TIDMAPPS

RNS Number : 1186E

appScatter Group PLC

02 July 2019

2 July 2019

appScatter Group plc

("appScatter" or the "Company")

Marketing Partnership Agreed with Bango PLC

appScatter Group plc (AIM: APPS), the app management and data intelligence platform, is pleased to announce that it has signed an agreement with Bango PLC (AIM: BGO) ("Bango"), the mobile commerce company, to grow in-app revenues for appScatter's customers through Bango Marketplace.

Bango Marketplace provides app developers with a unique way of targeting the small percentage of users that are proven to make in-app purchases, which generates the majority of revenues for app developers. App developers who have used these audiences for user acquisition campaigns have more than doubled in-app revenues.

Through this partnership, appScatter will offer Bango Marketplace to its app developer customer base, with appScatter developers benefitting from an exclusive offer on high value audiences of pay-proven users.

Philip Marcella, appScatter CEO, commented:

"Improving the effectiveness of user acquisition is a key strategy for many of our existing customers, so this partnership with Bango is a strong commitment to our ongoing support for our clients' future commercial success."

For enquiries, please contact:

 
appScatter Group plc                            Tel: +44 (0)20 8004 7212 
 Philip Marcella, Chief Executive Officer        www.appscatter.com 
finnCap Limited                                 Tel: +44 (0)20 7220 0500 
 Nominated Adviser and Joint Broker              www.finncap.com 
 Jonny Franklin-Adams / Hannah Boros/ Edward 
 Whiley 
 Corporate Broking- Alice Lane 
 
IFC Advisory Limited                            Tel: +44 (0)20 7934 6630 
 PR/IR                                           www.ifcadvisory.co.uk 
 Graham Herring / Heather Armstrong / Florence 
 Chandler

About appScatter Group plc

appScatter is a scalable B2B SaaS platform that allows paying users to distribute their apps to, and manage their apps on, multiple app stores. Additionally, the centralised platform enables app developers and publishers to manage and track performance of their own and competing apps across all of the app stores on the platform.

About Bango

Cross the threshold into the thriving Bango ecosystem where merchants and payment providers converge, grow and thrive. Being inside the Bango circle means global merchants including Amazon (NASDAQ: AMZN), Google (NASDAQ: GOOG) and Microsoft (NASDAQ: MSFT) are able to work together with payment partners from Africa to the Americas, accelerating the performance of everyone on the inside. By bringing businesses together and powering e-commerce with unique data-driven insights, Bango delivers new dimensions of growth and new experiences for people around the world.

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July 02, 2019 02:00 ET (06:00 GMT)

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