BOCA RATON, Fla., Dec. 13, 2012 /PRNewswire/ -- True2Beauty,
Inc., (PinkSheets: TRTB) (The "Company")
(www.True2Beauty.com)
Management is extremely excited about the anticipated go-live
date for True2Bid, the first online retail site designed primarily
for women, debuting a unique shopping experience where "The Only
Risk is Having Fun!"
The original launch date was slightly delayed for inclusion of
software features that will provide our customers a better bidding
and shopping experience, and also provide for enhanced stability
and scalability for the platform as our customer base rapidly
grows.
True2Bid is currently undergoing its final design and
application development testing. We are now solidifying some
of the celebrity and vendor relationships for the initial launch,
and anticipate providing more specifics about these relationships
very soon.
The site combines the action packed thrill and excitement of an
auction, requiring bidding against a clock, with the backdrop of
already assured great discounts on the products if bidders do not
win an auction and choose to purchase the item. True2Bid is
disruptive to conventional penny auction platforms because of its
product selections targeting women, the guaranteed discounts, the
ability to apply the cost of bids toward the purchase of any item,
and most importantly the Restocking Program, a feature permitting
users to take back their bids used in an auction for a small
fee.
Some of the most popular penny auction sites are generating
revenue in the millions of dollars per month, and providing either
little or no value to the bidder. True2Bid radically changes
this as our customers will NEVER feel "taken" for their investment
of time or money in any of its auctions.
Once True2Bid is live, Management anticipates that many current
participants of other sites will quickly engage in True2Bid's
auctions, it's a "no brainer" that everyone will enjoy the thrill
of bidding to win items at enormous discounts with the knowledge
they don't have to "Pay to Play" like other sites.
True2Bid emphasizes and proudly boasts the motto: " The
Only Risk Is Having Fun!" The site is expected to launch no later
than January 31.
About True2Beauty, Inc.
True2Beauty is focused on
delivering women a wide array of beauty and other great products,
through a soon to be announced online retail platform. The new site
combines the action packed environment of a live auction and the
ability to purchase outright all of the items in the auctions. With
a guarantee that every bidder can purchase items at a discount,
regardless of whether they win an auction or not, the brands slogan
is: Win an Auction or Buy it outright at a discount – you never
lose. In combination with this platform, the company intends to
launch a series of products under the brand name NaturaLure, from
daily supplements to cosmetics.
More information on the Company and its line of products can be
found at:
www.True2Beauty.com
www.Naturalure.com
www.TheHappyPill.com
Safe Harbor Statement
This press release contains
forward-looking statements within the meaning of the Private
Securities Litigation Reform Act of 1995. Such statements include,
among others, all assumptions, expectations, predictions,
intentions or beliefs about future events. You are cautioned that
any such forward- looking statements are not guarantees of future
performance and that a number of risks and uncertainties could
cause actual results of the Company to differ materially from those
anticipated, expressed or implied in the forward-looking
statements. The words "believe," "expect," "anticipate," "project,"
"targets," "optimistic," "intend," "aim," "will" or similar
expressions are intended to identify forward-looking statements.
All statements other than statements of historical fact are
statements that could be deemed forward-looking statements. Risks
and uncertainties that could cause actual results to differ
materially from those anticipated include risks related to new and
existing products, product defects and any related product recall;
any projections of sales, earnings, revenue, margins or other
financial items; any statements of the plans, strategies and
objectives of management for future operations; any statements .The
Company assumes no obligation and does not intend to update any
forward-looking statements, except as required by law.
For further information, please contact:
Investor Relations: 1-800-630-4190
Links:
www.True2Beauty.com
www.Naturalure.com
www.TheHappyPill.com
SOURCE True2Beauty, Inc.