Leading conversation analytics platform
announces major upgrades for marketers, boosting efficiency and
value
MILLERSVILLE, Md., June 27,
2024 /PRNewswire/ -- CallTrackingMetrics, a
global conversation analytics company, today announced several
major product enhancements designed to increase efficiency,
affordability and simplicity for marketers.
Number Pools for Faster Campaign
Deployments
CallTrackingMetrics has launched Number Pools,
allowing customers to automate the purchasing and configuring of
tracking phone numbers for marketing campaigns. With Number Pools,
users can rapidly buy, set up, and start tracking call data with
just a few clicks using an intuitive setup wizard. Once users enter
their daily visitor count, the system calculates and provides the
necessary numbers, along with a tracking code that automatically
inserts unique numbers for each visitor.
"Number Pools represent a quantum leap in campaign agility for
our customers," said Todd Fisher,
CEO of CallTrackingMetrics. "By eliminating the tedious manual
processes of purchasing and configuring tracking numbers one by
one, we've enabled blazing-fast campaign spin-ups. Marketers can
now launch data-driven campaigns at an unprecedented velocity,
pivoting rapidly based on real-time analytics. This breakthrough
capability accelerates time-to-value immensely."
Simplified AI Model Options
CallTrackingMetrics has
also restructured its AskAI product lineup into two core offerings
– Standard and Advanced – to cater to businesses of all sizes and
complexity levels. The Standard model provides high-quality AI
capabilities suitable for most call analytics needs, while the
Advanced model unlocks enhanced features and functionality for more
sophisticated use cases.
"We've rebuilt our AI solutions from the ground up to deliver
unbeatable performance and unmatched value regardless of whether a
customer needs broad general intelligence or specialized advanced
capabilities," said Chris Todd,
Principal of Marketing Operations at CallTrackingMetrics. "With
transparent, easy-to-understand Standard and Advanced models,
clients can effortlessly select the perfect fit for their
requirements while benefiting from drastically reduced
pricing."
AI Plan Pricing Cut in Half
To increase affordability
for customers, CallTrackingMetrics is cutting the pricing of its
AskAI plans by half, effective immediately.
"We don't want price to be a barrier to seeing how much value
our customers can gain from AI analysis of a conversation,"
continued Todd. "By reducing prices, we hope even more customers
can test and access new insights without budget constraints."
The reduced fees apply to both the Standard and new Advanced AI
models, with the Advanced model's cost being decreased by over
300%.
Coming Soon: Yext, Microsoft Teams and Zoom
Enhancements
In the coming months, CallTrackingMetrics will
also unveil product innovations, including tighter integration with
Yext for optimized listing management, new Microsoft Teams
collaboration capabilities and seamless connectivity with Zoom.
To learn more about CallTrackingMetrics, visit
https://www.calltrackingmetrics.com.
About CallTrackingMetrics
CallTrackingMetrics is a
global conversation analytics leader, one of the earliest call
tracking providers, and remains owned by its husband and wife
founders, Todd and Laure Fisher.
Over 100,000 users from brands and agencies with proactive
marketing & sales teams including Michelin, Terminix, and
Verizon Connect rely on CTM's data to generate great leads and
automate pipeline engagement to close them faster. CTM is built to
enhance tech stacks and easily integrates with core tools like
Google Ads and Analytics, HubSpot, Salesforce, and Zoom.
CallTrackingMetrics is named an industry leader, year after year,
by top software publications like G2, SoftwareReviews, and Capterra
and is regularly recognized for its innovative culture.
CallTrackingMetrics.com
CONTACT:
Alyssa
Rinehart
BLASTmedia for CallTrackingMetrics
calltrackingmetrics@blastmedia.com
317.806.1900
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SOURCE CallTrackingMetrics