The Secret to Smooth in an All-In-One Body
Buffer
PLANO,
Texas, Oct. 2, 2023 /PRNewswire/ -- European
Wax Center (NASDAQ: EWCZ ), the largest and fastest-growing
franchisor and operator of out-of-home waxing services in
the United States, is
revolutionizing the in-shower experience by partnering with
Spongellé, the statement-makers in self-care. As the experts in
wax, European Wax Center offers guests another method of extending
their post-wax results from the comfort of their home with the
Spongellé for EWC Body Buffer.
The best wax calls for the best care. European Wax Center is
known for its high-quality, innovative products designed to extend
and enhance their waxing services. From slowing hair regrowth to
banishing bumps and boosting brows, European Wax Center's
award-winning products are consistently recognized as leaders by
industry experts and receive rave reviews from guests for
addressing their top skincare concerns. European Wax Center is
proud to elevate its guests' in-shower body care experience by
joining Spongellé, utilizing the Proprietary Delivery System in
their Body Wash Infused Buffer® to deliver luxurious and gentle
skin exfoliation.
European Wax Center will debut the Spongellé for EWC TREAT® Get
Smooth Skin Clearing Body Buffer on October
1, 2023. Infused with European Wax Center's Get Smooth Skin
Clearing Body Wash to help prevent ingrown hairs, bumps, and
breakouts, the buffer uses gentle chemical exfoliation in the forms
of Polyhydroxy Acid (PHA) and Salicylic Acid (BHA), as well as
physical exfoliation from the buffer itself. This all-in-one beauty
treatment is pre-loaded with body wash and time-released for
maximum use (14+ uses), replacing germ-filled loofahs that take up
space in the shower. The signature scent is bright, with notes of
bergamot, dragon fruit, tropical florals, and nutty cocoa.
"We are thrilled to be partnering with Spongellé and leveraging
the power of their award-winning Body Wash Infused Buffers® to
continue offering our guests the best possible post-wax experience
at home," said Andrea Wasserman,
Chief Commercial Officer of European Wax Center. "European Wax
Center works hard to deliver products that perform at the highest
level to extend the smooth skin that our certified experts reveal.
With this Body Buffer, we are helping our guests save time and
simplify their routines without sacrificing quality. We look
forward to revolutionizing the shower experience with Spongellé and
continuing to innovate high-performance products for all."
"At Spongellé, we create multi-functional products for every
aspect of self-care, and we believe this partnership with European
Wax Center perfectly aligns with our purpose to reimagine what's
new and next in beauty," said Eric
Binder, Chief Operating Officer of Spongellé. "This
strategic partnership will bring innovation and excitement to the
beauty industry in 2023 and looking into 2024."
After guests treat themselves with the EWC TREAT® Get
Smooth Skin Clearing Body Buffer, they can slow hair
regrowth with the Spongellé for EWC SLOW® Peppermint Body Buffer.
This limited-edition buffer features European Wax Center's most
indulgent holiday fragrance and is formulated to slow hair regrowth
and help visibly reduce hair thickness between waxes. As with the
Get Smooth Skin Clearing Body Buffer, the Peppermint Buffer is
preloaded with body wash and time-released for maximum use. With
custom holiday packaging and a fragrance that will envelop showers
with the aroma of peppermint, it's the perfect gift for everyone's
holiday shopping list.
Spongellé for EWC TREAT® Get Smooth Skin Clearing Body Buffer
retails for $18 and will be available
on WaxCenter.com and Spongelle.com beginning October 1, 2023. Spongellé for EWC SLOW®
Peppermint Body Buffer retails for $16.50 and will be available on WaxCenter.com
starting December 1, 2023.
About European Wax Center, Inc.
European Wax Center,
Inc. (NASDAQ: EWCZ) is the largest and fastest-growing franchisor
and operator of out-of-home waxing services in the United States. European Wax Center
locations perform more than 22 million services per year, providing
guests with an unparalleled, professional personal care experience
administered by highly trained wax specialists within the privacy
of clean, individual waxing suites. The Company continues to
revolutionize the waxing industry with its innovative Comfort Wax®
formulated with the highest quality ingredients to make waxing a
more efficient and relatively painless experience, along with its
collection of proprietary products to help enhance and extend
waxing results. By leading with its values – We Care About Each
Other, We Do the Right Thing, We Delight Our Guests, and We Have
Fun While Being Awesome – the Company is proud to be Certified™ by
Great Place to Work®. European Wax Center, Inc. was founded in 2004
and is headquartered in Plano,
Texas. In 2022, its network of 944 centers in 45 states
generated sales of nearly $900
million. For more information, including how to receive your
first wax free, please visit https://waxcenter.com.
About Spongellé
Spongellé LLC is a Los Angeles based company specializing in an
innovative and proprietary delivery system for the personal care
& consumer products industry. Spongellé's patented Body Wash
Infused Buffers® are an amazing way to take care of your skin.
One-of-a-kind fragrances blended with a creamy lather makes
Spongellé the most luxurious bathing indulgence for your body and
mind.
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SOURCE European Wax Center