Murgitroyd Launches New-Look Website
24 February 2016 - 8:30PM
Business Wire
Global intellectual property attorney firm Murgitroyd has today
launched a new-look website.
It’s part of an extensive brand refresh carried out by the firm,
which celebrated its 40th anniversary last year.
The new site’s modern design and simple navigation reflect the
ease with which clients — and potential clients — can access the
services they need.
“We’ve been leaders in our field for decades now,” said CEO
Edward Murgitroyd. “It was time to create a site that reflected our
position.
“As a firm, it’s our mission to make protecting and leveraging
value from IP as trouble-free as possible. That’s why our new
website makes finding the service, attorney or advice you’re
looking for incredibly simple.”
Using the colours of the company’s brand refresh to identify
different sections, the modern, vertical structure is easily
navigable and clearly lays out the sectors, services and support
Murgitroyd provides.
It’s also a true reflection of the company’s international
standing, having been created by US-based digital marketing agency
O3 and UK creative agency Mantra Content.
While the process has had its challenges, it has also, according
to Edward Murgitroyd, been extremely rewarding.
“It’s been a real demonstration that there are no barriers to
international working these days,” he said. “We’ve had countless
virtual meetings and the project has gone without a hitch.
“It’s also been a useful exercise in re-evaluating the services
we provide, in taking stock of our own offering and presenting it
to our clients and potential clients in a clearer, more accessible
way.
“That’s how we like to work. I’m pleased that developing this
site was a sound example of our international ethos and structured,
co-ordinated business approach.”
Notes to editors
Murgitroyd (murgitroyd.com) was established in Glasgow in
1975. Today it is one of the largest global patent and trade mark
attorney groups, with offices in the UK, US, France, Germany,
Italy, Ireland and Finland.
The firm has direct European representation rights in: Austria,
Belgium, Denmark, France, Germany, Italy, Ireland, Finland, Norway,
Luxembourg, Monaco, Netherlands, Sweden, Switzerland and the
UK.
It employs more than 60 patent and trade mark professionals and
over 225 members of staff in total.
Murgitroyd has held ISO 9001 quality certification since
1994.
O3 is an award-winning digital marketing agency based in
Raleigh, North Carolina. Working with a range of clients including
Fortune 500 companies and smaller local businesses, O3 led the
design and management of the Murgitroyd project.
Mantra is a UK-based digital creative agency
headquartered in Glasgow, providing content, communications support
and design services. Founded in 2005, they work with clients all
over the world, including some of its largest companies.
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version on businesswire.com: http://www.businesswire.com/news/home/20160224005093/en/
MurgitroydFiona MckenzieMarketing Manager, EuropeT. 0141
307 8400E. fiona.mckenzie@murgitroyd.com
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