Acuity Brands, Inc. Demonstrates Retail Indoor Positioning System Solution with New Asset Tracking Technology at Shoptalk 2017
21 March 2017 - 3:04AM
ATLANTA -
March 20, 2017 - At Shoptalk 2017, Acuity
Brands, Inc. (NYSE: AYI) will demonstrate its latest advancements
in Internet of Things (IoT) technology for retailers, including its
Indoor Positioning System (IPS) solution with its new retail asset
tracking technology that enables retailers to deliver personalized
shopping experiences, while significantly improving operational
efficiency.
The Acuity Brands IPS solution
utilizes wirelessly controlled LED luminaires to deliver highly
accurate, real-time positioning services for customers and store
employees who opt-in through a retailer's mobile application. The
solution allows retailers to save considerable energy and
maintenance costs when replacing conventional lighting fixtures,
while deriving valuable business intelligence.
The Acuity Brands IPS solution
will use the Qualcomm® Lumicast(TM) solution, a Visible Light
Communication (VLC) indoor positioning technology from Qualcomm
Technologies, Inc. (QTI), a subsidiary of Qualcomm Incorporated,
Bluetooth® Low Energy (BLE) wireless technology, and the
capabilities within the Microsoft Azure cloud computing platform to
collect and analyze data. This data allows retailers to make
better operational decisions in real-time.
The new asset tracking
functionality utilizes BLE radios embedded in intelligent LED
lighting from Acuity Brands and BLE enabled sensor tags. The tags
can be attached to assets, such as shopping carts, to track their
movement, empowering retail personnel to understand customer
shopping behavior and monitor employee activity.
The IPS solution contains software
for generating tailored notifications to store managers, which can
alert them that certain areas of the store have become crowded,
such as checkout lines, or that an asset, such as a shopping cart,
has entered a restricted area. Data from the solution delivers new
business intelligence that can help retailers customize
merchandising and store layout plans.
"In today's ultra-competitive
retail environment, retailers need every advantage they can get to
create exceptional in-store customer experiences while optimizing
costs," said Greg Carter, Acuity Brands Lighting Vice President and
General Manager, IoT Business Unit. "Our new asset tracking
capabilities are the latest improvement to a full suite of IoT and
indoor positioning technology that forms the foundation of a
robust, but scalable, in-store analytics and decision solution with
built-in payback."
"Lumicast is bringing
high-accuracy VLC based indoor positioning to the lighting
industry," said Cormac Conroy, VP of Product Management, Qualcomm
Technologies, Inc. "Acuity Brands has been at the forefront of
bringing this technology into the retail setting. We are delighted
to work with them to showcase its capabilities at Shoptalk 2017.
Our joint commitment to innovation will continue to help retailers
unlock the power of store data for greater operational efficiency
and a more personalized in-store shopping experience for
consumers."
To see a demo of Acuity Brands IPS
and new asset tracking solution during Shoptalk, visit Booth 1117. Click here for more information on
Acuity Brands full range of IoT and lighting-based indoor
positioning systems.
About Acuity
Brands
Acuity Brands, Inc. (NYSE: AYI) is the North American market leader
and one of the world's leading providers of lighting and building
management solutions. With fiscal year 2016 net sales of $3.3
billion, Acuity Brands currently employs approximately 12,000
associates and is headquartered in Atlanta, Georgia with operations
throughout North America, and in Europe and Asia. The Company's
products and solutions are sold under various brands, including
Lithonia Lighting®, Holophane®, Peerless®, Gotham®, Mark
Architectural Lighting(TM), Winona® Lighting, Juno®, Indy(TM),
Aculux®, Healthcare Lighting®, Hydrel®, American Electric
Lighting®, Carandini®, Antique Street Lamps(TM), Sunoptics®,
Distech Controls®, Acuity Controls(TM), nLight®, ROAM® and Sensor
Switch®. Visit us at www.acuitybrands.com.
Qualcomm is a trademark of
Qualcomm Incorporated, registered in the United States and other
countries. Lumicast is a trademark of Qualcomm
Incorporated.
Qualcomm Lumicast is a product of
Qualcomm Technologies, Inc. Bluetooth is a registered
trademark owned by Bluetooth SIG.
All other trademarks referenced
are the property of their respective owners.
# # #
Media
Contact:
Acuity Brands
Neil Egan
770.860.2957
Neil.Egan@acuitybrands.com
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information contained therein.
Source: Acuity Brands, Inc via Globenewswire
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