CoStar Group, Inc., owner of Apartments.com, today announced an
agreement to exclusively power the apartment community listings on
the websites owned and operated by News Corp (NASDAQ:NWS)
(NASDAQ:NWSA) (ASX:NWS) (ASX:NWSLV) subsidiary Move, Inc.–
realtor.com®, Move.com, and Doorsteps.com – with advertiser content
from Apartments.com and ApartmentFinder.com.
The Apartments.com apartment community listing information
complements realtor.com®'s listings content, which is derived from
relationships with agents, brokers, landlords and residential
property managers nationwide. The agreement is designed to increase
traffic across CoStar's and Move's rental sites with the goal of
enabling more leads, faster responses, and increased revenue
opportunities for both companies. As part of the relationship, Move
websites will now offer even more choices, properties and insights
for prospective renters as well.
Apartments.com is the most heavily trafficked apartment rental
website and has more listings than any other apartment rental site.
Realtor.com® is the fastest-growing online real estate destination
for home buyers, sellers, renters and dreamers, with audience
growth of 43 percent during the first three quarters of 2015.
Doorsteps.com and Move.com are leading destinations for local
rental listings, homebuyer education and tools for real estate
professionals.
"Our relationship with realtor.com® means that for one of the
lowest price points in the industry and the convenience of a single
point of contact, we will now promote our advertisers' communities
across six major apartment and real estate rental websites," said
Andrew Florance, CoStar Group Founder and Chief Executive Officer.
"The Apartments.com Network is now clearly the most heavily
trafficked family of apartment rental websites. We expect to drive
an even greater increase in lead flow to our advertisers'
communities."
"We're excited to provide our users access to an unsurpassed
selection of apartment listings and new, high quality content
dedicated to our renter audience," said Ryan O'Hara, Chief
Executive Officer of Move. "We look forward to featuring this
content in the coming weeks and delivering an even more valuable
experience to renters looking for their next home on
realtor.com."
The deal extends the Apartments.com rental content to six
leading websites including Apartments.com, ApartmentFinder.com,
ApartmentHomeLiving.com, realtor.com®, Move.com, and Doorsteps.com.
"Renters generally visit multiple websites in their search for an
apartment – so it's important to feature our advertisers'
communities across multiple websites with diverse character,
personality, and functionality," said Florance. "In addition to
having massive site traffic, we believe that realtor.com® uniquely
serves potential renters who aspire to purchase their dream
home."
The Apartments.com Network is expected to grow even stronger
with December's re-release of ApartmentFinder.com after a $30
million renovation. When CoStar Group re-launched Apartments.com
earlier this year it enjoyed an immediate and sustained boost in
traffic, high consumer satisfaction, and a surge in advertising
sales.
Florance continued, "We've invested $1 billion in the
multifamily sector to deliver the best results for all of our
audiences, whether they're advertisers, consumers, property
managers, investors, or lenders. The name CoStar itself
communicates that we view our efforts as a co-starring role with
multifamily agents and brokers to best serve clients. We are very
pleased to now have the opportunity to align with realtor.com®, and
the professionalism the organization embodies."
About CoStar Group, Inc.
CoStar Group, Inc. (NASDAQ:CSGP) is the leading provider of
commercial real estate information, analytics and online
marketplaces. Founded in 1987, CoStar conducts expansive, ongoing
research to produce and maintain the largest and most comprehensive
database of commercial real estate information. Our suite of online
services enables clients to analyze, interpret and gain unmatched
insight on commercial property values, market conditions and
current availabilities. LoopNet is the most heavily trafficked
commercial real estate marketplace online with more than 10 million
registered members. Apartments.com, ApartmentFinder.com and
ApartmentHomeLiving.com currently form the premier online apartment
resource for renters seeking great apartment homes and provide
property managers and owners a proven platform for marketing their
properties. CoStar Group operates websites with over 23.7 million
unique monthly visitors in aggregate as of September 2015.
