Agoda Enhances Traveler Experience With New Capabilities and Offering For B2B2C Partners
12 November 2019 - 1:06AM
Business Wire
Agoda, one of the world’s fastest growing digital travel
platforms and headquartered in Singapore (Booking Holdings (Nasdaq:
BKNG)), announced today a suite of enhanced products and technology
to help businesses trying to capitalize on the growing travel
sector.
Offering travelers the widest choice of accommodation and
more
Agoda has a network of over 2.5 million properties in over 200
countries and territories. Agoda’s enhanced API allows partners,
from distributors to corporate travel agents, convenient and quick
access to its inventory. Their customers will be able to choose
from different accommodation options such as hotels, resorts,
villas, ryokans, guesthouses and vacation rentals. Agoda has
already signed deals with three Global Distribution Systems so that
corporate partners can connect to Agoda’s extensive inventory and
search for the best rates for their clients.
Additionally, partners who wish to expand their travel offerings
beyond accommodation can now enjoy competitive rates on Agoda’s
growing Agoda Flights inventory, and look forward to dynamic
packages in the future.
Damien Pfirsch, VP, Strategic Partnerships and Programs, Agoda,
said: “We invest heavily in technology with the goal of making
travel accessible to more people, whether it is through our
platform or our partners’. That’s why we are always finding ways to
improve our offering to help partners achieve their strategic
objectives more quickly and effectively.”
White-label booking platform that is fully customizable to
partner’s brand
For partners that need access to inventory and best-in-class
rates but want to maintain the look and feel of their brand,
Agoda’s latest white label platform is a fully-loaded “turn-key”
solution that allows them to provide their customers an online
experience that they are used to, from customizable colors, URL to
product selection.
Partners with their own inventory also have the option of using
a white label extranet where they can seamlessly manage their
supply along with Agoda’s.
Mike Saslow, Head of Strategic Partnerships, North America,
added: “Our partners tell us that access to Agoda’s best-in-class
rates and the ability to offer a familiar brand experience to their
customers are key features companies look for in a partner to help
them drive conversion and customer loyalty. That is why we are
constantly boosting our offering and enhancing our capabilities,
such as our white label platform, to address their needs.“
Single sign-on for seamless booking journey
Agoda has developed a single sign-on solution that will improve
travelers’ overall booking experience as they can automatically
login from the partner’s site to Agoda’s platform, making the
process more seamless. Single sign-on will also allow travelers to
participate in the partner’s loyalty or reward program, while
taking advantage of Agoda’s unrivalled member rates, hence reducing
friction and improving conversion for partners.
About Agoda
Agoda is one of the world’s fastest growing online travel
booking platforms. From its beginnings as an e-commerce start-up
based in Singapore in 2005, Agoda has grown to offer a global
network of over 2.5 million properties in more than 200 countries
and territories worldwide, offering travelers easy access to a wide
choice of luxury and budget hotels, apartments, homes and villas to
suit all budgets and travel occasions.
Headquartered in Singapore, Agoda is part of Booking Holdings
(Nasdaq: BKNG) and employs more than 5,000 staff across 67 cities
in more than 30 countries. Agoda.com and the Agoda mobile app are
available in 38 languages.
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version on businesswire.com: https://www.businesswire.com/news/home/20191111005163/en/
Serene Chow (Agoda), press@agoda.com, +65 6692 2872
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