Ask Jeeves Launches Ask Deutschland
25 January 2006 - 11:55PM
PR Newswire (US)
New German Site Introduced in Beta Enables Faster, More Relevant
Searches OAKLAND, Calif., Jan. 25 /PRNewswire/ -- Ask Jeeves, Inc.,
a leading provider of information retrieval technologies, brands
and Internet advertising services, today introduced the beta
version of Ask Deutschland, the company's most recent expansion in
Europe. The beta search Web site is available now at
http://www.ask.de/. "Germany has the greatest number of Internet
users in Europe, with more than 42 million people online, and we
believe it will be a very important market for the growth of Ask
search technology and the Ask brand," said Steve Berkowitz, CEO of
Ask Jeeves, Inc. "By creating local sites in countries across
Europe, we can offer users more relevant, localized search results.
Ask Jeeves offers a world-class search experience to consumers, and
we will leverage our differentiated approach to offer a superior
search product for German Internet users." Following the launch of
Ask Espana in 2005, Ask Deutschland is the first in a number of
European launches Ask Jeeves, Inc. plans for 2006. The Company
plans to leverage the strength of its popular brand, its advanced
technology, and partnerships with leading consumer media companies
to grow share in emerging markets. "As the German search market
grows, we believe that Ask Deutschland will be among the top
players in the industry," said Malte Krueger, business development
director, Ask Deutschland. "Backed by Ask Jeeves search technology,
the new site will offer more of what Internet users are looking
for, from finding information on news, weather and entertainment to
browsing the best shopping and travel sites." The beta site
utilizes Ask Jeeves' unique algorithmic search ranking, which
clusters the Web into topic areas and determines the
authoritativeness of pages among their topic community. This
approach requires additional computations beyond that of other
ranking methodologies that simply evaluate the popularity of pages
on the web at large. In addition, Ask Deutschland includes
innovative features such as, MeinAsk(TM), a personalized system
that enables users to save results as they search, virtually
creating their own "Personal Web"; Binoculars(TM), a site preview
tool that makes searching faster and easier; Family Filter, a
feature protecting users from viewing unwanted adult content; Page
Translation, which translates English-language pages into German;
and Bloglines(TM) Notifier, which alerts Bloglines users of unread
feeds in their account, direct from the Ask Deutschland homepage.
About Ask Jeeves, Inc. As the 7th largest global web property
(comScore Media Metrix, November 2005), Ask Jeeves, Inc. delivers
world-class information retrieval products through a diverse
portfolio of Web sites, portals and downloadable applications. Ask
Jeeves' search and search-based portal brands include: Ask Jeeves
(Ask.com, Ask.co.uk and Ask.es), the Ask Jeeves Japan joint venture
(Ask.jp), Ask Jeeves Kids (AJKids.com), Bloglines (bloglines.com),
Excite (excite.com), iWon (iwon.com), My Way (myway.com) and Fun
Web Products (funwebproducts.com). Additionally, Ask Jeeves owns
differentiated search technology, as well as natural language
processing, portal and ad-serving technologies. Ask Jeeves
generates revenue from advertisers seeking to reach the company's
broad-based online audience. Founded in 1996, Ask Jeeves became a
wholly-owned business of IAC/InterActiveCorp in July, 2005. Its
headquarters are located in Oakland, California, with offices
throughout the United States, as well as in Europe and Asia. FCMN
Contact: pcrisp@askjeeves.com DATASOURCE: Ask Jeeves, Inc. CONTACT:
media, Patrick Crisp of Ask Jeeves, Inc., +1-510-985-7696, or ; or
Mel Bolton of Dotted Line Communications, +1-510-704-0870, or , for
Ask Jeeves, Inc. Web site: http://www.ask.com/
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