Embrace La Dolce Vita in style with this
limited-edition swimwear line, inspired by the vibrant fruit
flavors of the Mediterranean found in the Sanpellegrino Italian
Sparkling Drinks portfolio
ARLINGTON, Va., June 26,
2024 /PRNewswire/ -- This summer, Sanpellegrino
invites fans to embrace La Dolce Vita by introducing its
first-ever, limited-edition swimwear collection, "Swimfruits," in
collaboration with renowned swimwear designer and fruit-fashion
expert Kenny Flowers. The line is inspired by the Italian coastline
and the vibrant, sun-kissed fruit flavors of the Mediterranean.
The Sanpellegrino x Kenny Flowers Swimfruits collection features
a one-piece swimsuit, swim trunks, and a sarong. The colorful
design draws inspiration from the fruits found in the Sanpellegrino
flavor portfolio, adorned with the brand's signature red star.
The refreshingly colorful swimsuits were designed to perfectly
complement Sanpellegrino® Italian Sparkling Drinks and the all-new
Sanpellegrino® Zero Grams Added Sugar Italian Sparkling Drinks,
which offer a taste of the Mediterranean with every sip.
Sanpellegrino® Italian Sparkling Drinks come in six delicious
flavors: Aranciata, Limonata, Aranciata Rossa, Melograno &
Arancia, and Pompelmo. Introduced earlier this year, Sanpellegrino®
Zero Grams Added Sugar Italian Sparkling Drinks offer the same
authentic Italian taste that Sanpellegrino is known for, but with
zero grams of added sugar, and are available in four flavors: Blood
Orange, Lemonade, Peach & Clementine, and Pomegranate &
Orange.
"It was a natural decision to partner with the Kenny Flowers
team to create the first-ever, limited-edition swimwear collection
for Sanpellegrino," said Sara Mayer,
Senior Marketing Manager for Sanpellegrino. "The collection is
designed to help brand fans embrace the La Dolce Vita
lifestyle, with vibrant patterns and high-quality fabrics that
evoke the essence of Italy's
sun-drenched coastlines and effortless elegance."
The Sanpellegrino x Kenny Flowers Swimfruits collection will be
available for pre-order starting June
26, exclusively on the Kenny Flowers website. Prices range
from $39 for the sarong, $88 for the swim trunks, and $135 for the one-piece swimsuit, with free
shipping. Additionally, each order includes a coupon for
Sanpellegrino® Italian Sparkling Drinks, so fans can complement
their new swimwear with the perfect beverage pairing.
"We're excited to collaborate with Sanpellegrino to launch this
elevated swimwear collection that brings to life the colorful
citrus fruits of the Mediterranean," said Kenny Haisfield, Founder of Kenny Flowers. "We
often draw inspiration from the world's most beautiful beaches and
coastlines so we loved working with this iconic brand to bring
Italian summer to life."
For more information about the Sanpellegrino x Kenny Flowers
"Swimfruits" collection, please
visit www.kennyflowers.com/collections/sanpellegrino-x-kenny-flowers.
Visit www.sanpellegrino.com/us for more details on Sanpellegrino or
follow @sanpellegrino_us and @kennyflowers_on social for the
latest updates.
ABOUT SANPELLEGRINO® ITALIAN SPARKLING DRINKS
An Italian tradition since 1932, Sanpellegrino® Italian Sparkling
Drinks produce a wide range of delicious beverages. Today, the
portfolio includes: Sanpellegrino® Italian Sparkling Drinks and
Sanpellegrino® Zero Grams Added Sugar Italian Sparkling Drinks.
Sanpellegrino® Italian Sparkling Drinks feature fruit juice made
from sun-ripened Mediterranean fruit crafted into one of the
world's finest sparkling juice beverages. Take the time to taste
at www.sanpellegrino.com/us/.
ABOUT KENNY FLOWERS
Kenny Flowers is an upscale
tropical clothing and lifestyle brand putting a fresh spin on
Hawaiian shirts, men & women's swimwear, resort looks, golf
attire, and kids' clothing. Crafted in boutique factories in
Bali, Colombia and Portugal, each Kenny Flowers product is both
high-quality and tropical at its core. Founded in 2015, Kenny
Flowers is all about embracing the feeling of vacation, every day.
Join the party and shop at www.kennyflowers.com.
Media Contact: eclark@webershandwick.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/sanpellegrino-launches-first-ever-swimwear-collection-sanpellegrino-x-kenny-flowers-swimfruits-302182332.html
SOURCE S.Pellegrino