Brightcove Transforms the Digital Video Experience at PLAY 2017 with Dynamic, Innovative Technologies for Media, Marketers & ...
22 May 2017 - 11:00PM
Business Wire
Consumers are the driving force behind the explosion of online
video. The proliferation of mobile devices and inexpensive
bandwidth are making video available anywhere, anytime. Businesses
are recognizing that video is the best way to create compelling
digital experiences that build brands and convert prospects into
loyal, long-term customers. Today, at its annual PLAY customer
conference, Brightcove Inc. (NASDAQ: BCOV) is unveiling a broad set
of innovative technologies designed to help media organizations,
marketers and businesses deliver these types of extraordinary video
experiences faster, more effectively, and at lower cost.
Highlighting these innovations are:
- Brightcove Live: High
performance, scalable live streaming service that includes
server-side ad insertion (SSAI), cloud DVR, content encryption,
on-the-fly clipping and VOD asset creation to deliver seamless
monetization and clipping for live events and 24/7 channels.
- Brightcove SSAI: Server-Side Ad
Insertion technology that improves monetization, minimizes the
impact of ad blockers, and delivers a TV-like experience across
every screen.
- Context Aware Encoding: New
patent-pending video compression technology incorporates machine
learning to deliver higher quality viewer experiences and reduce
storage and bandwidth costs by up to 50%.
- Dynamic Delivery: Brightcove’s
next-generation media delivery platform offers enhanced video
reach, flexibility and performance with less storage. By
dynamically packaging content for delivery on demand, the platform
future-proofs content against the on-going changes in digital
rights management (DRM) and streaming formats.
- In-Page Experiences: A
template-driven capability designed to help any business user
create immersive, dynamic video experiences that go far beyond just
putting a video player on a web page. Now any group within an
organization – such as marketing, sales, support, HR, corporate
communications– can quickly and easily create powerful video
experiences that move their part of the business forward without
the need for IT or coding resources.
“We are in the midst of the most innovative period the company
has ever seen,” said David Mendels, CEO, Brightcove. “Today,
virtually every business can realize incredible, bottom-line value
from the use of video. Brightcove is enabling this by replacing a
huge amount of complexity with radically cleaner, more dynamic, and
innovative software that directly addresses our customers’ key
business challenges.”
Brightcove on social media:
- Brightcove Blog
- Twitter
- LinkedIn
- Facebook
About BrightcoveBrightcove Inc. (NASDAQ:BCOV) is the
leading global provider of powerful cloud solutions for delivering
and monetizing video across connected devices. The company offers a
full suite of products and services that reduce the cost and
complexity associated with publishing, distributing, measuring and
monetizing video across devices. Brightcove has thousands of
customers in over 70 countries that rely on the company’s cloud
solutions to successfully publish high-quality video experiences to
audiences everywhere. To learn more, visit www.brightcove.com.
This press release may include forward-looking statements
regarding anticipated objectives, growth and/or expected product
and service developments or enhancements. Such forward-looking
statements may be identified by the use of the following words
(among others): "believes," "expects," "may," "will," "plan,"
"should" or "anticipates," or comparable words and their negatives.
These forward-looking statements are not guarantees but are subject
to risks and uncertainties that could cause actual results to
differ materially from the expectations contained in these
statements. For a discussion of such risks and uncertainties, see
"Risk Factors" in the Company's filings with the Securities and
Exchange Commission, including its most recent annual report on
Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the
event of changing circumstances or otherwise, and such statements
are current only as of the date they are made.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20170522005106/en/
North America:BrightcovePhil LeClare,
617-674-6510press@brightcove.comorEurope:WE Communications for
BrightcoveRebecca Lake, + 020 7632 3856rlake@we-worldwide.com
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