, and BorrowLenses, the
premier online marketplace for photographic and video equipment
rentals. For more information about Shutterfly, Inc. (SFLY),
visit www.shutterflyinc.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20180709005788/en/
Shutterfly Inc.InvestorsShawn Tabak,
650-610-6026stabak@shutterfly.comorMediaSondra Harding,
650-610-5129sharding@shutterfly.com
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