Walmart Announces Hundreds of Millions of Dollars in Price Reductions
22 October 2009 - 5:43AM
PR Newswire (US)
Unprecedented savings each week this Holiday season BENTONVILLE,
Ark., Oct. 21 /PRNewswire-FirstCall/ -- With a commitment to save
American shoppers more than ever this holiday season, Walmart
(NYSE: WMT) announced it will offer weekly deep savings events and
new everyday low prices on thousands of items across the store,
starting today through the holiday period. Each week, Walmart will
announce new pricing reductions, beginning with select items in
groceries and entertainment. "Many of these prices represent the
lowest we've offered in years, because we know these are tough
times for American families," said Eduardo Castro-Wright, vice
chairman, Wal-Mart Stores, Inc. "We made a purposeful decision to
focus initially on everyday staples as well as items that often
require larger spending commitments in preparation for Thanksgiving
and Christmas." Recently, 75 percent of Walmart customers said they
agreed it was important this year to find more affordable ways for
making the upcoming holiday season successful, with many customers
saying they even plan to cut down on the amount spent on
individuals on their gifting lists(1). Walmart's commitment aims to
put holiday savings in every home. For example, starting this week
Walmart stores nationwide and Walmart.com
(http://www.walmart.com)(2/) will lower prices(3) on select
frequently purchased groceries and popular toys, including: --
Rolls of 73% lean ground beef - $1.25 per pound (26% savings) --
Bananas - $0.39 per pound (27% savings) -- Spring Valley 500 mg
chewable vitamin C (60 count) - $2 (60% savings) -- Bakugan traps -
$5 (36% savings) -- Select board games, kids activity kits and Hot
Wheels sets -- $15 (17% to 25% savings) -- Ripstick - $49 (27%
savings) "America is depending on Walmart to make the holidays
affordable and we are responding with a selection of stunning price
reductions," said John Fleming, Walmart U.S. chief merchandising
officer. "We sell items for every holiday purchase occasion, so
we're perfectly positioned to help -- from quality food for holiday
meals, to preparing the home for guests, to the toys under the
tree." These price cuts will only increase the savings that Walmart
grocery shoppers experience each and every week. According to
recent price audits, Walmart's prices for frequently purchased
grocery items averaged at least 14 percent less than the leading
national supermarkets on the same items(4). Because of the
operational improvements Walmart has made through its remodeling
program of stores across the U.S. and faster service at checkout,
customer satisfaction scores are at an all-time high. "We're
excited about the season because the shopping experience in our
stores is better than ever," said Bill Simon, Walmart U.S. chief
operating officer. About Walmart Every week, millions of customers
visit Walmart stores, Neighborhood Markets, and Sam's Club
locations across America or log on to its online store at
http://www.walmart.com/. The company and its Foundation are
committed to a philosophy of giving back locally. Walmart is proud
to support the causes that are important to customers and
associates right in their own neighborhoods, and last year gave
more than $378 million to local communities in the United States.
More information about Walmart can be found by visiting
http://www.walmartstores.com/. (1) Based on responses from 1,000
Moms who shop at Walmart. Research conducted by Lynx Research
Consulting for Walmart in September 2009. (2) Grocery items not
available for purchase at Walmart.com. (3) Prices may vary in OK
and WI; all "was" pricing based on an average of Walmart's national
everyday low prices. (4) Savings based on weekly price audits on
249 comparable items at the leading national supermarkets conducted
from 8/29/09 to 9/25/09; excludes produce, meat and random weight
items. Savings at individual stores may vary.
http://www.newscom.com/cgi-bin/prnh/20090914/WALMARTLOGO
http://photoarchive.ap.org/ DATASOURCE: Walmart CONTACT: Christi
Gallagher or Melissa O'Brien, both of Walmart, 1-800-331-0085 Web
Site: http://www.walmart.com/
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