Opportunity for a Home ‘$Pruce Up’ is Getting Closer for 20 Finalists, Vote Now for Your Favorite @ www.paintquality.com/...
24 February 2009 - 8:58AM
Business Wire
Spring is just around the corner, and so is the opportunity for
20 finalists to win a home makeover through the $pruce Up Your Home
contest, sponsored by Rohm and Haas (NYSE:ROH) in partnership with
the Arbor Day Foundation. Launched in September, the contest was
designed to conduct a nationwide search for homes that could
benefit from a facelift. A distinguished panel of judges pored over
each of the 135 contestants� photos and written entries explaining
why their homes need a spruce up. The judges then selected the top
20 from across the country.
Now, it�s up to consumers to choose the most deserving of the
bunch by casting their votes online at
www.paintquality.com/spruceup. One Grand Prize winner will receive
a package valued at more than $20,000, which includes up to $12,000
in cash for an exterior house paint job and an $8,000 home
improvement gift check. Eight first place winners will receive up
to $5,000 in cash for an exterior paint job for their home. Each
winning family will receive a young spruce tree on behalf of the
Arbor Day Foundation. The Arbor Day Foundation will also provide
10,000 trees to the winner�s community through the foundation�s
Trees for America program.
�It�s a great time to freshen up a home with paint and other
simple improvements,� says Debbie Zimmer of the Rohm and Haas Paint
Quality Institute. �Paint, along with energy-efficient home
improvements, can really turn a house into a home and take some of
the pain out of utility bills. By choosing to make small
improvements now, homeowners can immediately boost curb appeal and
increase the value of their home.�
The $pruce Up Your Home contest was created in honor of Rohm and
Haas�s water-based acrylic technology being designated a National
Historic Chemical Landmark by the American Chemical Society (ACS)
in late 2008. The technology can be found in everything from house
paints, caulks, and adhesives to dishwashers, baby diapers and even
on or behind the walls of China's Forbidden City. The
environmentally advanced technology has taken 20 million tons of
VOCs (volatile organic compounds) out of the air since 1953 -- the
equivalent of six pounds of fewer pollutants in the air for every
man, woman and child alive in the world as of August 1, 2008.
Visit www.paintquality.com/spruceup to cast a vote for your
favorite $pruce Up Your Home contest finalist. While there, check
out the latest tips and trends from the Paint Quality Institute, a
go-to source for consumers to learn more about interior and
exterior paints and coatings.
About the Rohm and Haas Paint Quality Institute
The Paint Quality Institute(SM) was formed by Rohm and Haas
Company in 1989 to educate people on the advantages of using
quality interior and exterior paints and coatings. The Paint
Quality Institute's goal is to provide information on the virtues
of quality paint as well as color trends and decorating with paint
through a variety of vehicles, including television appearances,
newspaper and magazine articles, and instructional literature.
Please be sure to visit the Paint Quality Institute at
www.paintquality.com
About Rohm and Haas Company
Leading the way since 1909, Rohm and Haas is a global pioneer in
the creation and development of innovative technologies and
solutions for the specialty materials industry. The company�s
technologies are found in a wide range of industries including:
Building and Construction, Electronics and Electronic Devices,
Household Goods and Personal Care, Packaging and Paper,
Transportation, Pharmaceutical and Medical, Water, Food and Food
Related, and Industrial Process. Innovative Rohm and Haas
technologies and solutions help to improve life every day, around
the world. Based in Philadelphia, PA, the company generated annual
sales of approximately $9.6 billion in 2008. Visit www.rohmhaas.com
for more information.
About Arbor Day Foundation
The Arbor Day Foundation is a nonprofit, conservation and
education organization of nearly one million members, with a
mission to inspire people to plant, nurture, and celebrate trees.
More information on the Foundation and its programs can be found at
www.arborday.org
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