Immersive experience marks gaming’s first use
of Google Maps Platform’s Photorealistic 3D tiles
Zynga Inc., a wholly-owned publishing label of Take-Two
Interactive Software, Inc. (NASDAQ: TTWO) and a global leader in
interactive entertainment, today announced its high-profile Puzzle
RPG Game of Thrones: Legends is hosting The Dragon Egg Hunt, a
social-led sweepstakes, powered by Google Maps Platform—Fans around
the world now have the opportunity to participate in a global
treasure hunt using a custom Google Maps experience to find virtual
dragon eggs in key locations around the world. The hunt features
fun surprises to discover along the way, such as in-game rewards,
as seen in the sweepstakes trailer that can be viewed here.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20250204385352/en/
Zynga Inc., a wholly-owned publishing
label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO) and a
global leader in interactive entertainment, today announced its
high-profile Puzzle RPG Game of Thrones: Legends is hosting The
Dragon Egg Hunt, a social-led sweepstakes, powered by Google Maps
Platform—Fans around the world now have the opportunity to
participate in a global treasure hunt using a custom Google Maps
experience to find virtual dragon eggs in key locations around the
world. (Graphic: Business Wire)
Once participants enter the sweepstakes experience, they will be
placed into an immersive map scene where a Game of Thrones: Legends
character will greet them and share the first clue in their quest.
Participants will then navigate across a 2D map, inspired by the
Emmy® Award-winning and Golden Globe®-winning “Game of Thrones”
series’ opening credits, to their desired location. Through the map
experience, participants will uncover clues and transport from
location to location utilizing Google’s photo-realistic 3D Tiles.
Once they have arrived, they will search for the hidden dragon eggs
and have the ability to discover additional in-game rewards along
the way. Participants will also work collectively to unlock
milestone rewards across all users as they continue their global
hunt.
“At Zynga, we take pride in our company’s history of creativity
and innovation and are excited to be the first gaming partner to
utilize Google Maps Platform’s highly technical and beautiful 3D
Tiles for this one-of-a-kind fan experience,” said Yaron Leyvand,
Executive Vice President, Mobile Games, Zynga. “Our Game of
Thrones: Legends players can now immerse themselves further into
the Westeros universe in-game and explore the world with Google
Maps, blending their worlds through this incredible global treasure
hunt.”
Developed for Zynga by Modern English Digital, this initiative
marks the first time a game developer is using Google’s
photo-realistic 3D Tiles. 3D Tiles contain Google's 3D geospatial
information allowing developers to build stunning 3D perspective
views, just as they can with Google Earth. Using the 3D Titles,
developers can also showcase a location for storytelling allowing
the sweepstakes to merge the Game of Thrones universe with the
experience’s real-world locations.
To enter the Dragon Egg
Sweepstakes:
- Enter the Dragon Egg Hunt Sweepstakes experience and begin the
hunt for eggs at www.jointhedragonegghunt.com
- Like and comment on an official sweepstakes social post to
indicate how many eggs you located.
- Follow Game of Thrones: Legends on Instagram and/or
Facebook.
- Download and play Game of Thrones: Legends on iOS or Android to
utilize your winnings and continue your quest for the Iron
Throne.
Participants can join the hunt through the conclusion of the
sweepstakes on February 24, 2025, at 11:59 pm EST. Winners will be
selected at random. Evidence that they participated in the map
experience and the Game of Thrones: Legends game will be required.
This sweepstakes is in no way sponsored, endorsed, or administered
by, or associated with, WB Games Inc.
In Game of Thrones: Legends, players build and lead their own
Westeros house, honing their tactics and skill as they
strategically assemble a team of champions, equip weapons, and
gear, and face formidable foes from the Game of Thrones universe.
Players can tackle their quest in story mode or engage in Raids,
playing against each other as they level up their roster of
champions. The game is officially licensed by Warner Bros.
Interactive Entertainment on behalf of HBO®.
Players can find more information at
www.gameofthroneslegends.com and across social media on Facebook,
Instagram, X, TikTok, and YouTube.
To find supporting assets for both the sweepstakes and the game,
click here.
Full terms and conditions of the sweepstakes can be found
here.
Zynga is a wholly-owned publishing label of Take-Two Interactive
Software, Inc.
ABOUT ZYNGA INC.
Zynga is a global leader in interactive entertainment with a
mission to connect the world through games and a wholly-owned
subsidiary of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).
With massive global reach in more than 175 countries and regions,
the combined diverse portfolio of popular game franchises has been
downloaded more than 6 billion times on mobile, including Star
Wars™: Hunters, CSR Racing™, Dragon City, Empires & Puzzles™,
FarmVille™, Golf Rival™, Hair Challenge™, Harry Potter: Puzzles
& Spells™, High Heels!™, Merge Dragons!™, Merge Magic!™,
Monster Legends, Toon Blast™, Top Eleven, Toy Blast™, Two Dots,
Words With Friends™, and Zynga Poker™. Founded in 2007, Zynga is
headquartered in California with locations in North America,
Europe, and Asia. For more information, visit www.zynga.com or
follow Zynga on Twitter, Instagram, Facebook, or the Zynga
blog.
