TIDMLVCG
RNS Number : 2839U
Live Company Group PLC
22 November 2019
22 November 2019
LIVE COMPANY GROUP PLC
("LVCG", the "Company" or the "Group")
EXPANSION OF NICKELODEON PARTNERSHIP TO INTERNATIONAL
MARKETS
AND BRICKLIVE ZOO UPDATE
Live Company Group plc (AIM: LVCG) is pleased to announce that
it has reached an agreement for the expansion of the territories in
which it can produce and exhibit themed tours associated with the
Nickelodeon brand, including Nick Jr. as well as an update in
respect of the Group's BRICKLIVE Zoo programme.
NICKELODEON
On 12 June 2019, the Company announced it had secured a
partnership with Nickelodeon UK Limited ("Nickelodeon UK") to
produce themed tours associated with Nickelodeon's properties,
including PAW Patrol, Top Wing and Shimmer and Shine throughout the
UK, Ireland, the Channel Islands and Isle of Man.
Following successful tours in the UK, the Group's wholly owned
subsidiary, Brick Live International Limited ("BLIL"), has entered
into an addendum to the UK agreement with Nickelodeon UK and Viacom
International Media Networks ("VIMN") (the "Agreement").
Under the terms of the Agreement, the parties have agreed to
expand the territories in which the Group can produce and exhibit
themed tours associated with the Nickelodeon brand, including Nick
Jr., to cover all countries globally (excluding the United States
of America, including Puerto Rico). The parties also agreed that
Nickelodeon UK's rights, obligations and liabilities under the UK
Agreement shall be novated to VIMN.
The Group will continue to have the rights, through to the end
of 2024, to produce and create themed tours associated with certain
Nickelodeon and Nick Jr. properties, including, inter alia, PAW
Patrol, SpongeBob SquarePants and Top Wing, in return for a royalty
fee based on the revenues of the themed tours.
The Group will work with existing and new partners to facilitate
the rollout of the Nickelodeon-themed BRICKLIVE tours
internationally.
VIMN, Nickelodeon UK's parent company, is a division of Viacom
Inc., is home to the leading portfolio of global, multi-platform
entertainment brands with channels in over 180 countries and
include the iconic brands such as, but not limited to the
Nickelodeon, Comedy Central, MTV and the Paramount Network.
Andy Smith, Deputy Chairman of BRICKLIVE Group said: "We are
thrilled to be expanding our IP Programme globally, and we are very
excited to be working with Viacom International Media Networks to
deliver themed tours of some of their most popular kids TV shows.
Our relationship with the Nickelodeon UK team has gone from
strength to strength, and I'm very grateful for their input to
enable the Group to secure rights to the Nickelodeon brand across
additional international markets.
The initial feedback from our customers of the PAW Patrol
BRICKLIVE Tour in Blackburn Town Centre this summer has been
overwhelmingly positive, so to take that success and expand on a
global platform, is transformational for the Group and the
BRICKLIVE brand."
BRICKLIVE ZOO Programme
Building upon the success of the Group's BRICKLIVE Brickosaurs
tour at Marwell Zoo earlier this year, the Company is pleased to
announce that its wholly-owned subsidiary, BLIL, has entered into a
new two year contract with Marwell Wildlife, UK to provide themed
tours that will be exhibited between April and September 2020 and
2021 at Marwell Zoo. The Group is working with Marwell Zoo to
develop the concepts for these future tours.
Continuing the success of the Group's BRICKLIVE Zoo programme,
the Group has also signed contracts for themed tours in 2020 with
Knowsley Safari, UK and Royal Burgers' Zoo in the Netherland.
The BRICKLIVE Zoo programme continues to go from strength to
strength, demonstrating the popularity of our larger themed tours,
which provide educational and interactive content that continues to
attract existing and new customers to these venues year on
year.
The Agreement with VIMN and the continued addition of tours and
events for 2020 and beyond, provides the Group with increased
forward visibility and gives the Board further confidence in the
current market expectations for 2020, which remain unchanged.
David Ciclitira, Chairman LVCG "I'm delighted to report the
continued progress that BRICKLIVE has made since our Super Series
events, with a strong pipeline of events already scheduled for
2020.
I'm very excited with the long term global contract with Viacom
for Nickelodeon themed tours and this, along with our BRICKLIVE
Exhibitions and the BRICKLIVE Zoo programme, will be the
cornerstone of the Group going forward.
We now have a network of global partners, which is a key
strength of the BRICKLIVE brand, and we expect this to grow further
in 2020 and beyond, illustrating the growth and appeal of the Group
over the last 24 months."
Enquiries:
Live Company Group Plc Tel: 020 7225 2000
David Ciclitira, Chairman Live Company Group
Ruth Cunningham, Chief Operating Officer
Strand Hanson Limited (Nominated Adviser) Tel: 020 7409 3494
Stuart Faulkner / Richard Tulloch / James Dance
Shard Capital Partners LLP (Broker) Tel: 020 7186 9952
Damon Heath
This announcement contains inside information for the purposes
of Article 7 of the Market Abuse Regulation (EU) No 596/2014.
LIVE COMPANY GROUP
Live Company Group plc ("LVCG", the "Company" or the "Group") is
a live events and entertainment Company, founded by David Ciclitira
in December 2017. The Company was admitted to trading on AIM in
December 2017, following the reverse acquisition of Brick Live
Group and Parallel Live Group by LVCG.
The Group is a network of partner-driven fan-based shows using
BRICKLIVE created content worldwide. The Company owns the rights to
BRICKLIVE - an interactive experience built around the creative
ethos of the world's most popular construction toy bricks.
BRICKLIVE, which is fast becoming a leading children's education
and entertainment brand, actively encourages all to learn, build
and play, and provides inspirational events and shows where
like-minded fans can push the boundaries of their creativity.
Bright Bricks is the Group's production centre for building brick
based models. The Group is an independent producer of BRICKLIVE and
is not associated with the LEGO Group.
Website: www.livecompanygroup.com.
About Nickelodeon Network
The home of SpongeBob SquarePants, Teenage Mutant Ninja Turtles,
PAW Patrol and Nella the Princess Knight, Nickelodeon UK &
Ireland Network is available in over 13 million cable and satellite
homes and now reaches more than 10 million viewers a month.
Launched in 1993, the top-performing Nickelodeon network comprises
seven dedicated entertainment channels for kids aged 4-15 and their
families: Nickelodeon, Nickelodeon HD, Nickelodeon +1, Nicktoons,
Nick Jr., Nick Jr. +1 and Nick Jr. Too. The entertainment company
has built a diverse multi-platform business by putting kids first
in everything it does - Kids Rule! Content is at the core of the
business with critically-acclaimed and hugely-popular television
programming from the UK and around the world. In addition to the
quality television programmes, Nickelodeon also produces bespoke
content available online and on Nick Play, as well as consumer
product and recreation opportunities such as the UK's first-ever
Nick theme park, Nickelodeon Land, the messiest music festival for
kids, SLIMEFEST.
About Viacom International Media Networks
Viacom International Media Networks (VIMN), a unit of Viacom
Inc. (NASDAQ: VIAB, VIA), is comprised of many of the world's most
popular multimedia entertainment brands, including MTV, MTV LIVE
HD, Nickelodeon, Nick Jr., Comedy Central, Paramount Channel, BET
and more. Viacom brands reach more than 3.8 billion cumulative
subscribers in 180+ countries and territories via more than 200
locally programmed and operated TV channels and more than 550
digital media and mobile TV properties, in 40 languages.
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END
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