Record Latino Voter Engagement and Shifting Political Sentiments Highlighted in Final Week of the Nation’s Only Weekly Latino Voter Poll
05 November 2024 - 8:38AM
Business Wire
Week 8 of the 2024 National Latino Voter
Tracking Poll Shows Record Turnout, Heightened Enthusiasm, and
Anxieties among Latino Voters; Harris Leads Trump by Nearly 2-to-1
Margin
Entravision, AltaMed, and BSP Research have unveiled Week 8
findings from the 2024 National Latino Voter Tracking Poll,
showcasing record engagement and significant insights into Latino
voters' perspectives as Election Day approaches. With 84% of
registered Latino voters already casting their ballots or
expressing near certainty to vote, the poll highlights
unprecedented enthusiasm, as early voting among Latinos has doubled
in just the past week. Despite this strong participation, the data
also reflect growing anxieties, with many Latino voters concerned
about potential election disputes and their community's place in
America. Additionally, the findings show intensified Democratic
outreach efforts, outpacing Republican engagement, and a clear
preference for Kamala Harris among Latino voters, indicating key
shifts in support and political sentiment within the community.
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Key Findings from Week 8:
1. Latino Engagement Hits Another All Time High
- 84% of Latino registered voters have either already voted or
are “almost certain” that they will vote in this election
- Early voting among Latinos has doubled since last week. More
than 1 out of 3 Latino voters (35%) have voted early
2. Despite the Enthusiasm, Latino Voters are also
Anxious
- 59% of Latino voters are concerned that the results of the
election will be contested by the losing candidate
- 61% of Latino voters are concerned about their place in America
if Donald Trump is elected President - an increase from 55% last
week
- 35% of Latino voters are concerned about their place in America
if Kamala Harris elected President - down from 37% last week
- A growing number of Latino voters feel that the Republican
party is being hostile towards Latinos
- Perception of the GOP “being hostile” to Latinos has steadily
trended up 23%-24%-28%-30%-33% over the past 4 weeks
- 13% of Latino voters feel that the Democratic party is being
hostile towards them
3. Democrats Make a Final Sprint to Reach Latino
Voters
- 58% of Latino voters have been contacted by a political party,
campaign, or other organization - a steady climb from 48% in Week 1
(September 11-14)
- Democratic outreach is on the rise while Republican engagement
declines. Of those who have been contacted:
- 65% have been contacted by someone from the Democratic party.
Democratic engagement has risen 58%-62%-65% over the final 3
campaign weeks.
- 36% have been contacted by someone from the Republican party.
GOP engagement has declined 44%-42%-36% over the final 2 campaign
weeks.
- 56% of Latino voters feel that the Democratic party is doing a
good job of reaching out to Latinos, a steady 51%-52%-56% climb
over the past 2 weeks.
- 34% feel that the Republican party is doing a good job of
reaching out to Latinos
4. Harris Runs Up the Score with Latinos as Trump
Stalls
- Kamala Harris holds nearly a 2 to 1 lead over Donald Trump
among Latino voters with a 64% to 34% advantage.
- At +30, this is Harris’ largest support advantage on
record
- Harris achieves parity with Joe Biden’s Latino support from
2020, where he won 65% of the Latino vote.
- Latinos’ support for Trump remained between 34% and 36% since
September (currently 34%)
- Harris has steadily grown her base of “definite” supporters
- 59% of Latino voters say that they will definitely vote for
Harris. Harris’ most passionate Latino support has grown by
48%-52%-55%-59% over the past 3 weeks.
- 29% of Latino voters say that they will definitely vote for
Trump. Trump’s most passionate support has remained between 27% and
29% over the past 4 weeks.
- Both Harris’ and Walz’ favorability with Latino voters hits an
all time high
- Net Favorability (favorable opinion-unfavorable opinion):
- Harris: +23 (53% favorable, 30% unfavorable)
- Has trended +11, +17, +23 over the past 2 weeks
- Walz: +22 (52% favorable, 30% unfavorable)
- Trump: -24 (36% favorable, 60% unfavorable)
- Has declined -15, -16, -18, -24 over the past 3 weeks
- Vance: -23 (30% favorable, 53% unfavorable)
- Has declined -11, -17, -23 over the past 2 weeks
- Puerto Ricans have emerged as Harris’ strongest Latino voter
coalition
- Puerto Rican voters support Harris by a 65% to 31% margin
(+34)
- Mexican voters also strongly break for Harris 62% to 33%
(+29)
- Cuban voters are the only Latino coalition where Trump is
competitive, and Harris still leads among Cuban voters by +3, 49%
to 46%
5. Harris’ Rising Tide Lifts Other Blue Boats
- 60% of Latino voters plan to vote for the Democratic candidate
for U.S. Senate in their state, while 33% plan to vote for the GOP
candidate.
