Red White & Bloom Brands Inc. (CSE: RWB and OTC: RWBYF)
(“
RWB” or the “
Company”) is
pleased to announce that it has signed a binding letter of intent
(the “
LOI”) to acquire a group of California-based
companies operating under the name Platinum Vape
(“
Platinum Vape” or “Platinum”)
with an expected closing in the current quarter.
The acquisition of Platinum Vape is the first
acquisition by RWB since going public and also marks RWB’s entry
into California, furthering the Company’s strategic plan of
expansion. Platinum Vape are purveyors of a full product line of
premium cannabis products sold at over 700 retailers throughout
Michigan, California and Oklahoma boasting an 84% rating (4.2/5) on
WeedMaps.com.
Platinum was started 9 years ago by father and
son duo, George and Cody Sadler. Fresh out of college, Cody
convinced his Father to embark on what has become a storied journey
ever since. Based on the principles of quality, hard work and
customer service, they grew the business with no outside investors
into one of the most successful and storied brands in the space
today. With the success came numerous media stories and appearances
with some of the most notable pieces being:
- Blazing Sadlers: The Incredible True Story Of A Cannabis Family
(GreenentrEpreneur.com)
- George Sadler Cofounder Of Platinum Vape Gets Gnarly With 5
Questions (Forbes.com)
- This ‘Band of Brothers’ Works Together to Channel Cannabis
Profits to Wounded Veterans (LeafReport.com)
- Family-run Platinum Strikes Gold in the Cannabis Market with
Financial Discipline (NewCannabisVentures.com)
Brad Rogers, Chairman & CEO of RWB,
commented: “George and Cody, the founders and operators of Platinum
Vape, are visionaries in the cannabis market and have done an
incredible job in building the pre-eminent vape company in the
United States through commitment to quality, education, and the
communities they serve. One of the things that struck me is the
balance they have achieved in running a profitable successful
business, which will add tremendously to RWB's top and bottom
lines, while maintaining their commitment to supporting social
issues, both financially and through awareness with the REACT
program they established. As part of the RWB family, I look forward
to supporting the growth of Platinum and the tradition of
excellence established by Platinum and the incredible people that
have made them a success.”
George and Cody Sadler, Founders of Platinum
Vape, commented: “We at Platinum Vape are excited to have done such
an amazing deal to integrate PV into the RWB family. Cody and
I have been building the business for nine years so far and feel
that RWB is the best place to continue not only the growth of PV
for us, but for our family as well. We couldn’t be happier with our
decision.”
The Platinum Vape Family
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/07c21646-2843-4260-ae35-919f7c089c93
Vape Cartridges
Platinum Vape offers a wide range of disposable
and reusable vape cartridges as well as pods in a variety of
strain-specific flavors and effects.
Chocolates
Platinum Vape’s cannabis-infused chocolates are
carefully crafted, palate driven creations that check all the right
boxes. By combining the skills of a sophisticated chocolatier with
seasoned cannabis experts, they were able to create a multi-faceted
high that satisfies both your experience and your taste buds.
Gummies
Platinum Vape’s Gummy Coins are not your average
infused treat. Meticulously crafted on candy traditions of its
German origins, each uniquely flavored gummy provides a
delightfully chewy experience. Their reusable tins are filled with
20 Gummy Coins that contain 5mg THC, thus promoting convenience and
portability.
Packaged Flower and
Pre-rolls
Platinum Vape’s indoor grown cannabis
flower is cultivated to an unprecedented level of perfection.
Their farming partners are masters at their craft to ensure
cannabis flower that is unprocessed, pesticide-free, and lab
tested. The traditions of growing, cutting, drying and curing are
never rushed resulting in optimal consistency and high-potency
cannabis. Available in both jars and pre-rolls, we categorize our
strains under three effects: Indica, Sativa and Hybrid.
In the Community
Platinum uses its products to support a variety
of social causes. Its REACT vape line uses the same cartridges and
oils as its Platinum Vape products, but a portion of the proceeds
goes to different charities. Thus far, the company has worked with
organizations that support animal rescue, breast cancer awareness,
suicide prevention, veterans, children’s hospitals, world hunger
and LGBTQ pride.
Terms of the Transaction
Under the terms of the LOI, RWB and the
securityholders of Platinum Vape will enter into a definitive
agreement (the “Definitive Agreement”) pursuant to
which RWB will acquire all of the ownership interests in Platinum
Vape and Platinum Vape will become a wholly owned subsidiary of RWB
in exchange for a total cash payment of US$35 million, consisting
of US$7 million in cash payable at closing, a further US$13 million
in cash payable within 120 days of closing and a US$15 million
convertible note, only convertible after 12 months, payable on the
third anniversary of closing. Additionally, the selling
securityholders of Platinum Vape will be entitled to receive up to
a further US$25 million on the first anniversary of closing,
contingent on Platinum Vape achieving certain financial
milestones.
