Product launch
11 April 2011 - 4:00PM
RNS Non-Regulatory
TIDMHGV
Hasgrove PLC
11 April 2011
11 April 2011
Hasgrove plc
Amaze launches digital brand management tool
Hasgrove plc (AIM: HGV, 'Hasgrove', or the 'Group'), the pan
European marketing and communications services group, announces
that its Amaze division has launched AmazeOne, a digital nerve
centre which presents a view of a brand's presence across all
digital channels through one interface.
AmazeOne focuses on the need to manage a brand through digital
social channels, bringing all data into a single view and allowing
brands to publish into social channels through this single
interface. It contains technology to extract and analyse data,
along with an auto translation tool ideally suited to the needs of
multi-national brands. Its governance module also helps
organizations solve the challenge of managing and organising their
digital social presence internationally.
Future functionality will also include a strategy and insight
centre, providing a single place to understand emergent
technologies and marketing trends alongside the data generated by
the AmazeOne's diagnostic tools.
Rod Hyde, Hasgrove Chief Executive, commented,
"AmazeOne is Amaze's first product offering and is a
diversification for Amaze away from a purely services oriented
business. By combining strategy and technology into a single
proposition, our customers will have the insight to help their
businesses make the most of the ever expanding digital
environment."
Enquiries:
Hasgrove plc
Rod Hyde, Group Chief Executive 0161 242 5650
Paul Sanders, Group Finance
Director
College Hill
Adrian Duffield/Rozi Morris 020 7457 2020
Peel Hunt
Richard Kauffer 020 7418 8900
This information is provided by RNS
The company news service from the London Stock Exchange
END
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