DENVER, Dec. 10, 2018 /PRNewswire/ -- Fathom Events
is expanding its distribution beyond the cinema with the
announcement of its new Fathom Affinity Network (FAN). The company
is partnering with Faith Content Network, LLC to reach nearly 800
churches nationwide, located in additional markets outside its
current exhibition partner locations. This partnership will provide
theatrical-quality faith and inspirational content to underserved
audiences across the country.
The first title distributed via this network will be in early
2019, with several more events planned for the remainder of the
year. Each church will be able to select as few or as many events
as their communities have interest in hosting. FCN will work
closely with Fathom and its content partners to help build
awareness in communities of faith, providing the new ability to
drive attendance to both theaters and churches nationwide.
Faith Content Network will manage church network bookings,
distribution, operations, local marketing activations, and ticket
sales. Fathom Events will provide content licensing, a creative
marketing toolkit, and oversee content delivery.
"This new network will allow us to deliver top faith and
inspirational content to an underserved audience who may not
otherwise get to experience these special events theatrically,"
said Fathom Events CEO Ray Nutt. "It
also opens the door for us to acquire additional content, creating
new opportunities for faith-based content producers and their
audiences. We are the only distributor in the industry to expand
our offerings in this way, revolutionizing how people experience
event cinema content."
"Demand for faith content has not waned in recent years and the
Christian audience tends to favor group experiences. This is the
perfect time to launch the concept," said Bob Elder, Founder and Chief Impact Officer of
Collide Media Group.
"Our churches have been asking for more quality content, and
they are excited for the opportunity to provide top-level
productions and events to their local communities, on the same day
and date as large-market theaters," said Chris Thomason, Founder and CEO of in:ciite
Events.
About Fathom Events
Fathom Events is the leading event
cinema distributor with theater locations in all top 100 DMAs®
(Designated Market Areas) and ranks as one of the largest overall
theater content distributors. Owned by AMC Entertainment Inc.
(NYSE: AMC); Cinemark Holdings, Inc. (NYSE: CNK); and Regal, a
subsidiary of the Cineworld Group (LSE: CINE.L), Fathom Events
offers a variety of unique entertainment events in movie theaters
such as live performances of the Metropolitan Opera, top Broadway
stage productions, major sporting events, epic concerts, the
yearlong TCM Big Screen Classics series, inspirational events and
popular anime franchises. Fathom Events takes audiences behind the
scenes for unique extras including audience Q&As, backstage
footage and interviews with cast and crew, creating the ultimate
VIP experience. Fathom Events' live Digital Broadcast Network
("DBN") is the largest cinema broadcast network in North America, bringing live and pre-recorded
events to 975 locations and 1,578 screens in 181 DMAs. The company
also provides corporations a compelling national footprint for
hosting employee meetings, customer rewards events and new product
launches. For more information, visit
www.FathomEvents.com.
About Faith Content Network, LLC
The Faith Content
Network is a network of churches that presents new,
faith-driven, theatrical events available in tandem with exclusive
Fathom Events, providing local churches day-and-date access to
first run, event-ized theatrical releases. FCN is a joint venture
between Collide Media Group and in:ciite Events, each with a deep
history marketing and distributing faith content to the evangelical
Christian audience. Collectively, both companies have worked on
over 65 films, generating more than 1
billion dollars in box office revenue, and have produced
hundreds of events reaching tens of thousands of churches. For more
information about FCN, visit www.FaithContentNetwork.com.
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SOURCE Fathom Events