Entering into the Definitive Agreement and
closing of the transaction are conditional on satisfactory due
diligence as well as other conditions customary in transactions of
this nature, including receipt of regulatory approvals. The Company
expects to sign the Definitive Agreement in August and close the
transaction in September of 2020.
About Red White & Bloom Brands
Inc.
The Company is positioning itself to be one of
the top three multi-state cannabis operators active in the U.S.
legal cannabis and hemp sector. RWB is predominately focusing its
investments on the major US markets, including Michigan, Illinois,
Massachusetts, California, and Florida with respect to cannabis,
and the US and internationally for hemp-based CBD products.
About Platinum Vape
Platinum Vape is a conglomeration of cannabis
companies with a passion to perfect an oil that is powerful,
consistent, and desirable. It all begins with selecting the finest
plants for extraction. Platinum Vape’s farming partners are masters
at their craft, ensuring a pesticide-free, high-potency cannabis
flower. With its core values of honesty and transparency, Platinum
Vape takes pride in bringing their superior range of products to
its family of consumers in Michigan, Oklahoma and California.
For more information about Red White & Bloom
Brands Inc., please contact:
Tyler Troup, Managing
DirectorCircadian Group IRIR@RedWhiteBloom.com
Visit us on the
web: www.RedWhiteBloom.comFollow us on social
mediaTwitter: @rwbbrandsFacebook:
@redwhitebloombrandsInstagram: @redwhitebloombrands
Neither the CSE nor its Regulation Services
Provider (as that term is defined in the policies of the CSE)
accepts responsibility for the adequacy or accuracy of this
release.
FORWARD LOOKING INFORMATION
This press release contains forward-looking
statements and information that are based on the beliefs of
management and reflect the Company’s current expectations.
When used in this press release, the words “estimate”, “project”,
“belief”, “anticipate”, “intend”, “expect”, “plan”, “predict”,
“may” or “should” and the negative of these words or such
variations thereon or comparable terminology are intended to
identify forward-looking statements and information. The
forward-looking statements and information in this press release
includes information relating to the implementation of the
Company’s business plan. Such statements and information
reflect the current view of the Company with respect to risks and
uncertainties that may cause actual results to differ materially
from those contemplated in those forward-looking statements and
information.
By their nature, forward-looking statements
involve known and unknown risks, uncertainties and other factors
which may cause our actual results, performance or achievements, or
other future events, to be materially different from any future
results, performance or achievements expressed or implied by such
forward-looking statements. Such factors include, among
others, the following risks: risks associated with the
implementation of the Company’s business plan and matters relating
thereto, risks associated with the cannabis industry, competition,
regulatory change, the need for additional financing, reliance on
key personnel, the potential for conflicts of interest among
certain officers or directors, and the volatility of the Company’s
common share price and volume. Forward-looking statements are
made based on management’s beliefs, estimates and opinions on the
date that statements are made, and the Company undertakes no
obligation to update forward-looking statements if these beliefs,
estimates and opinions or other circumstances should change.
Investors are cautioned against attributing undue certainty to
forward-looking statements.
There are a number of important factors that
could cause the Company’s actual results to differ materially from
those indicated or implied by forward-looking statements and
information. Such factors include, among others, risks
related to the Company’s proposed business, such as failure of the
business strategy and government regulation; risks related to the
Company’s operations, such as additional financing requirements and
access to capital, reliance on key and qualified personnel,
insurance, competition, intellectual property and reliable supply
chains; risks related to the Company and its business generally.
The Company cautions that the foregoing list of material factors is
not exhaustive. When relying on the Company’s forward-looking
statements and information to make decisions, investors and others
should carefully consider the foregoing factors and other
uncertainties and potential events. The Company has assumed a
certain progression, which may not be realized. It has also
assumed that the material factors referred to in the previous
paragraph will not cause such forward-looking statements and
information to differ materially from actual results or events.
However, the list of these factors is not exhaustive and is subject
to change and there can be no assurance that such assumptions will
reflect the actual outcome of such items or factors. While the
Company may elect to, it does not undertake to update this
information at any particular time.
THE FORWARD-LOOKING INFORMATION CONTAINED IN
THIS PRESS RELEASE REPRESENTS THE EXPECTATIONS OF THE COMPANY AS OF
THE DATE OF THIS PRESS RELEASE AND, ACCORDINGLY, IS SUBJECT TO
CHANGE AFTER SUCH DATE. READERS SHOULD NOT PLACE UNDUE
IMPORTANCE ON FORWARD-LOOKING INFORMATION AND SHOULD NOT RELY UPON
THIS INFORMATION AS OF ANY OTHER DATE. WHILE THE COMPANY MAY ELECT
TO, IT DOES NOT UNDERTAKE TO UPDATE THIS INFORMATION AT ANY
PARTICULAR TIME EXCEPT AS REQUIRED IN ACCORDANCE WITH APPLICABLE
LAWS.
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