The most dominant player in the NBA gives
personal insight on his legacy on special 20th anniversary game
cover
2K today announced that NBA 2K will feature
three-time NBA Champion, four-time NBA MVP and avid NBA 2K
gamer LeBron James on the cover of the NBA 2K19 20th Anniversary
Edition. The iconic cover features Akron’s favorite son
alongside an artistic composition of words personally chosen by
LeBron. Each phrase contains special meaning to James, including
“Strive for Greatness,” “Driven,” and “Equality.”
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20180605005079/en/
2K today announced that NBA 2K will
feature three-time NBA Champion, four-time NBA MVP and avid NBA 2K
gamer LeBron James on the cover of the NBA 2K19 20th Anniversary
Edition. (Photo: Business Wire)
“It’s humbling to be on the 20th anniversary cover of a game
I’ve played and loved since I was a little kid,” said James. “We
were able to do something really unique for the cover that
represents everything that drives me and inspires me – from my
family to where I come from and words I live by. I’m honored my
journey can be part of this special time in 2K history and I’m
excited for fans to see it.”
In addition to the exclusive James-themed content and items,
fans who purchase the NBA 2K19 20th Anniversary Edition will
receive the game four days early, beginning on September 7.
“This year marks the 30th anniversary for the development team
at Visual Concepts and the 20th for the NBA 2K series, so it
was important to commemorate this milestone by partnering with the
most iconic athlete of this generation in LeBron James,” said Alfie
Brody, Vice President of Marketing for NBA 2K. “LeBron’s carefully
crafted wording on the NBA 2K19 20th Anniversary Edition
cover encapsulates the passion and drive that have elevated him to
all-time greatness, making him the perfect cover star.”
The NBA 2K19 20th Anniversary Edition includes the
following digital items:
- 100,000 Virtual Currency;
- 50,000 MyTEAM points;
- 20 MyTEAM League Packs (delivered one a
week);
- Sapphire LeBron James MyTEAM Card;
- 10 MyTEAM Heat Check Packs (delivered
one a week beginning at the start of the NBA season);
- 5 LeBron-themed murals for
MyCOURT;
- LeBron MyCOURT design;
- King's Collection - Nike LeBron apparel
& footwear (25 pairs!).
Physical Items include:
- LeBron NBA 2K19 poster;
- NBA 2K sticker sheet;
- Custom Wristband featuring LeBron’s
chosen words.
*Physical items not included with digital purchase
The NBA 2K19 20th Anniversary Edition marks the second
cover appearance for the 14-time NBA All-Star. James, currently
playing in his 15th NBA season, is also the co-founder of
production company SpringHill Entertainment and digital sports
media platform UNINTERRUPTED.
Developed by Visual Concepts, the NBA 2K19 20th Anniversary
Edition will be available September 7, 2018 for $99.99 on Xbox
One, PlayStation®4 computer entertainment system, Nintendo Switch,
and Windows PC.
The NBA 2K19 Standard Edition will be available on
September 11, 2018 for $59.99 on Xbox One, PlayStation®4 system,
Nintendo Switch, and Windows PC platforms.
Players looking to get a head start on NBA 2K19’s MyCAREER can
download the all-new NBA 2K19: The Prelude beginning on
August 31, 2018 available on Xbox One and PlayStation 4.
Developed by Visual Concepts, NBA 2K19 is not yet rated
by the ESRB
Follow NBA 2K on Instagram, Twitter, and Facebook for the latest
NBA 2K19 news.
*According to 2000 - 2018 Metacritic.com and
Gamerankings.com.
2K is a publishing label of Take-Two Interactive Software, Inc.
(NASDAQ: TTWO).
Online Account (13+) required to access online features. See
www.take2games.com/legal and www.take2games.com/privacy for
additional details.
About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software,
Inc. is a leading developer, publisher and marketer of interactive
entertainment for consumers around the globe. The Company develops
and publishes products principally through its wholly-owned labels
Rockstar Games and 2K, as well as its new Private Division label.
In addition, Take-Two owns Social Point, a leading developer of
mobile games. Our products are designed for console systems and
personal computers, including smartphones and tablets, and are
delivered through physical retail, digital download, online
platforms and cloud streaming services. The Company’s common stock
is publicly traded on NASDAQ under the symbol TTWO. For more
corporate and product information please visit our website at
http://www.take2games.com.
About 2K
Founded in 2005, 2K develops and publishes interactive
entertainment globally for console systems, handheld gaming systems
and personal computers, including smartphones and tablets, which
are delivered through physical retail, digital download, online
platforms and cloud streaming services. 2K publishes titles in
today’s most popular gaming genres, including shooters, action,
role-playing, strategy, sports, casual, and family entertainment.
The 2K label has some of the most talented development studios in
the world today, including Firaxis Games, Visual Concepts, Hangar
13, Cat Daddy Games and 2K China. 2K’s stable of high quality
titles includes the critically acclaimed BioShock®, Borderlands™,
Mafia, and XCOM® franchises, the beloved Sid Meier’s Civilization
series, Evolve™, Battleborn®, the popular WWE 2K franchise and NBA
2K, the highest rated* annual sports title of this console
generation.
*According to 2008 - 2018 Metacritic.com
All trademarks and copyrights contained herein are the property
of their respective holders.
Cautionary Note Regarding Forward-Looking Statements
The statements contained herein which are not historical facts
are considered forward-looking statements under federal securities
laws and may be identified by words such as "anticipates,"
"believes," "estimates," "expects," "intends," "plans,"
"potential," "predicts," "projects," "seeks," “should,” "will," or
words of similar meaning and include, but are not limited to,
statements regarding the outlook for the Company's future business
and financial performance. Such forward-looking statements are
based on the current beliefs of our management as well as
assumptions made by and information currently available to them,
which are subject to inherent uncertainties, risks and changes in
circumstances that are difficult to predict. Actual outcomes and
results may vary materially from these forward-looking statements
based on a variety of risks and uncertainties including: our
dependence on key management and product development personnel, our
dependence on our Grand Theft Auto products and our ability to
develop other hit titles, the timely release and significant market
acceptance of our games, the ability to maintain acceptable pricing
levels on our games, and risks associated with international
operations. Other important factors and information are contained
in the Company's most recent Annual Report on Form 10-K, including
the risks summarized in the section entitled "Risk Factors," the
Company’s most recent Quarterly Report on Form 10-Q, and the
Company's other periodic filings with the SEC, which can be
accessed at www.take2games.com. All forward-looking statements are
qualified by these cautionary statements and apply only as of the
date they are made. The Company undertakes no obligation to update
any forward-looking statement, whether as a result of new
information, future events or otherwise.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20180605005079/en/
2KRyan Peters, 415-507-7607ryan.peters@2k.comorRogers
& Cowan for 2KAl Stavola,
310-854-8166astavola@rogersandcowan.comorTake-Two Interactive
Software, Inc.Alan Lewis, 646-536-2983Corporate
Pressalan.lewis@take2games.com
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