KENILWORTH, N.J., July 27, 2017 /PRNewswire/
-- Singer-songwriter and actress Mandy
Moore is teaming up with Merck (NYSE:MRK), known as MSD
outside the United States and
Canada, to launch Her Life. Her
Adventures. to encourage women to plan ahead and get educated
about family planning, including birth control options, so they can
prepare for life's adventures. The campaign, at
HerLifeHerAdventures.com, highlights the importance of making a
plan as women pursue their goals.
"My life has been full of so many adventures and through it all,
setting long-term goals and having a plan has helped me get to
where I am today," said Moore. "I am excited to be a part of a
campaign that touches upon an important topic for women. I hope
that this campaign opens up a dialogue amongst women and their
doctors about their family planning options and inspires them to
continue the pursuit of their passions, whatever those may be."
As part of the campaign, in 2017 Merck commissioned a national
online survey of 2,013 adult women to understand their current
priorities and life goals. Among those surveyed, financial
stability (98%), emotional development (94%), relationship security
(86%), and career growth (81%) were identified among their top
priorities.
The survey also identified that for many, their current
priorities did not include starting or growing a family (40% among
those without children and 39% among those with children,
respectively). Among the 908 birth control users surveyed, nearly
one in four women considered their options for less than 15 minutes
before making a decision. Her Life. Her Adventures.
encourages women to talk to their doctor and learn about family
planning and birth control options—including reversible,
longer-term ones—that may be right for them so they can evaluate
how family planning fits into their lives.
"When it comes to family planning, birth control can play an
important role, so women should spend time considering all of their
options," said Dr. Pari Ghodsi of
the San Fernando Valley at Northridge Hospital. "Currently, there
is a wide range of birth control available, including reversible
daily, non-daily, and longer-term options. It's always part of the
conversation I have with my patients, and it is important for all
women to talk to their doctor to understand the risks and benefits
of the available options that might be right for them."
In fact, of the birth control users surveyed, most (67%) were
interested in learning more about their birth control options from
their healthcare professional, suggesting an opportunity for a more
open dialogue in the doctor's office about family planning.
"Merck is committed to supporting the health and well-being of
women," said Kathryn Hayward,
associate vice president of primary care and women's health at
Merck. "Through the Her Life. Her Adventures. campaign, we
hope to bring to life the importance of family planning and the
importance of women having an informed discussion with their doctor
about available birth control options."
Visit HerLifeHerAdventures.com to learn more about the campaign,
find helpful information and tips on planning ahead, and get
involved by sharing your own life adventures. You can also join the
Her Life. Her Adventures. community on Instagram and
Facebook.
About Unplanned Pregnancy
Consider this: in 2011, nearly half of all pregnancies in the
U.S. were unplanned, oftentimes due to incorrect or inconsistent
use of birth control. Any woman of reproductive age can have an
unplanned pregnancy, it doesn't only occur in teenagers.
About Her Life. Her
Adventures.
Her Life. Her Adventures. is an online community and
resource, developed by Merck, to inspire women to plan for the
long-term based on their priorities—whether it be career, finance,
travel or anything in between. The campaign encourages women to
talk to their doctor to evaluate how family planning and birth
control fits into their lives.
Visit HerLifeHerAdventures.com to learn more and join the online
community on Instagram and Facebook.
About Merck
For more than a century, Merck, a leading global
biopharmaceutical company known as MSD outside of the United States and Canada, has been inventing for life, bringing
forward medicines and vaccines for many of the world's most
challenging diseases. Through our prescription medicines, vaccines,
biologic therapies and animal health products, we work with
customers and operate in more than 140 countries to deliver
innovative health solutions. We also demonstrate our commitment to
increasing access to health care through far-reaching policies,
programs and partnerships. Today, Merck continues to be at the
forefront of research to advance the prevention and treatment of
diseases that threaten people and communities around the world -
including cancer, cardio-metabolic diseases, emerging animal
diseases, Alzheimer's disease and infectious diseases including HIV
and Ebola. For more information, visit www.merck.com
and connect with us
on Twitter, Facebook, Instagram, YouTube
and LinkedIn.
Forward-Looking Statement of Merck & Co., Inc.,
Kenilworth, N.J., USA
This news release of Merck & Co., Inc., Kenilworth, N.J., USA (the "company") includes
"forward-looking statements" within the meaning of the safe harbor
provisions of the U.S. Private Securities Litigation Reform Act of
1995. These statements are based upon the current beliefs and
expectations of the company's management and are subject to
significant risks and uncertainties. If underlying assumptions
prove inaccurate or risks or uncertainties materialize, actual
results may differ materially from those set forth in the
forward-looking statements.
Risks and uncertainties include but are not limited to, general
industry conditions and competition; general economic factors,
including interest rate and currency exchange rate fluctuations;
the impact of pharmaceutical industry regulation and health care
legislation in the United States
and internationally; global trends toward health care cost
containment; technological advances, new products and patents
attained by competitors; challenges inherent in new product
development, including obtaining regulatory approval; the company's
ability to accurately predict future market conditions;
manufacturing difficulties or delays; financial instability of
international economies and sovereign risk; dependence on the
effectiveness of the company's patents and other protections for
innovative products; and the exposure to litigation, including
patent litigation, and/or regulatory actions.
The company undertakes no obligation to publicly update any
forward-looking statement, whether as a result of new information,
future events or otherwise. Additional factors that could cause
results to differ materially from those described in the
forward-looking statements can be found in the company's 2016
Annual Report on Form 10-K and the company's other filings with the
Securities and Exchange Commission (SEC) available at the SEC's
Internet site (www.sec.gov).
View original content with
multimedia:http://www.prnewswire.com/news-releases/mandy-moore-and-merck-encourage-women-to-plan-ahead-in-her-life-her-adventures-campaign-300494798.html
SOURCE Merck