Crimson Tide PLC Update on International Expansion (8077V)
02 February 2017 - 6:00PM
UK Regulatory
TIDMTIDE
RNS Number : 8077V
Crimson Tide PLC
02 February 2017
Crimson Tide PLC
("Crimson Tide" or the 'Company')
Update on International Expansion
Crimson Tide (AIM: TIDE), provider of mpro5, Smart Mobility as a
Service, is pleased to update the market on its progress with
international expansion. As announced in the Company's Trading
Update on 14 December 2016, we have begun to invest in
international expansion following the success of our partnership in
Ireland. Similar to our model in Ireland, the strategic emphasis is
on initiating growth through collaborative partnerships with known
third parties, where there is a clear demand for mpro5, thereby
creating considerable potential with limited risk. As such, the
following developments are being put in place:
-- Western Europe - Erik-Jan Smulders has been appointed to
expand the Company's sales footprint in the region. Previously with
BlackBerry, Erik has significant experience in growing businesses
across Europe, Middle East and Asia ('EMEA') in both the Small
Medium Business ("SMB") and Enterprise markets, both through
channel and direct sales.
-- UAE - The Company has signed an agreement with BCB (British
Centres for Business) in Dubai, to take advantage of its Incubator
Programme. BCB will focus on the setup of Crimson Tide's Dubai
office and UAE business through the introduction to potential
partners. Additionally, their role is to act as facilitator by
introducing mpro5 to key emerging verticals in this region; namely
Facilities Management and Health.
-- United States - Crimson Tide will shortly join RX360, the
trade organisation which includes 18 of the world's top 20
pharmaceutical companies and many of their global suppliers. This
follows introductions from RX360 to APEC Business Advisory Council
in the US, as well as other pharma businesses where mpro5 is
currently in the pilot/early implementation stages. RX360's mission
is to promote patient safety by improving the integrity of the
Healthcare supply chain; an area where mpro5 has an important role
to play. As a result, Crimson Tide is likely to open a small
representative office in the coming months.
-- Australia - The Company has entered into a Memorandum of
Understanding with Mobilise IT in Melbourne. This partnership will
see Mobilise IT include mpro5 in its business strategy, as well as
offer first line support. In return, Crimson Tide will include
Mobilise IT's mconcierge service in its offerings & support
across Europe. This collaboration offers Crimson Tide the ability
to reach prospects and clients across the Asia-Pacific region.
Laurence D'Arcy, previously Managing Director of the Company's
business in Ireland has taken responsibility for international
expansion.
Barrie Whipp, Executive Chairman of Crimson Tide, said: "Demand
for our mpro5 service has grown from international sources and we
have multiple, early stage opportunities already in some of these
markets. Rather than open overseas presences with highly
speculative plans at great cost, we are being much more tactical,
taking advantage of specific opportunities, with people we know and
trust. We hope to see some tangible results from investments in the
second half of the year. With considered increases in overheads we
are placing the Company in a strong position for much higher growth
in future years."
For further information please contact:
Crimson Tide plc
Barrie Whipp / Steve Goodwin 01892 542 444
WH Ireland
James Joyce / James Bavister 020 7220 1666
Alma PR O77 8090 1979 /
Josh Royston / Robyn McConnachie 075 4070 6191
Notes to editors
1. Founded in 1996 and quoted on AIM since 2006, Crimson Tide
plc is the provider of mpro5 -- Smart Mobility as a Service
(SMaaS). mpro5 is delivered on smartphones, tablets and PDAs, and
enables companies to transform their businesses and strengthen
their workforces.
2. Crimson Tide offers a global service, working with some of
the world's leading companies, tailoring mpro5 to suit customer
needs. Developed over 10 years by its world--class team, mpro5 is
the smart choice for organisations large and small that want to
improve productivity and save money.
3. mpro5 is a platform--agnostic mobility suite fully hosted on
Microsoft Azure, so customers are quickly up and running and the
service is scalable and robust. It is provided on subscription, so
clients can immediately see a return on their investment.
4. mpro5 not only helps people improve their day--to--day
working methods while saving employers money, it also saves lives,
by enabling haemophilia patients to verify the safety of their
medication before use. mpro5 clients come from a diverse range of
industries allowing the Company to listen, share and find the best
solution for all mobility needs.
This information is provided by RNS
The company news service from the London Stock Exchange
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