Photo Release -- Three Smart Balance(R) Enhanced Milks Receive AHA Heart-Check Mark
27 July 2012 - 1:19AM
Several Smart Balance® (Nasdaq:SMBL) enhanced fat free milk
varieties now display the most recognized and trusted health symbol
among food icons: the American Heart Association's Heart-Check
mark:
A photo accompanying this release is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=13802
The American Heart Association Heart-Check Mark logo is
available at http://www.globenewswire.com/newsroom/prs/?pkgid=13801
The AHA Heart-Check mark is given to select food products that meet
health standards for total fat, saturated fat, trans fat,
cholesterol, sodium and beneficial nutrients.
"It was an easy decision to align Smart Balance enhanced milks
with the American Heart Association in this way," said Smart
Balance Senior Vice President and General Manager John Becker. "The
milks fit the nutritional requirements for the Heart-Check mark,
and it signals to consumers that they're purchasing a
heart-healthier product they can feel good about giving to their
families."
The three varieties carrying the Health-Check mark include Smart
Balance® Fat Free Milk and Omega-3s, Smart Balance® Fat Free Milk
and Calcium and Smart Balance® Lactose-Free Fat Free Milk and
Omega-3s.
For more information on Smart Balance® enhanced milks, including
recipes, please visit www.smartbalance.com.
About the Heart-Check Mark
The American Heart Association established the Heart-Check mark
in 1995 to give consumers an easy, reliable system for identifying
heart-healthy foods as a first step in building a sensible eating
plan. Nearly 900 products that bear the Heart-Check mark have been
screened and verified by the association to meet criteria for
heart-healthy foods. To learn more about the Heart-Check mark, and
to see a complete list of certified products and participating
companies, visit www.heartcheckmark.org.
About Smart Balance
Smart Balance, Inc. (Nasdaq:SMBL) is committed to providing
superior tasting heart healthier alternatives in every category it
enters by avoiding trans fats naturally, balancing fats and/or
reducing saturated fats, total fat and cholesterol, and/or by
incorporating ingredients that people may be missing in their
diets. The company markets the Smart Balance® line of products,
which include Smart Balance® Buttery Spreads, Sticks, Milks, Peanut
Butter, Microwave Popcorn, Cooking Oil, Mayonnaise, Eggs and
Non-Stick Cooking Spray, and also markets natural food products
under the Earth Balance® brand and healthier lifestyle products
under the Bestlife™ brand. For more information about Smart
Balance, Inc., Smart Balance® products and the Smart Balance™ Food
Plan, please visit www.smartbalance.com.
The Smart Balance, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=13800
CONTACT: Media Contacts:
Pam Gorsuch & Madeline Caldwell
TBC for Smart Balance
pgorsuch@tbc.us/mcaldwell@tbc.us
410-986-1219/1275
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