PITTSBURGH, May 2, 2019 /PRNewswire/ -- DICK'S Sporting Goods
(NYSE: DKS) announced it has appointed Ed
Plummer as the Company's Chief Marketing Officer and
Steve Miller as the Senior Vice
President of Strategy and Analytics. Both will report to
Lauren Hobart, President of DICK'S
Sporting Goods.
As Chief Marketing Officer for DICK'S, Plummer will lead the
Company's overall marketing strategy and implementation, including
brand building, traffic driving elements, and its continued digital
transformation across all consumer touch points. Most recently,
Plummer served as the Company's interim Chief Marketing Officer
since February 2019 and prior to that
he spent three years as Senior Vice President – DICK'S Team Sports
HQ. Plummer joined the Company in 2010 as the VP of Customer
Relationship Management in marketing. Earlier in his career,
he worked for American Express holding a variety of leadership
roles.
Miller joins DICK'S from Joann
Stores where he served as the Senior Vice President of
Marketing and eCommerce. Prior to Joann
Stores, Miller held a variety of leadership roles at
McKinsey & Company, Arizon Companies and UrbanFuture. In
this newly created role, Steve will be responsible for driving
strategic initiatives across the Company and adopting a centralized
test and learn approach across all channels, in addition to
providing leadership to DICK'S Strategy & Innovation and
Strategic Initiative Management teams.
"I am thrilled to announce both Ed and Steve's appointments,"
said Lauren Hobart, President of
DICK'S Sporting Goods. "These two executives' skills and experience
in the industry will be tremendous assets to our leadership team
and will undoubtedly help accelerate our business and continue our
strong track record of innovation and success."
About DICK'S Sporting Goods, Inc.
Founded in 1948,
DICK'S Sporting Goods, Inc. is a leading omni-channel sporting
goods retailer offering an extensive assortment of authentic,
high-quality sports equipment, apparel, footwear and accessories.
As of May 1, 2019, the Company
operated 727 DICK'S Sporting Goods locations, serving and inspiring
athletes and outdoor enthusiasts to achieve their personal best
through a blend of dedicated teammates, in-store services and
unique specialty shop-in-shops. Headquartered in Pittsburgh, PA, DICK'S also owns and operates
Golf Galaxy and Field & Stream specialty stores, as well
as DICK'S Team Sports HQ, an all-in-one youth sports
digital platform offering scheduling, communications and live
scorekeeping through its GameChanger mobile apps, free league
management services, customer uniforms and fan wear and access to
donations and sponsorships. For more information, visit the
Investor Relations page at dicks.com.
Contact: DICK'S Sporting Goods – press@dcsg.com
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SOURCE DICK'S Sporting Goods