NTT DATA Appoints Tammy Soares President of Launch by NTT DATA
16 November 2023 - 3:26AM
Business Wire
NTT DATA, a digital business and IT services leader, announced
today that Tammy Soares has joined the company as President of
Launch by NTT DATA to help the company deliver bold digital
experiences. She succeeds Mark Orttung and will focus on
accelerating the growth of the Launch team’s digital product
business. Soares brings over 25 years of experience to her new role
and a career journey fueled by her fascination with technology's
innate ability to make the impossible possible.
“Tammy’s combination of startup, professional services and
corporate experience is an extraordinary match for Launch by NTT
DATA,” said Aaron Millstone, President of Digital Transformation
Services, NTT DATA Services. “Her design-led approach puts
humans at the heart of innovation and she’s laser-focused on
helping clients develop products that resonate with their
customers, creating significant business growth and tangible
results. Tammy has the vision, experience and talent to lead the
team to achieve our aspirations for this business and our
clients.”
Soares joins NTT DATA from Soul Machines, a customer experience
startup that is pioneering autonomously animated Digital People,
where she served as the Chief Revenue Officer. Prior to that,
Soares held pivotal positions at Accenture, where she first served
as the President of Accenture Song West, a division dedicated to
creating extraordinary experiences. Next, she assumed the role of
Head of Innovation within Accenture's West market unit, where she
led programs designed to ignite transformative thinking. As
President and CEO of Rosetta Marketing, a Publicis agency, Soares
led a successful turnaround by integrating and revitalizing the
team and creating a sharp focus on customer engagement.
Beyond her career milestones, Soares is recognized in the
industry as an inspiring leader dedicated to building talent and
quality products alike. In 2016, she was honored among Ad Age's
Women to Watch, which recognizes women who have left an indelible
mark on the worlds of media, marketing and advertising. Her
creative prowess was further acknowledged with a Silver Cannes Lion
award for her work with Samsung, in addition to multiple W³ Awards.
Soares’ active participation in the 3% Conference underscores her
commitment to celebrating and championing female creative talent
and leadership.
Launch by NTT DATA was created to combine acquisitions and
legacy capabilities in order to bring greater business value to
clients through exceptional product design. It is the result of NTT
DATA’s strategy to expand design and engineering capabilities,
providing a comprehensive suite of digital experience solutions for
clients.
Learn more about how Launch by NTT DATA is helping clients
innovate faster: https://launch.nttdata.com/.
About NTT DATA
NTT DATA is a $30 billion trusted global innovator of IT and
business services. We help clients transform through business and
technology consulting, industry and digital solutions, applications
development and management, managed edge-to-cloud infrastructure
services, BPO, systems integration and global data centers. We are
committed to our clients’ long-term success and combine global
reach with local client service in over 80 countries. Visit
nttdata.com or LinkedIn to learn more.
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