- Democratic support has trended up 54%-56%-60% over the past 2
weeks
- GOP support has remained in the 34% to 35% range
- 59% of Latino voters plan to vote for the Democratic candidate
for U.S. Congress in their district, while 33% plan to vote for the
GOP candidate.
- Democratic support has trended up 53%-55%-57%-59% over the past
3 weeks
- GOP support has remained in the 31% to 33% range over the past
3 weeks
6. Latino Voters’ Views on Immigration are Complex
- 76% of Latino voters support creating a path to citizenship for
undocumented immigrants who have worked and lived in the U.S.
- This includes the majority of Independent (67%) and Republican
(61%) Latino voters
- 71% of Latino voters support expanding access to government
health insurance programs to Dreamers or DACA recipients
- This includes the majority of Independent (63%) and Republican
(52%) Latino voters
- At the same time, the majority of Latino voters are concerned
about border security. More than 3 out of 4 Latino voters think
that the government needs to do more to secure the U.S.-Mexico
border.
7. Spanish Speaking Latino Voters are More Supportive of
Access to Latino Healthcare Providers
- 25% of Spanish-dominant Latino voters consider access to Latino
doctors, or those who speak Spanish, as an important issue related
to healthcare (vs. 17% of all Latino households)
8. Health Care is a Non-Partisan Issue for Latino
Voters
- 57% of Democratic Latino voters and 55% of Republican Latino
voters consider access to cheaper, more affordable services to be
an important issue
- 45% of Democratic Latino voters and 47% of Republican Latino
voters consider access to primary care doctors to be an important
issue
The 2024 National Latino Tracking Poll will run for eight weeks,
with weekly updates released every Monday. Each week, 500 Latino
voters from across the country are surveyed on their voting
intentions, key issues, healthcare concerns, and candidate
favorability. The poll offers valuable insight into the evolving
priorities of Latino voters as Election Day approaches.
The 2024 National Latino Voter Tracking Poll topline report for
Week 8 is available here.
For more information, please visit:
entravision.com/political.
About Entravision Communications Corporation
Entravision (NYSE: EVC) (Category: Political) is a media and
advertising technology company. Our broadcast properties include
the largest television affiliate group of the Univision and UniMás
television networks and one of the largest groups of primarily
Spanish-language radio stations in the United States, providing our
customers with substantial access and engagement opportunities in
the top U.S. Hispanic markets. Smadex, our programmatic ad
purchasing platform enables customers, primarily mobile app
developers, to purchase advertising electronically and manage
data-driven advertising campaigns. Learn more about our offerings
at entravision.com.
About AltaMed Health Services
AltaMed understands that when people have health care that looks
at their individual health needs and respects their cultural
preferences; they grow healthy—and help their families do the same.
So we’re delivering complete medical services to communities across
Southern California. Since 1969, our team of qualified
multicultural and bilingual professionals—from these same
communities—has focused on eliminating barriers to primary care
services, senior care programs, and even essential community
services. With more than 60 accredited health centers and service
facilities, we remain committed and ready to help you grow healthy
at any age.
About AltaMed Health Services My Vote. My Health.
My Vote. My Health. is a campaign led by AltaMed Health
Services, one of the nation’s largest federally qualified community
health centers, to mobilize patients, families and residents in our
Southern California service areas to address the social and
political determinants of health. My Vote. My Health. partners with
other community healthcare providers and local civic engagement
organizations to help increase Latino civic participation to
improve the quality of life of underserved and underrepresented
communities locally and across California.
About BSP Research
BSP Research is a Latino-owned polling, research and analytics
firm headquartered in Los Angeles, California, and directed by four
PhD-holding political scientists.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20241104624072/en/
Media Contact: Marcelo Gaete, EVP, Public and Government
Relations, Entravision mgaete@entravision.com Christina Sanchez,
Vice President, Public Affairs, AltaMed chsanchez@altamed.org
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