AMC Loews Lincoln Square IMAX Reopens with Next-Generation Laser Projection
19 November 2016 - 1:33AM
Business Wire
The iconic IMAX at AMC Loews Lincoln Square 13
is now open and features IMAX’s laser projection, cutting-edge
12-channel IMAX sound and plush rocker seating
AMC Theatres® (NYSE: AMC) and IMAX Corporation (NYSE:IMAX) today
announced that the IMAX at AMC Loews Lincoln Square 13 is fully
renovated and has reopened, in time for the debut of FANTASTIC
BEASTS AND WHERE TO FIND THEM.
The IMAX at AMC Loews Lincoln Square now features IMAX’s
state-of-the-art laser projection system, IMAX’s immersive
12-channel sound, and all new plush rocker seating.
“The IMAX at AMC Loews Lincoln Square is not only an iconic
movie-going destination in Manhattan and throughout New York, but
is known around the country as one of the premier movie-going
venues,” said John McDonald, Executive Vice President, U.S.
Operations, AMC. “IMAX with laser takes movie-going to a whole new
level and together with the new plush seating, we’re excited to
offer our New York guests this one-of-a-kind IMAX experience that
they won’t find in their homes or any other movie theatre in New
York.”
IMAX with laser represents a quantum leap forward in cinema
technology — providing audiences with sharper, brighter, clearer
and more vivid digital images than ever, combined with a whole new
level of immersive audio. Designed from the ground up for IMAX's
largest screens, the dual 4K laser projection system is equipped
with a new optical engine and suite of proprietary IMAX
technologies capable of projecting an image with up to a 1.43:1
aspect ratio with maximum resolution and sharpness, unparalleled 2D
and 3D brightness, industry-leading contrast and an expanded color
gamut that will allow filmmakers to present more vivid and exotic
colors than ever before.
“The AMC Lincoln Square IMAX is an important part of our legacy
and continues to be among our most successful theatres in the
world,” said Mark Welton, President, IMAX Theatres. “We are
delighted to launch our groundbreaking laser and sound technology
at this landmark location together with our longtime partner AMC –
ushering in a new generation of immersive movie-going for
audiences.”
The new system also includes IMAX's next-generation sound
technology that delivers even greater power and precision for
ultimate audio immersion. It has been upgraded to 12 discrete
channels plus sub-bass, and includes additional side channels as
well as new overhead channels that will improve the system's
ability to position sounds around the audience and further ensure
every seat is the best in the house.
AMC Theatres has also installed IMAX with laser at its IMAX at
AMC locations at Metreon 16 in San Francisco, AMC Universal
CityWalk 19 in Los Angeles, and Navy Pier IMAX at AMC in
Chicago..
For showtime information and to purchase tickets, please visit
amctheatres.com.
About AMC Theatres
AMC (NYSE: AMC) is the guest experience leader with 388
locations and 5,295 screens located primarily in the United States.
AMC has propelled innovation in the theatrical exhibition industry
and continues today by delivering more comfort and convenience,
enhanced food & beverage, greater engagement and loyalty,
premium sight & sound, and targeted programming. AMC operates
the most productive theatres in the country’s top markets,
including No. 1 market share in the top three markets (NY, LA,
Chicago) http://www.amctheatres.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20161118005409/en/
AMC TheatresRyan Noonan,
913-213-2183rnoonan@amctheatres.comorIMAX Corporation – New
YorkAnn Sommerlath, 212-821-0155asommerlath@imax.com
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