Headquartered in Washington, DC, CoStar maintains offices
throughout the U.S. and in Europe and Toronto with a staff of
approximately 2,850 worldwide, including the industry's largest
professional research organization. For more information, visit
www.costargroup.com.
About Apartments.com
Apartments.com is the leading online apartment listing website
offering renters access to information on more than 500,000
available units for rent. Powered by CoStar, Apartments.com is
supported by the industry's largest professional research team.
Apartments.com researchers have visited and photographed over
400,000 properties nationwide, and make over 1 million calls each
month to apartment owners and property managers to collect and
verify current availabilities, rental rates, pet policies, fees,
leasing incentives, concessions, and more. Apartments.com offers
more apartments than other apartments websites, and innovative
features to help renters refine their searches, including map
searches, a Polygon™ tool to draw their own search area on a map,
and a "Plan Commute" feature that lets them search for rentals in
proximity to a specific address. Apartments.com creates easy access
to its listings through a responsive website and iOS and Android
apps, and provides unmatched exposure for its advertisers through
an intuitive name, strategic search engine placements and
innovative emerging media. Apartments.com reaches millions of
renters nationwide, driving both qualified traffic and highly
engaged renters to leasing offices nationwide. For more
information: www.apartments.com.
About Move, Inc. and realtor.com®
Move operates the realtor.com® website and mobile experiences,
which provide buyers, sellers and renters of homes with the
information, tools and professional expertise they need to discover
and create their perfect home. News Corp acquired Move in November
2014, and realtor.com® quickly established itself as the fastest
growing online real estate service provider in 2015 as measured by
comScore.
As the official website of the National Association of
REALTORS®, consumers know they can look to realtor.com® for the
most comprehensive and accurate information anytime, anywhere. With
relationships with more than 800 multiple listing services (MLS),
realtor.com® has more than 3 million for-sale listings, which
account for more than 97 percent of all MLS-listed for-sale
properties. More than 90 percent of the listings are updated every
15 minutes. Move supports real estate professionals by providing
many services to grow their businesses in an increasing digital,
on-demand world, including ListHub™, the nation's leading listing
syndicator and centralized intelligence platform for the real
estate industry; TigerLead®; Top Producer Systems®; and
FiveStreetSM and Reesio as well as many free services.
For questions regarding the newly announced strategic content
relationship, contact:
Kimberly Howland, CoStar Group, Inc., khowland@costargroup.com
Office: (202) 623-5252; Cell: (202) 660-2767
Janice McDill, Move, Inc., Janice.McDill@move.com Office: (408)
558-4620; Cell: (312)307-3134
This news release includes "forward-looking statements"
including, without limitation, statements regarding CoStar's and
Move's expectations, beliefs, intentions or strategies regarding
the future. These statements are based upon current beliefs and are
subject to many risks and uncertainties that could cause actual
results to differ materially from these statements. The following
factors, among others, could cause or contribute to such
differences: the risk that the relationship between CoStar and Move
does not produce the expected results when expected or at all,
including increased leads, traffic, exposure, faster responses and
increased revenue opportunities for CoStar and Move; the
possibility that advertisers do not gain exposure to the number of
unique visitors stated in the release; the possibility that the
renovated ApartmentFinder.com site is not released when expected;
and the risk that the relaunch of ApartmentFinder.com does not
produce the results expected or when expected, including increased
traffic, consumer satisfaction and sales. More information
about potential factors that could cause actual results to differ
materially from those discussed in the forward-looking statements
include, but are not limited to, those stated in CoStar's filings
from time to time with the Securities and Exchange Commission,
including in CoStar's Annual Report on Form 10-K for the year ended
December 31, 2014, and Quarterly Report on Form 10-Q for the
quarter ended September 30, 2015, each of which is filed with the
SEC, including in the "Risk Factors" section of those filings, as
well as CoStar's other filings with the SEC available at the SEC's
website (www.sec.gov). All forward-looking statements are based on
information available to CoStar on the date hereof, and CoStar
assumes no obligation to update such statements, whether as a
result of new information, future events or otherwise.
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