ABOUT WARNER BROS. INTERACTIVE
ENTERTAINMENT
Warner Bros. Interactive Entertainment is a premier worldwide
publisher, developer, licensor and distributor of entertainment
content for the interactive space across all platforms, including
console, handheld, mobile and PC-based gaming for both internal and
third-party game titles.
ABOUT HBO LICENSING &
RETAIL
HBO Licensing & Retail, a division of Home Box Office, Inc.,
partners with best-in-class licensees around the world to give
HBO's global audience new and exciting ways to engage with their
favorite shows. The division leverages iconic, award-winning HBO
programs such as Game of Thrones, VEEP, Sex and the City, Silicon
Valley, Insecure, The Sopranos, Big Little Lies, True Blood and
more to create officially licensed consumer products, innovative
merchandise programs, retail activations and live immersive
experiences. HBO Licensing & Retail works across a broad range
of product categories, including collectibles, apparel, publishing,
live branded experiences, digital gaming, fashion and beauty
collaborations, luxury accessories, and beyond. Officially licensed
HBO merchandise can be purchased in retail stores around the world,
online in the US at http://store.hbo.com, and at the groundbreaking
HBO retail hub, the HBO Shop®, located at 42nd and 6th Avenue in
New York City.
ABOUT GAME OF THRONES
Based on George R.R. Martin’s acclaimed book series, A Song of
Ice and Fire, the Emmy® Award-winning HBO series Game of Thrones
follows kings and queens, knights and renegades, liars and noblemen
who are engaged in a deadly cat-and-mouse game for control of the
Seven Kingdoms of Westeros. The epic series’ storylines of
treachery and nobility, family and honor, ambition and love, and
death and survival have captured the imagination of fans globally
and made it one of the most popular shows on television.
GAME OF THRONES, HOUSE OF THE DRAGON and all related characters
and elements ©️ & ™️ HOME BOX OFFICE, INC. (s24) All rights
reserved.
About Take-Two Interactive
Software
Headquartered in New York City, Take-Two Interactive Software,
Inc. is a leading developer, publisher, and marketer of interactive
entertainment for consumers around the globe. We develop and
publish products principally through Rockstar Games, 2K, and Zynga.
Our products are designed for console gaming systems, PC, and
mobile, including smartphones and tablets. We deliver our products
through physical retail, digital download, online platforms, and
cloud streaming services. The Company’s common stock is publicly
traded on NASDAQ under the symbol TTWO. For more corporate and
product information please visit our website at
http://www.take2games.com.
All trademarks and copyrights contained herein are the property
of their respective holders.
Cautionary Note Regarding
Forward-Looking Statements
The statements contained herein, which are not historical facts,
including statements relating to Take-Two Interactive Software,
Inc.'s ("Take-Two," the "Company," "we," "us," or similar pronouns)
outlook, are considered forward-looking statements under federal
securities laws and may be identified by words such as
"anticipates," "believes," "estimates," "expects," "intends,"
"plans," "potential," "predicts," "projects," "seeks," "should,"
"will," or words of similar meaning and include, but are not
limited to, statements regarding the outlook for our future
business and financial performance. Such forward-looking statements
are based on the current beliefs of our management as well as
assumptions made by and information currently available to them,
which are subject to inherent uncertainties, risks, and changes in
circumstances that are difficult to predict. Actual outcomes and
results may vary materially from these forward-looking statements
based on a variety of risks and uncertainties including risks
relating to our combination with Zynga Inc.; the risks of
conducting business internationally, including as a result of
unforeseen geopolitical events; the impact of changes in interest
rates by the Federal Reserve and other central banks, including on
our short-term investment portfolio; the impact of inflation;
volatility in foreign currency exchange rates; our dependence on
key management and product development personnel; our dependence on
our NBA 2K and Grand Theft Auto products and our ability to develop
other hit titles; our ability to leverage opportunities on
PlayStation®5 and Xbox Series X|S; factors affecting our mobile
business, such as player acquisition costs; the timely release and
significant market acceptance of our games; and the ability to
maintain acceptable pricing levels on our games.
Other important factors and information are contained in the
Company's most recent Annual Report on Form 10-K, including the
risks summarized in the section entitled "Risk Factors," the
Company’s most recent Quarterly Report on Form 10-Q, and the
Company's other periodic filings with the SEC, which can be
accessed at www.take2games.com. All forward-looking statements are
qualified by these cautionary statements and apply only as of the
date they are made. The Company undertakes no obligation to update
any forward-looking statement, whether as a result of new
information, future events or otherwise.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20250204385352/en/
Melissa Foran Director, Communications Zynga (310)
869-3492 mforan@zynga.com
Alan Lewis Vice President, Corporate Communications &
Public Affairs Take-Two Interactive Software, Inc. (646)
536-2983 Alan.Lewis@take2games.com
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